Summary
Overview
Work History
Education
Skills
Websites
Hobbies and Interests
Awards
Affiliations
Certification
Work Availability
Work Preference
Timeline
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JASON BIWER

JASON BIWER

Savage,MN

Summary

Versatile Multimedia & UX Designer with a proven track record at ShopHQ, enhancing user engagement through expert Adobe Creative Suite skills and innovative AI-based animations. Excelled in team management and user research, significantly boosting digital marketing impact. Demonstrates a unique blend of creative design and strategic user experience methodologies.

Overview

20
20
years of professional experience

Work History

Multimedia & UX Designer

ShopHQ
09.2020 - Current
  • Created visually appealing daily email templates utilizing Adobe Photoshop, Illustrator, Dreamweaver, Lightroom, InDesign, and HTML/CSS.
  • Produced AI-based animations (using Sora and Animaker) to elevate the impact of digital marketing and foster greater user involvement.
  • Utilized heatmap analysis to improve user experience, and boost conversions.
  • Created daily email campaigns with AI-powered personalization for targeted engagement.
  • Updated HTML/CSS site architecture and design using A/B testing.
  • Utilized typography and branding for a cohesive and recognizable visual identity.

Executive Director, Nonprofit

Wee Farm
Savage, MN
04.2022 - Current
  • Managed AI-driven email campaigns to improve interest and social outreach.
  • Fostered cross-promotion and collaboration of new projects with other non-profits.
  • Led strategic planning and execution to enhance entity growth.
  • Recruited, trained, mentored, coached, and managed volunteer members to maintain efficiency in the workplace and ensure nonprofit success.
  • Manage the website, and provide engaging imagery to increase community awareness.
  • Updated website banners, promotions, and targeted social media promotions.

User Experience Designer

Prime Digital Academy
01.2020 - 06.2020
  • Created and executed interview scripts for participant surveys
  • Conducted user research, analyzed industry competition
  • Designed low-fidelity wireframes showcasing website flow
  • Compiled a comprehensive finding/recommendations report
  • Conducted contextual inquiries to observe and interview users in their natural environment
  • Gathered A/B testing and survey results to provide recommendations

Sr. Graphics Producer

ShopHQ
01.2005 - 01.2020
  • Managed the on-air graphics team, improving workflow and project completion efficiency.
  • Trained, mentored, and evaluated team members.
  • Conceptualized and implemented sales graphics for broadcast.
  • Spearheaded workflow improvements and efficiency.
  • Held weekly meetings to share experiences, vet suggestions, and implement workflow improvements.

Education

Bachelor of Arts - Film Studies

University of Minnesota
Minneapolis, MN
08-1999

Skills

  • Adobe photoshop expertise
  • Adobe Illustrator expertise
  • Adobe flash expertise
  • Adobe InDesign experience
  • Adobe Audition experience
  • User Research
  • Contextual inquiry
  • Team Management & support
  • Sketch
  • Figma
  • Miro
  • Axure
  • Remote user testing
  • Prototyping
  • Wireframing
  • Agile methodology
  • Journey mapping
  • Mobile design
  • A/B testing
  • Design validation
  • User research
  • Usability testing

Hobbies and Interests

  • Digital marketing
  • Multimedia arts
  • App/mobile user improvements
  • Farm Work/Animal Care
  • Social Media Engagement
  • Community Outreach + Non-profit work

Awards

  • Received 'Simply The Best' Award
  • Nonprofit Board Member
  • Certificate in UX Design

Affiliations

“Simply The Best” Employee of the Year Award

Certificate in UX Design

Executive Director, Nonprofit

Certification

UX and UI Designer

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Work Preference

Work Type

Full TimeContract Work

Work Location

On-SiteRemoteHybrid

Important To Me

Work-life balanceCompany CultureWork from home optionHealthcare benefitsPersonal development programsCareer advancement

Timeline

Executive Director, Nonprofit

Wee Farm
04.2022 - Current

Multimedia & UX Designer

ShopHQ
09.2020 - Current

User Experience Designer

Prime Digital Academy
01.2020 - 06.2020

Sr. Graphics Producer

ShopHQ
01.2005 - 01.2020

Bachelor of Arts - Film Studies

University of Minnesota
JASON BIWER