JAYLA SKY HANSLEY
Garner,NC
Summary
Energetic and detail-oriented, with a master’s in strategic communications, a Bachelor’s in PR/Communications and proven experience from internships managing social media, writing press releases, and organizing community events. Passionate about community engagement, public outreach, and creating clear, compelling messages that connect organizations with diverse audiences. Eager to contribute creativity, professionalism, and a strong work ethic to an entry level communications, marketing or public relations role.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Substitute Teacher
Wake County Public School System
Raleigh, NC
03.2026 - Current
- Lead and manage classroom environments of diverse student populations, maintaining engagement and structure.
- Demonstrates flexibility and professionalism while managing high responsibility environments.
- Adapt to communication styles to effectively engage with students from different backgrounds.
Community Engagement Coordinator
Good Hope Church
Knightdale, NC
05.2025 - Current
- Championing local outreach initiatives to connect the church with the surrounding neighborhood.
- Building partnerships with civic leaders, schools, nonprofits, and public officials to coordinate community support efforts.
- Recruiting and training volunteers to lead small group initiatives and ministries.
- Researching community needs programs to maintain sustainability. Planning and executing community events.
- Monitoring social media platforms and managing online communities.
Store Coordinator
TJ Maxx
Garner, NC
08.2023 - Current
- Communicate and implement action plans for projects, targets, company initiatives, and store changes. Provide input on succession planning to meet future needs.
- Shift scheduling, supervising, training, evaluating staff, and managing performance to reach goals.
- Drive store performance by supporting sales results, managing expenses, and overseeing merchandising, cash office, customer service, markdowns, shipping, and receiving.
Administrative Communication Assistant
East Carolina University’s Student Health Services
Greenville, NC
05.2024 - 05.2025
- Communicated public health initiatives information to patients, students and staff through digital updates.
- Designed displays to promote events, resources, increasing visibility, and awareness among the students and patients.
- Handled front desk operations, checking in students and managing appointments.
- Verified immunization and insurance information using Medicat system.
Recruiting and Personnel Assistant
East Carolina University Athletics
Greenville, NC
05.2023 - 06.2024
- Presented strategic recruitment pitches to athletes and their families, highlighting ECU’s program strengths and scholarship opportunities, resulting in increased interest and positive feedback from prospects.
- Coordinated official visits including hotel accommodations, meals, game day experiences, and curated social events for 20+ recruits, ensuring a seamless and engaging visit aligned with the program’s branding and values.
WZMB News/Sports Caster
WZMB Radio Station
Greenville, NC
05.2022 - 05.2024
- Delivered campus and national updates, enhanced listener engagement through on-air communication and marketing. Contributed weekly content planning, live discussions, and analysis of ECU Athletics and national sports news.
Marketing Fan Engagement
East Carolina University Athletics
Greenville, NC
08.2021 - 05.2024
- Planned and executed fan and community engagement strategies during athletic events, including interactive promotions and themed game days, enhancing the overall game day experience, and boosting fan participation.
- Collaborated with the marketing team to manage branding and social media content across multiple platforms, increasing digital engagement and promoting upcoming athletic events to both student and local audiences.
- Assisted in event setup, lighting, and on-site coordination for home games, ensuring smooth operations and memorable in-game entertainment aligned with ECU’s brand identity.
Sports Management Intern
Super Bowl LVIII
Las Vegas, NV
02.2024 - 02.2024
- Selected intern for the Super Bowl LVIII Experience in LV supporting fan engagement attended by thousands.
- Engaged with fans by helping deliver a seamless and memorable Super Bowl NFL experience.
- Supported large-scale event operations by helping fan engagement contribute to the success of NFL Superbowl.
Education
Master of Arts - Strategic Communication
East Carolina University
Greenville, NC05-2025
Certificate - Sports Management
East Carolina University
Greenville, NC05-2025
Bachelor of Science - Public Relations
East Carolina University
Greenville, NC05-2024
Minor - Sociology and Sports Studies
East Carolina University
Greenville, NC05-2024
Certificate - Entrepreneurship
East Carolina University
Greenville, NC05-2024
Skills
- Google Workspace
- Canva
- Content Marketing
- Digital Marketing
- Social Media Marketing
- Customer Service
- Non-Profit
- Teamwork
Affiliations
Delta Sigma Theta Sorority, Incorporated
Certification
- Microsoft Office Certification Issued
- LinkedIn Adobe Creative Suite (Photoshop, InDesign, Premiere Pro)
- Social Media Marketing Certified
Timeline
Substitute Teacher
Wake County Public School System
03.2026 - Current
Community Engagement Coordinator
Good Hope Church
05.2025 - Current
Administrative Communication Assistant
East Carolina University’s Student Health Services
05.2024 - 05.2025
Sports Management Intern
Super Bowl LVIII
02.2024 - 02.2024
Store Coordinator
TJ Maxx
08.2023 - Current
Recruiting and Personnel Assistant
East Carolina University Athletics
05.2023 - 06.2024
WZMB News/Sports Caster
WZMB Radio Station
05.2022 - 05.2024
Marketing Fan Engagement
East Carolina University Athletics
08.2021 - 05.2024
Certificate - Sports Management
East Carolina University
Bachelor of Science - Public Relations
East Carolina University
Minor - Sociology and Sports Studies
East Carolina University
Certificate - Entrepreneurship
East Carolina University
Master of Arts - Strategic Communication
East Carolina University