Strong development of comprehensive integrated thinking and creativity integration skills with the combination of Visual Design, Marketing and Events Management. Skilled at bringing clients vision to life.
Overview
8
8
years of professional experience
Work History
Graphic Designer
Le Zhan
01.2016 - 01.2020
Collaborate with clients/company/projects managers to understand their design needs and requirements.
Create graphics to meet specific commercial or promotional needs, such as CIS design, board game, packaging, displays, logos, flyers or imagery for print and digital uses including banner ads, social media posts, website graphics, magazine advertorials, etc.
Utilize layout design principles to create balanced and aesthetically pleasing compositions.
Manage multiple design projects simultaneously and meet deadlines for deliverable.
Event Planner
Taipei World Trade Center Exhibition Hall
01.2020 - 01.2023
Managed administrative logistics of budget management, schedules & timeline, booking, venue selection, contract negotiation, seeking sponsorship and coordinating with vendors.
Arranged availability of audio-visual equipment, transportation and displays for various types of events.
Coordinated transportation, parking and hotel arrangements for guests and vendors.
Increased event attendance by developing strategic marketing campaigns & engaging promotional materials & coordinate advertising efforts through social media platforms, print ads, TV, email, text.
Enhanced attendee satisfaction by creating immersive environments through thoughtful design elements and engaging activities.
Summarize reports at board meetings. Present detailed reports to the Executive Board for review prior to each board meetings, including progress, expenses, events details, challenges, etc.
Event Marketing Coordinator
Ten Art
01.2023 - 01.2024
Create/distribute all digital marketing campaigns in collaboration with content specialists, including newsletter, product release notices, and social media posts; ensuring a timely delivery of all initiatives.
Develop and maintain a shared storage system of all internal and external marketing assets (i.e. letterhead, brand guidelines, logos, mailing lists, newsletter templates, flyers, etc)
Manage promotions materials by coordinating requirements with graphics department, keeping inventory of materials, placing orders, and verifying receipt as necessary.
Responsible for keeping the most up to date information about product and services on the company website as well as on other marketing platforms and materials.
Prepares periodic marketing reports for a variety of stakeholders by collecting, analyzing, and summarizing sales and lead data.
Maintains research on competitive products by collecting and summarizing characteristics, market share, pricing, and advertising; maintain research database.
CRM Database and Customer Feedback
Internal Communications: collaborates with other departments to ensure that marketing initiatives are successful; update about ongoing marketing initiatives and & dey performance indicators.
External Communications: Support customers on a variety of needs including troubleshooting website or account issues; respond to social media messages and comments & organization's general email inbox.
Education
Bachelor of Arts - Creative Design
National Yunlin University Of Science & Technology
Taiwan
06.2022
Skills
Adobe Creative Suite
Microsoft Suite
Google Drive System
CRM
Time Management
Creative Problem Solving
Multitasking
Organizational Skills
Team Work
Communication
Languages
Chinese (Mandarin)
Native or Bilingual
English
Professional Working
Timeline
Event Marketing Coordinator
Ten Art
01.2023 - 01.2024
Event Planner
Taipei World Trade Center Exhibition Hall
01.2020 - 01.2023
Graphic Designer
Le Zhan
01.2016 - 01.2020
Bachelor of Arts - Creative Design
National Yunlin University Of Science & Technology
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