Jason V. Barton
Clintwood,VA
Summary
Dedicated professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand. Proactive and achievement-oriented bringing 26 years of marketing and leadership experience with special emphasis helping various degrees of clientele. Effectively increases social media reach and client digital profile to catapult company forward with sustained growth. Articulate communicator, natural leader and organized manager.
Overview
26
26
years of professional experience
Work History
Admissions and Marketing Director
Heritage Hall
12.2014 - 12.2023
- Boosted brand awareness by developing and implementing strategic marketing campaigns.
- Optimized digital marketing efforts for increased online presence and customer engagement.
- Collaborated with cross-functional teams to develop innovative product launches and promotions.
- Managed annual marketing budget, ensuring cost-effective allocation of resources for maximum impact.
- Conducted thorough reviews of patient referrals, making informed decisions on admissions while maintaining institutional standards and goals.
- Ensured compliance with regulatory requirements by diligently monitoring policies and procedures within the department.
- Advocated for patient rights, navigating complex systems to secure necessary resources and benefits.
- Conducted home visits to assess family dynamics, providing guidance on effective communication strategies and conflict resolution techniques.
- Increased patient engagement in treatment plans by building trusting relationships through empathetic listening and consistent support.
- Educated families on available community resources, connecting them with essential services such as housing assistance, financial aid, or healthcare providers.
Financial Center Manager
BB&T
11.1997 - 07.2014
- Improved financial center performance by implementing effective sales strategies and staff training programs.
- Streamlined operations for increased efficiency through process optimization and workflow management.
- Enhanced customer satisfaction with exceptional service, relationship building, and personalized banking solutions.
- Developed high-performing teams through targeted recruitment, coaching, and professional development initiatives.
- Increased client retention rates by delivering tailored financial advice and addressing individual needs promptly.
Education
Associate of Science - Environmental Science
Mountain Empire Community College
Big Stone Gap, VABanking Certification - Banking And Financial Studies
BB&T University
Winston-Salem, NCSkills
- Project Management
- Key Decision Making
- Market Tracking
- Communications Management
- Marketing Campaign Development
- Recruitment
- Employee Supervision
- Performance Monitoring
- Office Management
- Business Development
- Banking Operations
- Relationship Building
- Customer Service
- Dispute Mediation
Accomplishments
Co-Author and Publisher of a successful children's book
Co-Founder of The Appalachian Project
Executive Board Member of The Wise County and City of Norton Chamber of Commerce
Board Member of Mountain Empire Older Citizens Guardianship Program
Committee member of Wise County Social Services Multidisciplinary Task Force
Current Notary Public
Timeline
Admissions and Marketing Director
Heritage Hall
12.2014 - 12.2023
Financial Center Manager
BB&T
11.1997 - 07.2014
Associate of Science - Environmental Science
Mountain Empire Community College
Banking Certification - Banking And Financial Studies
BB&T University
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