Summary
Overview
Work History
Education
Skills
Professional Experience
Timeline
Generic

JASON A. MILLER

Orlando

Summary

Dynamic marketing and event professional with proven success. Expert in event management, customer care and sales strategy, generating over $1 million in sponsorships. Skilled in team leadership and data analysis, driving impactful brand activations and enhancing client engagement through innovative marketing solutions.

Overview

26
26
years of professional experience

Work History

New Member Journey

Hilton Grand Vacations
Orlando
10.2024 - Current
  • Provide a warm welcome and an extension of confidence and trust in their new purchase, by providing a new member call after the contract closed recession.
  • Sell a NMJ vacation and schedule vacation
  • Provide each member with collateral outlining welcome call date/time, NMJ vacation travel dates/locations and review online access timeframe
  • Provide seamless handoff to Quality Assurance team member
  • Called members to offer a NMJ vacation package
  • Provide outstanding customer care when interacting with members and guests
  • Performs other related duties as assigned by management

Event Director

Exclusive Sports Marketing
Ft Lauderdale
12.2009 - 07.2024
  • Directed world-class marathons, half marathons, 5k running events, bicycle endurance events, triathlons, and trade shows
  • Maintained cohesive city relationships, acquired venues, and secured all permitting requirements
  • Generated over $500,000 annually through Tourism Grant funding and developed new event opportunities
  • Managed event development timelines and led the team to successfully meet deadlines
  • Launched event registration, reviewed event website/registration platform content in conjunction with marketing/registration
  • Created sponsorship decks, executed sponsorship contracts, and planned for online & on-site activations, selling over $1 million in annual sponsorships
  • Developed and designed all aspects of event planning including race routes, parking, venues, staging areas, police management, budgeting, designing FDOT MOT, staffing, execution
  • Secured and coordinated police support, medical personnel, and barricade companies as necessary
  • Identified and scheduled staff, volunteers, talent, entertainment, and service provider needs/positions
  • Implemented strategies to increase efficiency across the event planning process

Marketing Manager

Agency 44 Marketing
10.2006 - 01.2010
  • Developing and coordinating brand activation programs spanning consumer and partner marketing channels
  • Building out and managing marketing projects, plans to ensure activity is delivered on time
  • Managing a team of marketing specialists in carrying out marketing plans
  • Maintaining knowledge of marketing trends, developments, and best practices developing advertising and marketing strategies and materials
  • Activation at events included but not limited to trade shows, sampling, promoting, educating, gorilla marketing
  • Social media marketing for several fortune 500 companies
  • Creating, managing, and analyzing content across various social media platforms to engage audiences, drive brand awareness, and achieve marketing goals

Inside Sales

Royal Caribbean International
Miami
09.1999 - 07.2006
  • Worked with travel agencies to educate, motivate and assist them in increasing sales year to year
  • Reporting - develop and run daily reporting of travel agent booking performance, commission, and overrides
  • Sales team Reporting - set the quarterly revenue targets for the Sales Team/Business Development
  • Outside Sales Managers' sales territories; regularly track and report on their performance

Education

Business Administration -

Fayetteville Technical College
Fayetteville, North Carolina
01.1999

Skills

  • Customer care
  • Event planning
  • Sales strategy
  • Marketing management
  • Team leadership
  • Data analysis

Professional Experience

  • Increased Miami Dolphins Challenge Cancer fundraising from $3.5 million to an NFL record $6.5 million in 4 years of managing the event.
  • Served as an Executive Committee Member for the American Cancer Society South Florida (Broward County) from 2017 to 2022.
  • Awarded Royal Caribbean Employee of the Year (2001) Circle of Excellence Reception.
  • Achieved six consecutive years of selling $1 million in sponsorship funding.
  • Completed Department of Defense Antiterrorism Officer Level 2 training (Special Events).
  • Featured on the front cover of Travel Weekly Magazine, December 4, 2014.

Timeline

New Member Journey

Hilton Grand Vacations
10.2024 - Current

Event Director

Exclusive Sports Marketing
12.2009 - 07.2024

Marketing Manager

Agency 44 Marketing
10.2006 - 01.2010

Inside Sales

Royal Caribbean International
09.1999 - 07.2006

Business Administration -

Fayetteville Technical College

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