Seasoned Licensing professional with 20 years experience in the sports and entertainment industry
Communicates effectively with excellent interpersonal, organizational and managerial skills
Resourceful, persistent and tactful approach to problem resolution
Able to handle multiple tasks, set appropriate priorities and meet deadlines
Enthusiastic team player who enjoys challenges and performs well under pressure
Confident self-starter with the ability to work independently
Overview
11
11
years of professional experience
Work History
VP Licensing
Buffalo Games & EastPoint Sports
09.2022 - Current
Responsible for effective management and growth of Buffalo Games'and EastPoint Sports licensing portfolio, including overseeing short and long-term strategy, day-to-day business, marketing, product development, P&L
Leader in identifying new licensing opportunities, managing negotiations, as well as business, forecast, and budget reviews and analysis
Provide leadership and support to the licensing division with a focus on business development, compliance, strategy, planning legal issues and troubleshooting
Oversee the complete North America Licensing process across all divisions - Games, Puzzles and Sporting Goods
Serve as the primary day-to-day contact and strategic manager for all Licensing within the enterprise
Oversee day-to-day communication with key licensors to stay current on the business, as well as to challenge and build relationships as necessary to ensure the business is properly maximized
Guide strategic, analytical, and financial planning to help build consensus around decisions or effectively lead discussions within the team
Lead business development initiatives to identify new licensing partners and product categories, including researching, pitching, and executing contracts
Develop strategic opportunities that enhance Buffalo's game and puzzle portfolio
Bring to conclusion profitable and strategic licenses that fit our brand
Establishes and manages marketing programs designed to increase the sell-in and sell-thru of Consumer Products in all distribution channels
Oversees multi-faceted advertising, merchandising, and promotional programs with all relevant retail accounts - Mass Merchant, Mid-Tier, and Specialty
Identifies and exploits opportunities with the sales personnel to open up new distribution channels (or accounts) including but not limited to home shopping, catalog, and on-line
Prepare quarterly/ annual business reviews and present to senior management
Create presentation materials for brand updates to licensors and global retail partners
Work with the Marketing and Sales teams to assist in facilitating new contracts, managing existing contracts, and advising on new strategic opportunities
Liaise with internal departments to leverage and maximize assets and new opportunities
Research competitive brands and companies to identify new business partnership opportunities
Provide strategic leadership for global retailer marketing initiatives, positioning Buffalo Games as a leading entertainment licensing organization in the industry
Develop global retail relationships at both senior management and buyer levels in order to drive profitable revenue growth through the development and execution of collaborative go-to market plans with key retailers
Represent Buffalo Games at trade shows, meetings, and summits
Director of Licensing
Ceaco Inc
12.2013 - 09.2023
Managed all licensing contracts for the puzzle business
Negotiated licensing terms
Education
Bachelor of Arts (B.A.) - Sports Management
Manchester University
05.1996
Skills
Team leadership
Relationship building
Decision-making
Critical thinking
Interests
Acting and Theater
I participate in various sports activities for physical activity, camaraderie, and personal growth
Passionate about balancing physical health with mental and emotional wellness