Jasmine Williams

Marketing & Campaign Development
-Developed and executed targeted marketing campaigns to enhance brand visibility and awareness.
-Boosted sales through innovative email, social media, print, and digital campaigns.
-Created compelling content for newsletters, blogs, and websites to drive engagement.
-Composed daily social media posts and managed campaigns across Facebook, Twitter, and Instagram.
-Conducted market research to guide strategy and identify trends.
-Collaborated with external agencies on advertising aligned with brand objectives.
-Launched successful digital marketing campaigns that significantly increased website traffic.
-Optimized email campaigns to boost open and click-through rates.
-Negotiated media contracts to secure strategic ad placements at competitive rates.

Event Planning & Management
-Planned, executed, and managed logistics for internal and external marketing events and trade shows.
-Streamlined event planning processes for product launches and promotional events.
-Coordinated schedules, travel, accommodations, and vendor participation.
-Promoted events via social media to generate buzz and increase attendance.
-Developed event surveys to measure success and gather feedback.

Design & Creative Development
-Created original artwork for print, web, video, and product packaging.
-Designed marketing collateral including brochures, banners, signs, and promotional materials.
-Developed motion graphics, infographics, and mobile-friendly content to enhance user experience.
-Applied color theory and composition for visually appealing designs.
-Used Adobe Creative Suite and Microsoft Office to produce creative materials.
-Edited and enhanced existing artwork and graphics for final rollout.

SEO, Web & Digital Strategy
-Updated website content using SEO best practices to improve search rankings and traffic.
-Created digital content strategies to increase online engagement and visibility.

Leadership & Collaboration
-Led cross-functional teams for marketing projects and ad campaign execution.
-Directed creative processes for both traditional and online advertising efforts.
-Maintained client relationships through consistent communication and updates.
-Held team meetings to brainstorm and solve marketing challenges collaboratively.
-Managed workflow, document coordination, and creative distribution across departments.
-Represented the company at trade shows, conferences, and customer meetings.

• Executed comprehensive marketing plans that consistently achieved targets for increased revenue.
• Facilitated cross-departmental collaborations to ensure cohesive brand messaging across all platforms.
• Devised content strategy to effectively engage target audiences.
• Coordinated public relations activities, securing positive press coverage for company initiatives.
• Crafted compelling content for newsletters, blogs, and social media, engaging audiences and building community.
• Led team meetings to discuss progress, challenges, and brainstorm innovative marketing solutions.
• Improved website traffic with the implementation of SEO best practices and keyword research.
• Mentored local personnel on best practices and protocols to maximize productivity.
• Answered general marketing department inquiries by email, phone, and mail.

• Strengthened social media presence through creative content, platform-specific strategies, and visual storytelling.
  
• Managed content scheduling and audience targeting across multiple platforms to boost engagement.
  
• Trained new employees and supported team performance in sales and customer service.
  
• Delivered exceptional customer experiences by addressing inquiries, handling transactions, and promoting products.
  
• Maintained store operations, including inventory management, merchandising, and loss prevention.
  
• Built strong customer relationships, contributing to increased loyalty and repeat business.

• Created and scheduled engaging content across multiple platforms to boost brand awareness and follower growth.
  
• Developed and executed social media campaigns tailored to target audiences for maximum reach and engagement.
  
• Maintained brand consistency while managing daily operations, content calendars, and community interactions.
  
• Monitored trends, responded to comments, and adapted strategies to stay relevant and engaging.
  
• Supported marketing projects and assisted in content creation for Twitter, Facebook, and Instagram.
  
• Edited and prepared visual content for online publication, contributing to a polished and cohesive brand image.