Janette McGinness
Atlanta,GA
Summary
Proven track record of driving revenue growth and expanding market presence. Recognized for developing and executing strategic sales initiatives that consistently surpass targets, and increase market share. Adept at leading high-performance teams, implementing effective strategies, and fostering key client relationships. Skilled in creating and executing comprehensive sales plans, negotiating favorable contracts, and optimizing advertising budgets for maximum ROI. Employs visionary insight and a deep understanding of market trends to consistently deliver exceptional results in highly competitive environments.
Overview
18
18
years of professional experience
Work History
SALES DIRECTOR
Accent Decor
03.2021 - 12.2023
- Managed inside sales team of 11 and customer service team of 15
- Cultivated a performance-driven culture, revamped sales management processes to optimize the impact of customer visits and calls, culminating in an impressive 50%+ increase in conversion rates
- Fostered strong partnerships and optimized operational workflows by closely collaborating with Key Account Managers; organized strategic meetings with top-tier partners, resulting in significant revenue expansion and the acquisition of new high-profile customers
- Mentored Account Managers, offering direction on effective probing techniques, pinpointing gaps in product assortment, and implementing customer re-engagement strategies, leading to an increased expansion of market share within their client portfolios
- Achieved a 10% reduction in sales and customer service department expenses year-over-year by overseeing the creation of the department's expense budget, consistently maintaining, and managing the budget monthly.
KEY ACCOUNT MANAGER
Accent Decor
08.2020 - 03.2021
- Orchestrated the management of a diverse customer portfolio, overseeing 40 accounts spanning national, multi-door, and high-performing stores across home and gift, furniture, and lifestyle brands
- Achieved a notable 17% increase in sales within the initial four months of assuming the position, showcasing a dynamic approach to revenue growth
- Developed and delivered compelling custom presentations, exhibiting a 75%+ success rate in meetings with buyers during critical buying cycles
- Successfully managed the onboarding process for Wayfair, overseeing the seamless upload of products and images, and effectively handling day-to-day operations
- Reclaimed over $100K in dormant business from key clients including Summer Classics, Nadeau Furniture, and Nebraska Furniture Mart, demonstrating exceptional client retention and recovery capabilities.
NATIONAL SALES MANAGER
Creative Co-Op
01.2017 - 03.2020
- Formulated and executed sales strategies that consistently exceeded monthly budget goals, contributing to approximately 5% year-over-year growth for $80M of total budget
- Employed strategic analysis of reporting to identify growth opportunities and refine and improve account management
- Implemented an efficient sales tracking system, enabling a thorough review of appointments and sales performance, enhancing accountability and strategic planning
- Managed, trained, and coached a team of over 100 independent sales representatives, resulting in reduced turnover and improved individual sales performance.
NATIONAL SALES MANAGER
C.R. Gibson LLC
01.2014 - 01.2017
- Spearheaded the expansion of key account business by strategically increasing sales with existing accounts and securing new business, resulting in an impressive 200% year-over-year increase
- Formulated and executed comprehensive sales strategies and annual sales plans for house accounts and 75 sales representatives resulting in consistent increase of more than 10%
- Provided monthly forecasts to the board, offering insights into market trends and projecting sales performance.
NATIONAL SALES MANAGER
Anna Griffin Incorporated
01.2013 - 01.2014
VP of SALES, DESIGN AND MARKETING
Home Source International
01.2010 - 01.2013
OPERATIONS & LOGISTICS MANAGER
Home Source International
01.2008 - 01.2010
CUSTOMER SERVICE MANAGER
Home Source International
01.2006 - 01.2008
Education
BACHELOR'S IN FAMILY AND CONSUMER SCIENCES | FASHION MERCHANDISING -
University of Georgia
Athens, GA05.2002
Skills
- Strategic Planning
- Business Development
- Executive Level Presentations
- Contract Negotiation
- Account Management
- Territory Expansion
- Quantitative Reports
- Data Analysis
Professional Highlights
- Pioneered strategic initiatives that catalyzed an extraordinary 75% surge in total sales, propelling substantial revenue growth for the organization.
- Developed goal setting and daily reporting for markets, ensuring a cohesive and goal-oriented presence at industry events resulting in 30%+ and record-breaking sales for the organization.
- Revamped grocery channel strategy, yielding exponential growth in excess of 51% and an increase of $500K in revenue in the first year.
- Promoted to lead and manage a sales team, driving overall growth strategies within a challenging market landscape while cultivating a high-performance team culture.
- Directed the strategy of Wayfair, resulting in a remarkable 1000% growth year-over-year.
Hobbies and Interests
- Helping Others
- Charity Walks
- Animal Rights
- Plant Enthusiast
- Game Nights
- Cooking
Timeline
SALES DIRECTOR
Accent Decor
03.2021 - 12.2023
KEY ACCOUNT MANAGER
Accent Decor
08.2020 - 03.2021
NATIONAL SALES MANAGER
Creative Co-Op
01.2017 - 03.2020
NATIONAL SALES MANAGER
C.R. Gibson LLC
01.2014 - 01.2017
NATIONAL SALES MANAGER
Anna Griffin Incorporated
01.2013 - 01.2014
VP of SALES, DESIGN AND MARKETING
Home Source International
01.2010 - 01.2013
OPERATIONS & LOGISTICS MANAGER
Home Source International
01.2008 - 01.2010
CUSTOMER SERVICE MANAGER
Home Source International
01.2006 - 01.2008
BACHELOR'S IN FAMILY AND CONSUMER SCIENCES | FASHION MERCHANDISING -
University of Georgia
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