Summary
Overview
Work History
Education
Skills
Affiliations
Timeline
Generic

JANICE WEISMAN

Valencia,PA

Summary

  • Consistent top performer with close to 20 years of sales and marketing experience in diverse advertising media environments Accomplished in initiating and developing strong client partnerships for significant bottom line growth and long-term strategic marketing
  • Natural sales ability with a willingness to take risks and pursue new techniques while meeting or exceeding sales goals on multiple platforms Excellent presentation, networking, negotiation and closing skills

Overview

28
28
years of professional experience

Work History

Co-Owner

BUDGET BLINDS OF WEST PITTSBURGH
Pittsburgh, USA
05.2015 - Current
  • Manage an S-Corp franchise which includes: conducting all sales, maintaining all administrative work, i.e
  • Order entry, customer follow up and vendor relations, also billing, payroll, business and payroll taxes, advertising campaigns and all banking
  • Steadily grown the business to generate revenue
  • Maintain social media (Houzz, Facebook, Google +)

Account Executive

ABC/WTAE TELEVISION, HEARST COMMUNICATIONS
Pittsburgh, USA
07.2008 - 05.2015
  • Started with a minimal book of business and successfully developed a thriving account list by cultivating new business and increasing share of existing business utilizing multiple advertising platforms
  • Consistently exceeded revenue goals and met new business goal
  • Maintained strong and effective partnerships with top ad agencies in the market
  • Worked with the PA Lottery partnership for 6 years

Executive Board and Board Member

MEDIA ASSOCIATION OF PITTSBURGH
Pittsburgh, USA
01.2011 - 05.2014

Regional Account Executive

ADVO now VALASSIS
Pittsburgh, USA
04.2005 - 07.2008
  • Implemented and maintained detailed targeting schedules for mail distribution at local, regional and national levels by using various marketing research tools to address client needs
  • Assist clients in production, layout, printing and delivery, and invoice management
  • Successfully converted dollars allocated for other media to our program

Account Manager

ESPN RADIO
Pittsburgh, USA
01.2002 - 01.2003
  • First seller of in-studio live interviews for revenue
  • Adapted existing radio station events into profitable events by selling sponsorships

Account Executive

CBS Radio
West Palm Beach, USA
01.2001 - 01.2002
  • Top producer of both traditional revenue and non-commercial revenue, achieving 320% over goal
  • Coached new hires in sales training

Account Executive

STEEL CITY MEDIA
Pittsburgh, USA
01.2000 - 01.2001
  • Integrated multi-media campaigns for major clients via two (2) radio stations and a weekly entertainment magazine

Account Executive

IHeartRadio
Pittsburgh, USA
01.1997 - 01.2000
  • Consistent member of the 100% Club - earning recognition for hitting sales goals
  • Achieved 348% of goal (highest of staff) in sponsorship revenue for a single station event

Director of Business Development

CBS Radio
West Palm Beach, USA
01.1997 - 01.1998
  • Introduced non-traditional revenue sales tools, research materials, and program opportunities to two (2) sales teams (approximately 20 people)
  • Provided monthly and quarterly action plans, projections, and progress reports for department and outside consulting firm

Education

UNIVERSITY OF MICHIGAN
Ann Arbor, MI

SARAH LAWRENCE UNIVERSITY
Florence, Italy

Skills

  • Business Growth
  • Customer Retention
  • Marketing expertise
  • Performance Analysis
  • Sales Strategies
  • Inventory Management
  • Strategic Planning
  • Customer Relationship Management (CRM)
  • Business Development

Affiliations

Executive Board and Board Member, MEDIA ASSOCIATION OF PITTSBURGH, 01/11, 05/14

Timeline

Co-Owner

BUDGET BLINDS OF WEST PITTSBURGH
05.2015 - Current

Executive Board and Board Member

MEDIA ASSOCIATION OF PITTSBURGH
01.2011 - 05.2014

Account Executive

ABC/WTAE TELEVISION, HEARST COMMUNICATIONS
07.2008 - 05.2015

Regional Account Executive

ADVO now VALASSIS
04.2005 - 07.2008

Account Manager

ESPN RADIO
01.2002 - 01.2003

Account Executive

CBS Radio
01.2001 - 01.2002

Account Executive

STEEL CITY MEDIA
01.2000 - 01.2001

Account Executive

IHeartRadio
01.1997 - 01.2000

Director of Business Development

CBS Radio
01.1997 - 01.1998

UNIVERSITY OF MICHIGAN

SARAH LAWRENCE UNIVERSITY
JANICE WEISMAN