Results-oriented individual with a passion for continuous learning and innovation. Known for leveraging analytical thinking and creativity to solve problems and deliver high-impact solutions in fast-paced environments.
Overview
12
12
years of professional experience
1
1
Certification
Work History
Social Media Marketing Manager & Website Developer
CARA Plastic Surgery & Laser Center
Los Angeles, CA
09.2023 - 12.2024
Conducted keyword research to optimize content for SEO purposes.
Analyzed data from web analytics tools such as Google Analytics to measure the success of campaigns.
Planned budget allocations based on analysis of past results as well as current trends.
Managed daily social media operations, including content scheduling, posting, and community interaction.
Developed marketing strategies based on corporate objectives and market trends.
Partnered with content management and video associates to create customer success stories for promotion on social media networks.
Monitored competitors' social media activities to benchmark performance and identify opportunities.
Monitored industry trends and analytics to ensure maximum ROI from all campaigns.
Managing Director
GPoint Wallet
Los Angeles, CA
01.2020 - 09.2023
Designed and delivered client-defined systems and processes with tools and databases.
Applied implementation process methodology to advance business objectives.
Led development of comprehensive business plan to maximize profitability and company performance.
Implemented process improvement to shape organizational culture, optimize procedures for higher efficiency and help company evolve and grow.
Planned and executed events and marketing programs to increase qualified leads.
Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
Created innovative strategies to drive customer engagement.
Monitored office workflow and administrative processes to keep operations running smoothly.
Oversaw operations and provided corrective feedback to achieve daily and long-term goals.
Worked closely with organizational leadership and board of directors to guide operational strategy.
Monitored project performance to identify areas of improvement and make adjustments.
Marketing Manager, Website Development
KDNK BRAND
Vernon, CA
01.2018 - 01.2020
Developed and executed marketing programs and general business solutions resulting in increased company exposure, customer traffic and elevated sales numbers.
Planned and executed events and marketing programs to increase qualified leads.
Engaged, informed and supported staff on media and marketing outcomes.
Launched marketing activities for new product lines and market penetration.
Completed and submitted monthly and yearly reports to support executive decision making.
Developed new branding strategies and marketing collateral to foster business development and achieve revenue targets.
Managed relationships with key industry partners and implemented promotional initiatives to maximize marketing program performance.
Planned and executed marketing campaigns to target groups, areas and wider community.
Oversaw website development projects from conception through completion ensuring timely launch of new websites or updates to existing sites.
Collaborated with external vendors on creative projects including website development, video production, graphic design.
Client Relationship Manager
CJ Logistics
Carson, CA
06.2016 - 12.2017
Addressed and resolved customer complaints and issues to improve satisfaction.
Fostered customer trust by addressing concerns and needs using targeted problem-solving.
Assessed client needs and developed plans to adequately address current and future objectives.
Recommended new products to clients and maintained solutions-oriented problem-solving for long-term client relationships.
Built relationships with customers and community to establish long-term business growth.
Digital Marketing Specialist
Le Mieux Cosmetics
Baldwin Park, CA
06.2013 - 06.2016
Developed digital marketing strategies by creating and implementing plans to reach and engage target audiences.
Created reports on digital marketing efforts using analytics tools to track and measure digital marketing success for management.
Managed digital projects from initial concept through final implementation and live monitoring.
Created social media content with innovative brand messaging to support new product launches.
Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
Evaluated market trends to stay current on consumer and competitor changes.
Optimized e-commerce campaigns through A/B testing to increase online sales.
Developed and deployed content marketing strategies to improve organic search traffic.
Collaborated with designers, copywriters and developers, creating effective search marketing campaigns.
Education
High School Diploma -
University Senior High School
Los Angeles, CA
06.2013
Associate of Science - Business Management
Pasadena City College
Pasadena, CA
Skills
Platform expertise
Paid advertising
E-commerce integration
Social media and promotions
Campaign management
Influencer marketing
Project management
WordPress development
Shopify development
Revenue growth management
Business development
Cross-functional team leadership
Languages
English
Native/ Bilingual
Korean
Native/ Bilingual
Accomplishments
President's Volunteer Service Award (PVSA) - Silver
Certificate of Recognition - LA City Council
Certification
Social Media Management
SEO
Paid Advertise - Google & Meta
Wordpress Development
Shopify Development
Timeline
Social Media Marketing Manager & Website Developer
CARA Plastic Surgery & Laser Center
09.2023 - 12.2024
Managing Director
GPoint Wallet
01.2020 - 09.2023
Marketing Manager, Website Development
KDNK BRAND
01.2018 - 01.2020
Client Relationship Manager
CJ Logistics
06.2016 - 12.2017
Digital Marketing Specialist
Le Mieux Cosmetics
06.2013 - 06.2016
Social Media Management
SEO
Paid Advertise - Google & Meta
Wordpress Development
Shopify Development
High School Diploma -
University Senior High School
Associate of Science - Business Management
Pasadena City College
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