James Ward
Baltimore,MD
Summary
Dynamic Creative Marketing Lead with a proven track record in driving impactful paid digital advertising, social media strategies, email campaigns, and engaging creative content. Expertise in leading operations to deliver exceptional results within the event industry. Possesses deep insights into the electronic music sector, leveraging knowledge to craft innovative digital marketing campaigns and foster meaningful relationships. Committed to blending creativity with strategic thinking to elevate brand presence and engagement.
Overview
14
14
years of professional experience
Work History
Marketing Specialist
Steez Promo
Baltimore, MD
02.2022 - Current
- Managed $100K+ annual paid digital advertising budget across multiple channels, overseeing campaign strategy, execution, and optimization.
- Directed marketing efforts for flagship events of up to 7,000+ participants.
- Developed promotional strategies to increase ticket sales through targeted marketing campaigns and partnerships.
- Monitored trends in social media, industry and competitive landscape to create new material.
- Developed and executed digital marketing campaigns across social media platforms.
- Wrote engaging and industry-specific marketing, advertising and website copy.
- Oversaw preparation of marketing copy, images, videos, emails and other collateral.
- Directed marketing projects through conceptual planning, schedule management and final implementation.
- Created printed marketing materials designed to drive campaigns.
- Executed audience selection criteria by uploading audience lists and creating audience queries within marketing automation tool.
- Managed daily box office operations, ensuring seamless ticket sales and customer service experiences.
- Analyzed sales data to identify trends, informing pricing adjustments and inventory management decisions.
- Designed visual content for digital and print media.
- Managed multiple design projects simultaneously, ensuring timely delivery of assets.
- Facilitated merchandise advances, sales operations, and settlements.
- Coordinated logistics for events, ensuring timely setup and breakdown of venues.
Data Entry Specialist
Underground Pizza Company
Baltimore, MD
02.2022 - Current
- Completed data entry tasks with accuracy and efficiency.
- Reviewed and updated client correspondence files and database information to maintain accurate records.
- Verify data integrity by cross-referencing entries with source documents.
Box Office Supervisor - Festival Gig
Liveniteevents
Baltimore, MD
07.2022 - 06.2024
- Supervised festival box office operations, ensuring seamless ticket sales and customer service for 10,000+ patrons
- Created and maintained reports of sold tickets and payments received.
Production Assistant
Viva Creative
Rockville, MD
01.2018 - 07.2024
- Assisted in set preparation, ensuring all materials were organized and accessible.
- Supported filming operations by managing equipment setup and maintenance tasks.
- Professional experience with globally recognized clients. (Booz Allen, Marriott, Norwegian Cruise Line, Audi).
Delivery Driver
Pats Pizza
01.2012 - 02.2022
- Accurately recorded delivery, payment and route information using Delivery IQ.
- Completed on-time deliveries by choosing best and most efficient routes.
- Anticipated customers' questions and complaints and skillfully handled any concerns.
Education
Bachelor's - Mass Communications, Advertising And Public Relations, Electronic Media And Film
Towson University
Baltimore, MD12-2020
Associates of Arts - Mass Communication Studies
Harford Community College
Bel Air, MD05-2018
Skills
- Social media management & marketing
- Paid digital advertising
- Copywriting
- Email / SMS marketing
- Box office management & operations
- Graphic design
- Multimedia editing
- Sales reporting and analysis
- CRM software proficiency
- Robust on-site event management / artist relations / hospitality lead experience
- Partnership promotions
Accomplishments
AT-SA Aptitude Test - Well Qualified
Timeline
Box Office Supervisor - Festival Gig
Liveniteevents
07.2022 - 06.2024
Marketing Specialist
Steez Promo
02.2022 - Current
Data Entry Specialist
Underground Pizza Company
02.2022 - Current
Production Assistant
Viva Creative
01.2018 - 07.2024
Delivery Driver
Pats Pizza
01.2012 - 02.2022
Bachelor's - Mass Communications, Advertising And Public Relations, Electronic Media And Film
Towson University
Associates of Arts - Mass Communication Studies
Harford Community College