Jamie Binnion
Cypress,TX
Summary
Industrious Sales and Marketing Specialist offering 20 years of marketing experience along with a decisive and hardworking approach. Talent for devising creative strategies. Demonstrated knowledge of graphic design, copywriting, and project management. Looking to seek and maintain a full-time position that offers professional challenges utilizing interpersonal skills, excellent time management, and problem-solving skills. Ready to help the team achieve company goals. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
14
14
years of professional experience
1
1
Certification
Work History
Sales/Marketing Representative
SERVPRO team Olson
Tomball, TX
01.2023 - 05.2023
- Responsible for selling our restoration and mitigation services to new clients and maintaining the relations with current clients (property managers, leasing agents, and Directors of major commercial buildings
- Generated new business by building relations with the decision-makers in the commercial real estate industry, and maintaining that trust by being the liaison from the start of the claim to the end of our process up until the rebuild is completed.
- Developed sales strategy based on research of consumer buying trends and market conditions.
- Inquired about current service levels and offered upgrades.
- Worked diligently to resolve unique and recurring complaints, promoting loyalty, and enhancing operations.
- Wrote reports outlining activities and sales.
- Put together sales proposals and contracts.
- Evaluated costs against expected market price points and set structures to achieve profit targets.
- Forecasted sales and established processes to achieve sales objectives and related metrics.
- Established and managed relationships with external data providers and research vendors.
- Identified appropriate marketing channels and targeted customers for campaigns.
- Maximized advertising efforts by developing content for media relations, corporate communications, and social media posts.
- Created customized marketing materials to increase product awareness.
- Tracked key metrics and developed spreadsheets and data models.
- Collaborated with cross-functional teams to develop and implement market research strategies.
- Generated reports to support the development and implementation of marketing plans.
- Used various market research tools and techniques to gather, analyze and interpret data.
- Conducted primary and secondary research to better understand customer needs and behaviors.
- Analyzed data to uncover insights and identify key opportunities to inform strategic decisions.
- Utilized specialized software to capture and process data.
- Tracked key performance indicators to measure the success of campaigns.
- Researched and evaluated potential new markets and products.
- Developed questionnaires and facilitated focus group discussions.
New Home Sales Consultant
Beazer Homes
Houston, TX
04.2022 - 12.2022
- As a New Home Counselor I am accountable for working with buyers and their realtors in selling and closing newly built homes
- Maintains model home(s) and communities to the highest standards
- Met customer service goals and sales performance metrics every month and made it to the "Million
- Dollar Club" in gross sales
- Generate high quality leads from various sources
- Created and maintains positive Realtor relationships through direct marketing
- Responsible for Coordinating customer meetings with other departments as part of the homebuying journey
- Regularly visits competitor communities and comprehends the landscape for the home market in the area; gathers and utilizes data in the market to conduct a Competitive Market Analysis and uses that analysis to maximize success.
- Established positive flow of communication with agents, clients, attorneys and personnel involved in closing transactions.
- Reviewed and executed confidential documents, contracts and disclosures.
- Educated clients looking to sell or buy on current market conditions, legal requirements, pricing, and mortgages.
- Collaborated with mortgage companies to accurately determine loan and mortgage options for clients.
- Managed scheduled meetings to maintain satisfaction of both buyers and sellers and facilitate smooth purchases.
- Coordinated appointments to show tenants and buyers prospective homes.
- Reviewed property listings, interviewed potential clients, accompanied clients to properties and effectively communicated condition of sales.
- Followed-up escrow process, coordinated contingency removal of property inspection and maintained timely closing of escrow.
- Prepared and presented contracts and other legal documents to clients.
- Generated leads for sales and rental properties through cold calls and referrals.
- Worked closely with clients to facilitate appropriate loans, inspections, and credit reports.
- Performed home evaluations and developed competitive market analysis for individual homes.
- Appraised commercial properties, maintaining accuracy and employing knowledge of area markets for accuracy.
- Conducted weekly open houses and provided feedback to sellers on potential buyers.
- Studied property listings, interviewed prospective clients, accompanied clients to properties and discussed condition of sales.
- Leveraged market knowledge and analysis to provide guidance and advice on best options for clients.
- Negotiated contracts with buyers and sellers to maximize customer savings.
- Developed and implemented marketing strategies to maximize sales and attract new clients.
- Developed new business and managed new and existing clients.
Online Sales Associate
Empire Communities
Houston, TX
09.2019 - 04.2022
- Worked to build brand awareness through offline strategies as well as online strategies such as broadcast emailing and social media marketing
- Increased sales proficiency by focusing on ever-changing markets including internet sales and social media marketing
- Consistently hit and exceeded goals up to 60% of Houston sales were OSC assisted
- Provided excellent customer service and attention to detail to customers' requests
- Developer new business through the fictive use of social media, internet advertisements, and preliminary marketing
- Responded to Internet-generated sales leads through the CRM Sales Force
- Lead the Online Sales team dept in the development of our Salesforce with other key team leaders from scratch to impressive
- Developed effective relationships with all call center departments through clear communication
- Managed 50-75 Internet leads daily from a variety of sources including Instagram, Facebook, online organic new home searches, our website, new home source, HAR, hub spot
- Discovering their needs and being knowledgeable about the process with the goal of an appointment with the new home sales counselor.
- Leveraged customer database to nurture and grow current sales and identify new business opportunities.
- Drove strategy for online platform, order management and fulfillment process to meet company objectives.
- Diagnosed and resolved technical challenges for customers to facilitate online order process.
- Improved online sales conversion rates by 40% while fostering amazing customer experiences.
- Generated monthly sales reports and shared insights and recommendations to drive sales.
- Liaised with product marketing and sales teams to support strategic planning, testing and execution of initiatives for e-commerce websites.
- Monitored online marketplaces for accuracy, product offerings and pricing and influenced data sources to identify gaps and opportunities.
- Replied to information requests through salesforce CRM to foster seamless customer service experience.
- Managed online metrics and made recommendations for continued improvement and optimization.
- Conducted team meetings and offered one-one-one guidance to maximize productivity and help employees reach full potential.
- Analyzed online sales data and developed action plans to improve margin, revenue and processes.
- Corresponded with online customers to address questions or complaints about products, policies, or shipping methods.
- Developed successful online sales operations from scratch by establishing and following strategic vision, mission and operational plans.
- Uploaded digital media to online storefront, auction sites or other shopping Web sites for advertising purposes.
- Researched and developed new products to meet customer demands.
- Tested website features and functionality for optimal performance.
- Utilized various analytics tools to track customer behavior and optimize website layout.
- Managed financial tracking, inventory coordination and social media marketing.
- Monitored trends in online retail to identify new opportunities for growth.
- Established and maintained e-commerce website to promote and sell products.
- Developed relationships with suppliers to facilitate timely delivery of products.
- Responded to customer issues and resolved complaints by leveraging expert knowledge.
- Implemented marketing campaigns to increase customer engagement and sales.
- Negotiated with suppliers to secure best prices for products.
- Collaborated with supply vendors and distributors to purchase supplies in bulk with favorable discounts.
- Managed customer service inquiries and complaints for customer satisfaction.
- Created promotional campaigns to boost sales and drive customer loyalty.
- Analyzed customer feedback to identify areas of improvement in the online shopping experience.
- Tracked inventory and reviewed retail trends to make timely and proactive business decisions.
- Promoted products in online communities through weblog or discussion-forum postings, e-mail marketing programs, or online advertising.
- Replied to information requests through salesforce CRM to foster seamless customer service experience.
- Improved online sales conversion rates by 40% while fostering amazing customer experiences.
- Promoted products in online communities through weblog or discussion-forum postings, e-mail marketing programs or online advertising.
- Analyzed customer feedback to identify areas of improvement in online shopping experience.
- Improved monthly sales with successful marketing, sales and customer relations approaches.
Sales and Marketing Coordinator
Beazer Homes
Houston, TX
06.2017 - 09.2019
- Monitored company budgets by comparing campaign results to financial forecasts.
- Created and maintained customer databases to facilitate customer segmentation.
- Examined needs, wants, and spending patterns of the target audience.
- Researched competitor marketing trends and prices using data analysis.
- Provided support to marketing initiatives by producing creative content and copywriting.
- Implemented marketing strategies to generate leads and increase sales revenue.
- Planned meetings and trade shows by developing schedules, establishing contacts, and coordinating mailing lists.
- Assisted in the maintenance and development of credentials databases and intranet sites.
- Implemented advertising campaigns and prepared promotional materials.
- Collaborated with sales and marketing teams to coordinate promotional activities.
- Supported sales staff by providing market trends, account analyses, and new product information.
- Executed digital campaigns to improve brand awareness and online presence.
- Monitored and reported on sales performance metrics to inform decision-making.
- Coordinated with media representatives and sponsors to conduct press releases and promotions.
- Utilized exemplary negotiation skills to obtain manufacturing service agreements and assure quality standards.
- Developed and implemented incentive programs to increase sales and customer loyalty.
- Maintained up-to-date knowledge of products and services offered to customers.
- Streamlined and monitored quality programs to alleviate overdue compliance activities.
- Improved productivity of the customer service team by leading training initiatives and revamping schedules.
- Conducted supplier risk evaluations and assisted with regulatory inspections.
- Monitored daily sales performance and provided feedback to each team member.
- Scheduled and monitored sales team members' workloads to meet customer needs.
- Communicated customer feedback and complaints to team members to promote proper resolution.
- Trained and coached sales team members on best practices for customer service and sales techniques.
- Developed and implemented strategies to increase sales and improve customer service.
- Negotiated more favorable rates and delivery times with vendors.
- Developed and enforced policies and procedures for compliance with company policies.
- Provided leadership, guidance, and direction to sales team members, offering assistance with any need at any time.
- Coordinated with other departments to provide smooth execution of sales initiatives.
- Identified and communicated customer needs to supply chain capacity and quality teams.
- Communicated best practices among on-site and external personnel to align efforts and goals.
- Built strong relationships with clients by following up on previous purchases and suggesting new products.
- Assisted sales team members in developing customer relationships, and building customer loyalty.
- Performed supplier risk evaluations and supported regulatory inspections.
- Facilitated regular team meetings to discuss challenges, successes, and strategies.
- Monitored product line sales and costs, compiling thorough progress reports using data analysis.
New Home Information Manager
Beazer Homes
Houston, TX
05.2016 - 05.2017
- Responds to all online customer leads by phone, text, or email promptly to drive the prospect to visit a community sales center
- Uses of Customer Relationship Management system (Sales Force) to manage and monitor lead to walk-in conversion; perform follow-up tasks with all leads
- Focuses on setting community visits with engaged customers
- Maintains a current knowledge base of communities, home plans, available quick move-in homes, incentives, and any upcoming events per division
- Manages division's Beazer.com presence, including community or division promotions and incentives, floorplans, photos/videos, office hours, directions, unique selling features, and availability - using Content
- Management System
- Creates social media plan for all communities within the division for Pinterest and Facebook
- Includes strategizing, creating, and uploading the content to a Social Media portal every month
Internet Advisor
David Weekley Homes
Houston, TX
01.2009 - 11.2014
- Generated sales by creating quality traffic for communities by building trusting relationships through effective and engaging communication
- Responded quickly to Customer inquiries received online or on the phone
- Worked to establish a dialogue with the internet-driven leads from the website, FOR, LiveChat, and other various lead sources to help narrow down the best location, community, and floor plan that would work for them based on their individual needs.
- Anticipated responses and prepared clear and articulate answers.
- Produced detailed reports outlining key issues and proposed solutions.
- Planned, developed, and implemented strategies to convey information to key decision-makers.
- Coordinated work or projects dedicated to raising awareness of need, applying strong project, and team leadership to enhance success.
- Monitored customer service operations to confirm compliance with quality standards.
- Trained new and existing employees on customer service best practices to improve overall customer handling skills.
- Improved processes by recommending operational changes.
- Built and maintained relationships with clients to provide ongoing support.
- Promoted customer loyalty programs to increase customer retention and repeat purchases.
- Advised on organizational structure and human resource management to promote efficient business operations.
- Guided marketing and sales strategies to help clients reach new customers and increase revenue.
- Conducted workplace compliance training to reduce liability risks and operate effectively.
- Gathered and analyzed customer feedback to inform product and service improvements.
- Facilitated communication and collaboration between departments to help the business function smoothly.
- Oversaw career and job fairs to connect students with area schools and employers.
- Planned and promoted career planning presentations, work experience programs, and career workshops.
Education
Bachelor Of Applied Science - Psychology
Texas A&M University
College Station, TX08.2025
Skills
- Multitasking
- Organization
- Creative thinking
- Customer relations
- Motivation
- Teamwork
- Task prioritization
- Authorized to work in the US for any employer
- 5 years)
- Google Analytics
- Social media marketing
- HubSpot
- B2B sales
- Google Docs
- CRM Software
- Web Design
- Web Development
- Marketing Automation
- Market Analysis
- Negotiation
- Customer service
- Communication skills
- Administrative experience
- Organizational skills
- Business Development
- Social Media Digital Marketing
- Social Media Platforms
- Lead Generation Strategies
- Phone Etiquette
- New Business Opportunities
- Customer Queries
- Google Ads
- Email Marketing Campaign
- Social Media Campaign
- Corporate Communications
- Online Media Campaigns
- Client Correspondence
- Department Development
- Product Demonstrations and Presentations
- Global Sales and Marketing
- Microsoft Office Outlook
- SEO Strategies
- Income Verification
- Report Distribution
- Promotional Materials Coordination
- Client Needs Assessment
- Digital Printing
- Issue Resolution
- Special Orders
- Effective Customer Communication
- Operational Efficiency
- Effective Scheduling
- Persuasive Selling
- E-Commerce Strategy
- Interactive Media
- Voice Over IP
- Home Tours
- Promotional Campaigns
- Logistical Coordination
- Market and Competitive Analysis
- Profit Target Achievement
- Visual Displays
- Personnel Management
- Marketing Program Performance
- Providing Feedback
- Creating Collateral
- Information Updates
- Outreach Initiatives
- Design Direction
- Social Media Integration
- Maintaining Websites
- Store Displays
- Contact Management Systems
- Cash Counting
- Promotions and Marketing Strategies
- Campaign Support
- Revenue Growth
- Setting Up Booths
- Obtaining Bids
- Segment Strategies
- Graphics Creation
- Business Solicitation
- Marketing Campaign Creation
- Follow-Up Calls
- Client Meetings
- Bid Preparation
- Customer Demographics
- Profit and Loss Management
- Marketing Team Development
- Preparing Proposals
- Customer Buying Trends
- Microsoft Excel
- Territory Assignments
- Professional Networking
- Personnel Development
- Ethical Standards
- Onsite Visits
- Tradeshow Events
- Setting Up Appointments
- High-Performance Standards
- Customer Preferences
- Team Member Development
- Effective Project Management
Certification
Social media management (7 years)
Content Creation (10+ years)
Adobe Photoshop
Marketing (7 years)
Public Relations (5 years)
Branding (5 years)
Email Marketing (10+ years)
Content Management (5 years)
Events Management (6 years)
Customer relationship management (10+ years)
Personal assistant experience (10+ years)
Editing
Salesforce (7 years)
Presentation Skills (10+ years)
Adobe Creative Suite
Digital Marketing (5 years)
Search Engine Optimization (SEO) (2 years)
Sales Management (1 year)
Content Development (3 years)
Adobe Illustrator
Typing (10+ years)
Sales (10+ years)
Analytics
Additional Information
- Certifications and Licenses , Real Estate License
Timeline
Sales/Marketing Representative
SERVPRO team Olson
01.2023 - 05.2023
New Home Sales Consultant
Beazer Homes
04.2022 - 12.2022
Online Sales Associate
Empire Communities
09.2019 - 04.2022
Sales and Marketing Coordinator
Beazer Homes
06.2017 - 09.2019
New Home Information Manager
Beazer Homes
05.2016 - 05.2017
Internet Advisor
David Weekley Homes
01.2009 - 11.2014
Bachelor Of Applied Science - Psychology
Texas A&M University
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