Jasmine Fitzgerald
Charlotte,NC
Summary
Accomplished Product Strategy & Development Manager with a strong background in leadership, business development, and process optimization in the banking industry. Seeking opportunities to apply my extensive experience and skills to drive successful project outcomes in a dynamic role.
Overview
13
13
years of professional experience
Work History
Manager, Product Strategy & Development
Truliant Federal Credit Union
05.2022 - Current
- Spearheaded the vision and roadmap for new product development across consumer deposits, consumer loans, and commercial deposit product line and features. Crafted comprehensive go-to-market strategies, defining product positioning, and setting competitive pricing
- Continuously monitoring the operation, deployment, performance, and profitability of assigned products and services, including the development and dissemination of key performance indicators
- Documented user stories, specifications, and product features into detailed work order to communicate across teams and build mandatory requirements.
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
- Improved internal collaboration between departments such as engineering, design, manufacturing, marketing using effective communication strategies.
Member Financial Center Manager II
Truliant Federal Credit Union
08.2018 - 04.2022
- Complete leadership oversight of a Financial Center with an annual revenue generation of $20M in credit lending, $10M in deposits, and 450+ new client onboarding relationships
- Overcame challenging market conditions by adapting strategies, strengthening client relationships, and maintaining service excellence standards.
- Assessed deposit and lending applications thoroughly to ensure compliance with lending guidelines while mitigating potential risks to the organization''s portfolio exposure adequately.
- Reviewed historical records, current operational data and forecasting information to identify and capitalize on system enhancement opportunities.
- Collaborated with C-level executives and stakeholders to develop long-term financial plans.
Financial Branch Manager
Fifth Third Bank
01.2014 - 07.2018
- Overseeing, developing, and executing business strategies to grow the overall client portfolio, expand revenue growth, and enhance retention
- Performed banking, business administration and financial tasks to guarantee five-star service for clients.
- Implemented risk management strategies to minimize potential losses while maintaining a healthy balance between risk and return on investments.
- Drove cross-selling efforts by collaborating with various departments within the organization to maximize revenues from existing clients.
- Championed process improvement initiatives that resulted in increased efficiency, improved service quality, or cost savings for the organization as a whole.
Branch Manager
Wells Fargo
11.2010 - 12.2013
- Managed team in overall sales, lending, investments, account acquisition, and coordinating community involvement events for CRA.
- Participated in local networking events to increase brand visibility within the community, generating interest from prospective clients as well as potential partners or investors.
- Conducted regular performance reviews for team members, identifying strengths as well as areas requiring further development or training opportunities for continuous growth.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
Skills
- Business Development
- Strategic Planning
- Customer Relationship Management (CRM)
- Project Management
Timeline
Manager, Product Strategy & Development
Truliant Federal Credit Union
05.2022 - Current
Member Financial Center Manager II
Truliant Federal Credit Union
08.2018 - 04.2022
Financial Branch Manager
Fifth Third Bank
01.2014 - 07.2018
Branch Manager
Wells Fargo
11.2010 - 12.2013