Janet Barbieto
Summary
I am a persuasive, self-motivated leadership professional with expertise on expanding network connections, persuasively introducing products, and educating clients, implementing pricing strategies, territory development and revealing customer needs to deliver solutions. I am a loyal, tactical team builder and strategic planner with extensive background in account management. I am highly knowledgeable in the sales and marketing sector. I am also a detailed Sales Consultant well-known for providing stirring product demonstrations and convincing leads to make purchases. I am reliable, fast-paced and team-oriented. I believe I would be a benefit to any team, and can carry whatever load or task I am given. Outside the employment given, I have also spent several years in high end dining and hospitality in hotels like The Ritz Carlton and I have worked in both County and city government for agencies such as 911 and The Emergency Management Agency. For the last several years I have been a mom to two kids that I have homeschooled and now that they are older, I am looking for a remote position with a flexible schedule where I can use all the social media sales and marketing skills I have learned throughout my life.
Overview
11
11
years of professional experience
Work History
Social Media Marketing Manager
Northwest Martial Arts Academy
07.2022 - Current
- Created and managed social media campaigns to increase brand engagement.
- Devised content strategy to effectively engage target audiences.
- Conducted market research to identify new opportunities and target markets.
- Launched successful digital marketing campaigns that achieved goals for increased website traffic.
- Continually maintained and improved company's reputation and positive image in markets served.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Generated sponsorships with related and partnering entities to enhance marketing objectives.
- Executed comprehensive marketing plans that consistently achieved targets for increased revenue.
- Wrote and distributed press releases to increase brand visibility.
Online Marketing Manager
Younique Cosmetics
07.2015 - 05.2019
- Created and managed social media campaigns to increase brand engagement.
- Conducted market research to identify new opportunities and target markets.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Continually maintained and improved company's reputation and positive image in markets served.
- Launched successful digital marketing campaigns that achieved goals for increased website traffic.
- Planned, implemented, and tracked sales and marketing strategies to promote brand products.
- Created and managed budgets to maximize brand reach and engagement.
- Analyzed customer feedback and market trends to make informed decisions about product and brand messaging.
- Researched market trends to identify customer needs and preferences for strategic planning.
- Monitored and evaluated marketing and advertising campaigns to support brand consistency and engagement.
- Organized and delivered training sessions for new product content and technological advancements.
- Devised content strategy to effectively engage target audiences.
- Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.
- Mentored local personnel on best practices and protocols to maximize productivity.
- Achieved rank of the top .05% of the company completely through online and local sales and marketing
Online Sales Consultant
Rodan + Fields Skin Care
01.2013 - 01.2015
- Monitored online marketplaces for accuracy, product offerings and pricing and influenced data sources to identify gaps and opportunities.
- Managed online metrics and made recommendations for continued improvement and optimization.
- Analyzed online sales data and developed action plans to improve margin, revenue and processes.
- Drove strategy for online platform, order management and fulfillment process to meet company objectives.
- Conducted team meetings and offered one-one-one guidance to maximize productivity and help employees reach full potential.
- Responded to customer issues and resolved complaints by leveraging expert knowledge.
- Analyzed customer feedback to identify areas of improvement in online shopping experience.
- Uploaded digital media to online storefront, auction sites or other shopping Web sites for advertising purposes.
Education
No Degree - Sales And Marketing Education
Baker College
Flint, MISkills
- Social Media and Promotions
- Web 20 Savvy
- Cross-Functional Collaboration
- Team Leadership
- Brand Management
- Customer Service
- Strategy Development
- Marketing Automation
- Paid Advertising
- Visual Storytelling
- E-commerce Integration
- Competitor Analysis
- Community Engagement
- Influencer Marketing
- Event Promotion
- Content Creation
- Mobile Marketing
Timeline
Social Media Marketing Manager
Northwest Martial Arts Academy
07.2022 - Current
Online Marketing Manager
Younique Cosmetics
07.2015 - 05.2019
Online Sales Consultant
Rodan + Fields Skin Care
01.2013 - 01.2015
No Degree - Sales And Marketing Education
Baker College
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