Summary
Overview
Work History
Education
Skills
Websites
Hobbies
Timeline
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James Carso

Gilbert,AZ

Summary

Results-driven sales and business development leader with 18+ years of success in growth start-ups. Proven track record in strategic partnerships, enterprise sales, marketing, and leadership. Thrives in fast-paced, competitive environments, succeeding with limited resources. Committed to integrity, relationship-building, and a collaborative, competitive spirit.

Overview

19
19
years of professional experience

Work History

Senior Account Executive

VGS
05.2023 - Current
  • Drive enterprise sales growth, transitioning pipeline from SMB to high-value clients
  • Quickly secured major accounts including CitiBank, Albertsons, Rakuten, and Exodus.io, demonstrating expertise across diverse industries with over $2M in ARR
  • Acquisition of key accounts fueled investor interest and strategic partnerships with industry leaders like Fiserv, a dominate industry player

Vice President of Business Development

Pathspot
03.2022 - 02.2023
  • Achieved significant sales success despite limited resources
  • Highest outbound sales activity within company
  • Landed first deal within 4 months
  • Developed $5M+ pipeline including major brands like Stanford, Denny's, Walmart, and Disney
  • Established essential outbound sales processes for increased efficiency.
  • Compiled and analyzed data to determine approaches to improve sales and performance.

Director of Business Development

Netsurion
12.2019 - 02.2022
  • Spearheaded strategic initiatives optimizing marketing, sales, account management, and partnerships for a leading network and endpoint security provider
  • Generated over 50% of sales pipeline, securing 130+ meetings amidst pandemic challenges
  • Engaged 80%+ of top 250 restaurant chains, driving revenue growth
  • Built high-value partnerships with [list 3-4 most impactful partners], resulting in [outcome].
  • Acquired by Acumera

Vice President Business Development

Punchh Inc.
08.2016 - 10.2019
  • Oversaw enterprise sales, business development, and strategic partnerships for leading restaurant marketing and loyalty platform
  • Significantly exceeded sales quotas: $600k ARR (Year 1, quota $500k) and $4.5M ARR (Year 2, quota $1M)
  • Landed major clients including Ilitch Holdings, Global Franchise Group, MOD Pizza, Panda Restaurant Group, and more
  • Established partnerships with NCR, Par/Brink, Toast, Worldpay, and others, driving over 70% of company revenue.
  • Acquired by PAR

Vice President of Business Development

NuOrder Technologies
03.2015 - 08.2016
  • More than doubled company's footprint, increasing live locations from 400 to over 3000
  • Cultivated key integration and referral partnerships, securing 50% of the sales pipeline.
  • Spearheaded initiatives to target untapped markets, diversifying our client base substantially.
  • Developed new proposals, contracts and procedures to draw in enterprise clients
  • Acquired by Onosys

Area Operations Manager

Total Transit Enterprises
06.2013 - 03.2015
  • Led 10-person team, overseeing 1300 drivers
  • Grew driver base from 600 to 1300, generating $1.5M+ in revenue
  • Boosted driver retention to 70%+.
  • Acquired by National Express

Regional Director, Business Development

Travelzoo
04.2011 - 03.2012
  • Led #1 sales team in total locations close
  • Opened Canadian market
  • Personally closed high-profile brands such as Four Seasons, Ritz-Carlton, Rosewood Mansion, Hyatt and Hilton Hotels

Regional Vice President, Sales

Restaurant.com
06.2005 - 03.2011
  • Managed team of 40 remote reps
  • #1 team in all measurable quality metrics
  • 20% of revenue came from strategic partnerships
  • Scaled West Region sales from $500K to $15M annually within 3 years.

Education

MBA - Business Management

University of Phoenix
Tempe, AZ

Skills

  • Enterprise Sales SaaS
  • Strategic Partnerships
  • Leadership
  • P&L
  • Recruiting
  • Marketing Automation
  • Ecommerce
  • Cybersecurity
  • Hardware Device Sales
  • CRM CDP
  • Account Management
  • Account Mapping Planning

Hobbies

Self-taught piano player > influenced by blues, gospel and jazz

Self-taught gardner > influenced by permaculture designs 

Self-study nutrition and supplements 

Passionate about self-improvement > influenced by Eckhart Tolle or Michael Singer

Real estate investor 

Timeline

Senior Account Executive

VGS
05.2023 - Current

Vice President of Business Development

Pathspot
03.2022 - 02.2023

Director of Business Development

Netsurion
12.2019 - 02.2022

Vice President Business Development

Punchh Inc.
08.2016 - 10.2019

Vice President of Business Development

NuOrder Technologies
03.2015 - 08.2016

Area Operations Manager

Total Transit Enterprises
06.2013 - 03.2015

Regional Director, Business Development

Travelzoo
04.2011 - 03.2012

Regional Vice President, Sales

Restaurant.com
06.2005 - 03.2011

MBA - Business Management

University of Phoenix

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James Carso