James Edwards
Birmingham
Summary
Dynamic eCommerce Manager with a focus on product listing optimization, website user experience, and competitor analysis. Proven ability to enhance customer relationships and mentor teams for improved performance.
Overview
7
7
years of professional experience
Work History
eCommerce Manager
Alabama Outdoors
Birmingham
11.2019 - Current
- Oversaw website maintenance and ensured a seamless user experience for shoppers.
- Coordinated promotional campaigns across digital platforms, increasing traffic and enhancing brand visibility.
- Managed online product listings, ensuring accurate descriptions and improving customer satisfaction.
- Planned and implemented site content updates and merchandising strategies for newly launched products, integrating campaigns and promotions to enhance user engagement.
- Trained and mentored junior staff on e-commerce best practices and tools.
- Monitored competitor activities and adjusted strategies to stay competitive in the market.
- Managed the day-to-day operations of the e-commerce platform, including product management, website content updates and customer service.
- Monitored competitors' websites and pricing structures to ensure competitive positioning within marketplaces.
- Conducted regular reviews of existing processes and policies associated with e-commerce activities.
- Collaborated with web developers and designers to create an intuitive layout for the website.
- Provided technical support related to e-commerce issues such as order processing or product availability inquiries.
- Optimized existing landing pages by utilizing A and B testing techniques.
- Researched new technologies that could be used to enhance customer experience on the website.
Intern
Swerve Collective Creations (Record Label)
Nashville
06.2022 - 06.2023
- Collaborated with artists to develop creative content for marketing initiatives.
- Researched industry trends and competitor activities, informing strategic marketing decisions.
- Assisted in organizing promotional events for emerging artists and music releases.
- Participated in brainstorming sessions to generate innovative ideas for client projects.
- Assisted the design team with concept development and visual presentations.
- Designed graphics and layouts for marketing materials, contributing to cohesive brand presentation.
- Created digital mockups using Adobe Creative Suite and other design software.
Education
High School Diploma -
Hoover High School
Hoover, AL05-2017
Skills
- E-commerce platform management
- Product management
- Product listing optimization
- Landing page optimization
- Website user experience
- Storefront creation
- Order fulfillment
- Competitor analysis
- Promotions management
- Internal and third-party collaboration
- Team leadership
- Creative problem solving
Affiliations
- Youth Lacrosse Coach (2020 - 2022)
- Varsity Lacrosse Coach (2023 - 2024)
- Music Production Professional
Timeline
Intern
Swerve Collective Creations (Record Label)
06.2022 - 06.2023
eCommerce Manager
Alabama Outdoors
11.2019 - Current
High School Diploma -
Hoover High School