JANE SIMS

Create compelling narratives that capture reader interest. Clients include:

• New York-Presbyterian, New York, NY.
• Stamford Health, Stamford, CT.
• Northern Westchester Hospital (Northwell Health), Mount Kisco, NY.
• New York Proton Center, New York, NY
• SBI Consultants, Inc., New York, NY
• Columbia University Department of Mechanical Engineering, New York, NY

Provided study design, development, data analysis, and strategic recommendations for health care advertising, public relations agencies, medical education agencies, and custom market research suppliers. Clients include: Harrison and Star; Grey Healthcare Group; Phase Five Communications; Gross Townsend Frank Hoffman; Roper Starch Worldwide

Planned strategic direction of successful brand, advertising, and new product development campaigns, employing a full range of qualitative and quantitative research techniques.

Developed marketing and communications programs for health care clients and new business prospects.

Managed strategic planning and design of research projects in support of health care public relations and communications programs.

Developed and implemented public opinion and market research survey projects for health care government agencies and private clients.