Summary
Overview
Work History
Education
Skills
Certification
Languages
Timeline
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JASWITHA GANGINENI

Suwanee,Georgia

Summary

  • Proven skills in increasing customer engagement and business visibility in online searches through successful SEO approaches.
  • Experienced in developing marketing initiatives, increasing business success and boost sales. Excellent analytical, organizational and decision-making abilities.
  • Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
  • Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.
  • Proven skills in increasing customer engagement and business visibility in online searches through successful SEO approaches. Experienced in developing marketing initiatives, increasing business success and boost sales. Excellent analytical, organizational and decision-making abilities.

Overview

2
2
years of professional experience
1
1
Certification

Work History

Search Engine Optimization Specialist

CVS PHARMACY
05.2022 - Current
  • Led SEO strategy for CVS PHARMACY , resulting in a 40% increase in organic traffic over 12 months.
  • Conducted comprehensive keyword research to identify high-opportunity keywords and phrases.
  • Implemented on-page optimization techniques, improving click-through rates (CTR) by 25%.
  • Collaborated with the content team to develop SEO-friendly content, resulting in 30% increase in organic search referrals.
  • Monitored website performance using Google Analytics and other SEO tools, providing actionable insights to improve user experience and conversions.
  • Implemented technical SEO improvements, including site speed optimization, mobile responsiveness, and structured data markup.
  • Managed link-building campaigns, acquiring high-quality backlinks from authoritative websites.
  • Stayed updated with industry trends and search engine algorithm changes, adjusting strategies accordingly.

Associate Software Engineer

DXC TECHNOLOGIES
11.2021 - 04.2022
  • Played a key role in optimizing and launching new website sections, resulting in a 50% increase in organic traffic within the first six months.
  • Conducted regular site audits to identify technical SEO issues and implemented solutions to improve website crawlability and indexability.
  • Developed and executed content marketing strategies, resulting in a 35% increase in organic leads.
  • Created and maintained comprehensive SEO reports and dashboards, providing insights to senior management.
  • Collaborated with web developers to implement SEO best practices, including schema markup and site structure improvements.
  • Managed and mentored a team of junior SEO specialists, providing guidance and training.
  • Implemented local SEO strategies, optimizing Google My Business listings and improving local search visibility.

Education

Master of Science (MS) - Computer Science

HOOD College
Frederick, MD

Bachelor of Technology - Computer Science Engineering

Visvesvaraya Technological University of Sri Sairam College of Engineering
Bangalore

Skills

  • Keyword Research
  • On-Page Optimization
  • Off-Page Optimization
  • Technical SEO
  • Content Marketing
  • Link Building
  • Google Analytics
  • Google Search Console
  • SEO Tools (eg, SEMrush, MOZ)
  • HTML/CSS Knowledge
  • Team Leadership
  • Data Analysis

Certification

  • NPTEL Online Certification in Programming in java of 12 weeks course from Jan 2019 - April 2019
  • The AWS Fundamentals: Going Cloud-Native a course authorized by Amazon Web Services
  • The COVID19 Data Analysis Using Python course authorized by Coursera Project Network and offered through coursera on 07-17-2020.
  • Virtual Reality and Augmented Reality workshop RPA workshop by Automation Anywhere University

Languages

Telugu
Native or Bilingual
Kannada
Full Professional
English
Full Professional

Timeline

Search Engine Optimization Specialist

CVS PHARMACY
05.2022 - Current

Associate Software Engineer

DXC TECHNOLOGIES
11.2021 - 04.2022

Master of Science (MS) - Computer Science

HOOD College

Bachelor of Technology - Computer Science Engineering

Visvesvaraya Technological University of Sri Sairam College of Engineering

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