Summary
Overview
Work History
Education
Skills
Timeline
Generic

Jana Smith

Oconomowoc

Summary

Led the planning and execution of major internal projects, overseeing resource allocation, task delegation, and cross-functional coordination to ensure smooth delivery. Managed day-to-day project operations, maintained quality standards, and documented stakeholder requirements. Enforced project best practices, tracked progress, and provided regular updates to clients and leadership. Demonstrated strong organizational and communication skills to consistently deliver projects on time and within scope.

Overview

22
22
years of professional experience

Work History

Digital Account Manager

Top Floor
03.2022 - 09.2025

Served as the primary point of contact for client accounts, ensuring strategic alignment, consistent communication, and high levels of satisfaction. Built trusted, consultative relationships by understanding client goals and proactively identifying growth opportunities.


Led day-to-day management of multiple accounts, coordinating with cross-functional teams to deliver projects on time and within budget. Conducted regular client meetings to assess performance, uncover new opportunities, and present tailored strategies. Communicated client value propositions effectively, utilized digital tools to enhance service delivery, and identified upsell opportunities aligned with business objectives and budgets.


Applied strategic thinking, operational oversight, and strong communication skills to deliver digital solutions that consistently drove measurable results and long-term client success.

Client Service Manager

Guarantee Digital
03.2021 - 03.2022

Led and supported a team of Account Managers, playing a key role in client success and operational efficiency. Focused on helping clients grow their digital presence through relationship building, strategic consultation, and high-quality service delivery.


Trained and mentored Account Managers to elevate performance and uphold client service standards. Provided strategic guidance and relationship management to support client growth, while also training media partners on internal processes, tools, and best practices to ensure alignment. Developed and implemented internal workflows to improve efficiency and ensure on-time delivery of digital products and services. Acted as a key liaison between clients, account teams, and media partners to maintain client satisfaction and advance business goals.


This role combined leadership, cross-functional collaboration, and operational oversight to drive measurable results in a fast-paced digital environment.


Senior Digital Account Manager

Guarantee Digital
02.2015 - 03.2021

Managed and strengthened relationships with clients and sales representatives to support business objectives and ensure the successful execution of digital marketing services. Served as the main point of contact, facilitating clear communication and project alignment, while providing consultative guidance to optimize client performance. Regularly reviewed service bundles and recommended strategic enhancements to improve outcomes.


Collaborated with internal teams and external stakeholders to deliver services on time and according to client specifications. Developed and managed project timelines, coordinated deliverables, and maintained strong communication with both clients and sales reps throughout the process. Created and edited content for various digital channels, including websites, social media, email campaigns, videos, and digital directories. Maintained a high standard of service delivery while proactively identifying areas for improvement and growth.


This role required a strategic mindset, effective project management, and creative collaboration to ensure clients received maximum value from their digital marketing investments.

Project Manager

ARI Network Services
11.2013 - 02.2015

Served as a strategic partner and trusted advisor to clients, helping them achieve digital marketing and business objectives through consistent communication, proactive recommendations, and hands-on support. Acted as the primary point of contact, managing client relationships and ensuring timely, high-quality project delivery.


Conducted ongoing audits of client websites to recommend enhancements in design, content, SEO, and social media strategy. Developed and presented tailored proposals, timelines, and deliverables to address each client’s unique needs. Managed social media accounts by creating and publishing industry-relevant content daily. Maintained open communication with key stakeholders to ensure alignment, satisfaction, and continuous improvement.


Consistently delivered results by combining strategic insight with practical execution, strengthening digital presence and deepening client engagement.

Project Manager

Duo Web Solutions
05.2011 - 11.2013

Supervised the account management team while fostering strong client relationships to support business objectives through consistent communication. Acted as a trusted consultant by regularly reviewing client websites and recommending enhancements in graphics, content, SEO, and social media channels. Served as the primary point of contact, facilitating client requests and ensuring the timely, high-quality delivery of products and services. Collaborated with internal teams to develop timelines and deliverables for written proposals, while maintaining ongoing communication with client representatives to align goals and expectations.


Balanced effective team leadership with hands-on client consulting to drive successful outcomes and strengthen client satisfaction.

Project Manager

GMR Marketing
12.2007 - 05.2011

Planned and executed project work plans for major internal initiatives by identifying resources and assigning responsibilities to ensure smooth delivery. Managed day-to-day operations and project scope, reviewed team deliverables to uphold quality standards, and documented requirements from stakeholders. Enforced project standards and best practices throughout the lifecycle while tracking and reporting progress to management. Maintained regular communication with the team to keep projects on schedule and ensure clear understanding of objectives.


Demonstrated strong organizational skills and effective communication to successfully deliver projects within scope and timelines.

Senior Account Manager

Move, Inc.
06.2003 - 12.2007

Fostered client relationships to advance business goals through regular communication, serving as the primary liaison between clients and production teams. Led new website development and redesign projects from inception to completion, identifying and upselling enhancements to improve functionality and user experience. Mentored new Account Managers on best practices for client interaction and website development processes. Collaborated with the team to create standardized forms and procedures, streamlining the website development workflow within the department.


This role integrated client management, project leadership, and process improvement to deliver high-quality digital solutions while supporting team growth.

Education

Bachelor of Arts - Communications

University of Wisconsin-Whitewater
Whitewater

Skills

  • Client Relationship Management
  • Project & Campaign Coordination
  • Digital Marketing Knowledge (SEO, PPC, Social, Email)
  • Analytics & Reporting
  • Strong Communication & Presentation Skills
  • Proficiency with Tools (CRM, CMS, Project Management Platforms)
  • Strategic Thinking & Problem Solving

Timeline

Digital Account Manager

Top Floor
03.2022 - 09.2025

Client Service Manager

Guarantee Digital
03.2021 - 03.2022

Senior Digital Account Manager

Guarantee Digital
02.2015 - 03.2021

Project Manager

ARI Network Services
11.2013 - 02.2015

Project Manager

Duo Web Solutions
05.2011 - 11.2013

Project Manager

GMR Marketing
12.2007 - 05.2011

Senior Account Manager

Move, Inc.
06.2003 - 12.2007

Bachelor of Arts - Communications

University of Wisconsin-Whitewater