Jasmine Powell
Summary
Innovative professional skilled in creating and implementing marketing strategies, executing budgeting plans and utilizing market research to identify customer needs. Demonstrated ability in increasing brand visibility and market share. Possesses excellent communication and customer service skills.
Overview
10
10
years of professional experience
Work History
Assistant Marketing Director
Root Realty, Inc.
07.2023 - Current
- Collaborate with cross-functional teams to create, implement, and manage marketing campaigns that align with business objectives
- Assist in developing and executing the overall marketing strategy, considering market trends, competitor analysis, and customer insights
- Oversee the creation of compelling content for various channels, including digital platforms, social media, email, and print materials
- Analyze campaign performance data to measure success, identify areas for improvement, and make data-driven recommendations
- Work closely with external partners, agencies, and vendors to ensure the successful execution of marketing initiatives
- Contribute to budget planning and manage marketing budgets effectively
- Stay current with industry trends and emerging technologies to ensure the company's marketing strategies remain innovative and competitive.
- Conducted market research to identify customer needs and preferences.
- Conducted ongoing performance evaluations of marketing campaigns, adjusting tactics as needed based on real-time results analysis.
- Implemented strategic paid media campaigns across various platforms to boost brand awareness and generate leads.
- Collaborated with graphic design teams to create visually appealing promotional materials that captured target audience attention.
- Increased customer engagement through effective social media management and content creation.
- Managed budgets, allocated resources, and monitored ROI to drive cost-effective marketing initiatives.
- Created and managed social media campaigns to increase brand engagement.
Assistant Property Manager
Root Realty, Inc.
07.2022 - Current
- This position will have a strong emphasis on time management, organization, planning and customer service
- Travel to properties within the management portfolio (company vehicle provided)
- Perform tasks while onsite, such as posting notices, testing keys, changing light bulbs, updating intercoms/mailboxes, meeting vendors, communicating with Property Manager, visiting and inspecting units, following up with tenants, etc.
- Coordinated move-ins and move-outs, ensuring smooth transitions for both tenants and property management team.
- Followed up on delinquent tenants and coordinated collection procedures.
Front Desk Representative
The Chicago Club
08.2021 - 05.2022
- Had a thorough knowledge of the building and services provided to Club members and guests
- Assisted with various tasks such as organizing documents, handling cash, answering phone calls and emails, organizing events, and managing calendars.
- Participated in regular team meetings to address operational improvements and discuss opportunities for enhancing guest services.
- Processed guest requests promptly, resulting in a higher level of repeat business from satisfied customers.
- Greeted visitors and customers upon arrival, offered assistance, and answered questions to build rapport and retention.
- Resolved customer complaints and concerns, resulting in improved customer retention and loyalty.
- Managed phone lines effectively, reducing hold times and directing calls appropriately for improved communication across departments.
- Developed strong rapport with guests through friendly interactions and genuine interest in their well-being during their stay.
- Provided personalized recommendations for local attractions, contributing to positive vacation experiences for guests.
- Utilized property management software effectively to manage reservations accurately and streamline operations at the front desk.
- Took reservations over phone, in person, and via computer for guests and provided confirmation information.
Tier 1 Support Technician
Avatara
09.2020 - 02.2021
- Supported the infrastructure of Avatara by providing assistance to customers via phone and email
- Provided support for desktop hardware & software, laptops, mobile devices, and office appliances
- Delivered rapid responses to customer requests and ensured excellent customer service.
- Developed strong working relationships with colleagues, fostering a positive work environment that encouraged collaboration and growth.
- Reduced call wait times by effectively prioritizing and managing Tier 1 technical support tasks.
- Provided remote support for end users, resolving software installation and configuration issues efficiently.
- Documented resolutions in a concise manner, contributing to the improvement of the internal knowledge base.
- Enhanced team productivity by sharing knowledge of industry best practices and emerging technologies.
- Improved customer satisfaction by providing timely and efficient technical support for software and hardware issues.
- Assisted in onboarding new team members by sharing expertise and providing constructive feedback during training sessions.
- Participated in regular training sessions to stay current with industry trends, improving skills and expanding areas of expertise.
Front Desk Supervisor
Hampton Inn
02.2020 - 09.2020
- Assisted the General Manager with day-to-day operations, including cash handling, organizing files, and assisting guests
- Provided a seamless experience for guests during the arrival and departure process
- Oversaw breakfast and other morning duties.
- Trained new employees on front desk operations, ensuring they were well-prepared for their roles and responsibilities.
- Trained new staff on correct procedures, compliance requirements, and performance strategies.
- Provided exceptional customer service, leading to positive online reviews and repeat business from satisfied guests.
- Resolved guest complaints with tact and diplomacy, maintaining a positive image for the hotel brand.
- Collaborated with team members to handle guest requirements from check-in through check-out.
- Scheduled and assigned daily work and activities for team members.
- Communicated regularly with management on front desk performance, identifying areas for improvement or growth opportunities.
- Enhanced guest satisfaction by efficiently managing front desk operations and addressing customer inquiries promptly.
- Answered multi-line phone system to respond to inquiries and transfer calls to correct departments and personnel.
- Coordinated with room service, housekeeping, maintenance, and security to meet all guest needs.
- Empowered front desk staff by promoting a supportive work environment and recognizing individual achievements, resulting in increased morale and productivity.
- Oversaw front desk operations with eye for hotel reputation, staff productivity, and operational efficiency.
Cheer Coach
Athletes Plus(All-Star Gym)
02.2018 - 08.2018
- Organized class schedules and exercise workouts
- Performed correct spotting for stunts
- Provided feedback and adjusted coaching techniques based on athletes' strengths and weaknesses
- Created a safe practice environment and encouraged teamwork and growth.
Head Cheer and Dance Coach
Bishop Dubourg High School
07.2014 - 02.2018
- Scheduled and directed practices and games
- Managed the budget
- Organized meetings and fundraisers
- Established a safe practice environment and provided coaching for stunts
- Provided workout plans and promoted teamwork and growth.
Assistant Manager
Academy Sports and Outdoors
07.2017 - 12.2017
- Managed employees and created store schedules
- Processed and inventoried merchandise
- Assisted customers and made sales
- Performed HR duties and managed training for the team.
- Supervised day-to-day operations to meet performance, quality and service expectations.
- Maintained a clean, safe, and organized store environment to enhance the customer experience.
- Developed strong working relationships with staff, fostering a positive work environment.
- Oversaw daily cash reconciliations, ensuring accurate financial reporting and minimizing discrepancies.
- Offered hands-on assistance to customers, assessing needs, and maintaining current knowledge of consumer preferences.
- Completed regular inventory counts to verify stock levels, address discrepancies, and forecast future needs.
- Helped with planning schedules and delegating assignments to meet coverage and service demands.
- Managed inventory levels to minimize stockouts while reducing overhead costs.
- Promoted teamwork within the workplace by encouraging collaboration among staff members on various projectstasks.
- Streamlined store operations for increased efficiency, implementing new processes and procedures.
- Monitored security to protect employees, customers and property.
- Opened and closed location and monitored shift changes to uphold successful operations strategies and maximize business success.
- Monitored sales trends to adjust pricing strategies accordingly for optimal profitability.
- Successfully managed budgets and allocated resources to maximize productivity and profitability.
Assistant Manager
Hibbett Sports
12.2016 - 06.2017
- Assisted customers with sporting needs
- Trained and coached employees
- Handled and organized merchandise
- Executed merchandise directives
- Performed store opening and closing duties.
Education
Bachelor's degree - Business Management
Lindenwood University
Saint Charles, MO05.2015
Associate of Arts - General Studies
Ozark Technical Community College
Waynesville, MO01.2013
Skills
- Computer proficiency
- Training & Development
- Microsoft Windows
- IT Support
- Microsoft Office
- CRM Management
- Creative Direction
- Sales Support
- Social Media Management
- Campaign Management
- Content Creation
- Scheduling
- Digital Marketing
- MS Office Suite
- Customer Relationship Management (CRM)
- Adobe Creative Suite
Timeline
Assistant Marketing Director
Root Realty, Inc.
07.2023 - Current
Assistant Property Manager
Root Realty, Inc.
07.2022 - Current
Front Desk Representative
The Chicago Club
08.2021 - 05.2022
Tier 1 Support Technician
Avatara
09.2020 - 02.2021
Front Desk Supervisor
Hampton Inn
02.2020 - 09.2020
Cheer Coach
Athletes Plus(All-Star Gym)
02.2018 - 08.2018
Assistant Manager
Academy Sports and Outdoors
07.2017 - 12.2017
Assistant Manager
Hibbett Sports
12.2016 - 06.2017
Head Cheer and Dance Coach
Bishop Dubourg High School
07.2014 - 02.2018
Bachelor's degree - Business Management
Lindenwood University
Associate of Arts - General Studies
Ozark Technical Community College