James Ryan Smith
Centre,AL
Summary
Serviced-focused General Manager dedicated to delivering positive customer experiences to promote loyalty and repeat business. Orchestrates optimal resource utilization to handle expected operational needs. Sales leader with sound judgment, good planning abilities and interpersonal communication strengths.
Overview
24
24
years of professional experience
Work History
Executive Director
Performance Marketing Today LLC
Canton, GA
08.2009 - 05.2024
- Established and maintained effective relationships with corporations, resulting in increased support for organizational initiatives and increased exposure and sales.
- Inspired culture of professionalism, and collaboration with the clients we represented.
- Responsible for leading and/or managing several critical areas, including public relations, marketing strategy, and communication engagements, brand identity and sales initiatives.
- Provided leadership and active management for the marketing and communications team, which includes publications, website, social media, and public relations.
- Represented clients at conferences and industry events, increasing brand awareness.
- Provided customer service training and sales staff management training.
- Created and delivered presentations to executive leadership, resulting in approval of new initiatives and increased sales revenue.
- Provided ongoing leadership to identify specific opportunities to advance the reputation of our clients and maximizing sales opportunities.
- Negotiated and managed contracts with vendors, resulting in cost savings and increased revenue.
General Manager
Performance Race Management
Atlanta, GA - Indianapolis, IN
05.2000 - Current
- Responsible for managing all aspects of race team operations, including human resources, sponsor relations and all budgeting
- Assisted with sponsorship presentations, sales, press releases, and merchandising
- Developed and approved marketing and advertising programs for brand exposure
- Developed sponsorship campaigns, and other promotional materials as needed to promote increased exposure
- Lead the day-to-day operations of the team
- Provided strategic communication and served as the team’s General Manager - public relations director
- Oversee all cash and check receipts, maintain the yearly fiscal budget, and cost control
- Directed the hiring, training, and performance evaluations for all staff
- Oversee scheduling, team meetings, and sales strategies
- Developed and implemented a plan for increasing sponsorship, and special event revenue
- Identified local businesses to engage and commit to strengthening relationships with community business leaders
- Develop a creative marketing campaign that included print ads, television ads, radio ads, a website, and unique marketing tactics
- Monitored project progress and created weekly status reports for owner.
Education
B.A. Business Administration -
Indiana University – Kokomo | Pass Christian University
Certified Behavioral Analyst -
Motivated Living Institute – New Castle, PA
Skills
- Communication
- Budgeting
- Marketing
- Consulting
- Contract Management
- Cost Control
- Customer Relations
- Public Relations
- Sales
- Operations Management
- Leadership and team building
- Problem Resolution
Timeline
Executive Director
Performance Marketing Today LLC
08.2009 - 05.2024
General Manager
Performance Race Management
05.2000 - Current
B.A. Business Administration -
Indiana University – Kokomo | Pass Christian University
Certified Behavioral Analyst -
Motivated Living Institute – New Castle, PA