Jason Cromwell

Key Responsiblities

• Manage clearspan branches
• Lead project management team
• Lead install team
• Drive safety culture
• Manage inventory
• Advise and implement strategy
• Problem solving

Highlights

• Reduced overhead and increased efficiency by combining regional branches bringing in new work flows and processes and training staff on new product line. Met tight timeline and budget to make transition of entire office, staff and inventory.
• Turned around a branch that had issues delivering projects which resulted in lost revenue and clients as well as demoralized staff to effectively completing all projects which is driving high client satisfaction, meeting budgets and improved company culture and morale.
• Reworking branch layout to creating efficiencies, reduce overhead, increase production and create space to include our core product lines.

Allsite was acquired by Willscot in September 2024.

Key Responsibilities

• Develop and execute direction and vision
• Manage sales, marketing, operations, HR and financials
• Manage P&L and cash flow
• Develop budget and CapEx spend
• Sales closer on high revenue projects

Highlights

• Hired as PM promoted to OM and then to GM within first 5 years. GM was highest role available reported directly to board/owners.
• Developed strong culture of team, challenging ourselves and each other in a positive productive way, learning rather than blame, hard work, integrity, solution oriented, fair but firm, empowering decision making and developing leadership. This created a high achieving low stress work environment that translated to high profitability and low turnover.
• Grew business from 1.8M to 8.2M with no outside investment while financially supporting the growth of sister companies. I achieved this through developing marketing program, a change in pricing strategy, diversifying applications, developing processes around change orders and collections, providing a high level of customer service and execution on projects resulting in more repeat business.
• Delivered 25-30% EBIDTA which included management and leasing fees to parent company. This was achieved through strict cost controls, negotiations with vendors and efficient processes. Able to reduce staff while increasing project load while change in pricing strategy focused on large structures for long term rental.
• Made significant design improvements to structure reducing install costs, storage space, and material utilization which averaged over 80%.
• Developed, documented, and implemented all processes with a focus on continuous review and improvement resulting in improved efficiency, consistency and confident empowered employees.

Highlights

• Managed largest category with over 400 companies and highest revenue.
• Outsold the sales team in my category though referrals and upselling existing clients. As a result CEO added commission to my hourly pay doubling my income. I was the only operations person in the business adding new sales revenue.
• Increased retention rates from below 50% to over 85%
• I was the only non-director who did floor planning. I did the entire show layout for my category.
• I was selected as part of a team of three to develop, curate and sell a "show within the show". Due to the huge success of this launch MAGIC replicated our model in other key categories.
• When I decided to relocate to Las Vegas my Operations Director connected me with Allsite and her recommendation along with the CEO of our parent company went a long way in helping me secure the position.