Marketing Team Leader
The All Purpose Center
02.2025 - Current
Jayvaun Lane
Hybrid Professional
Columbus,OH
Timeline
Associate of Arts - Marketing
Columbus State Community College
08.2023 - Current
Landscape Groundskeeper
KTP Landscaping
03.2022 - 09.2024
MBA - Business Management
Otterbein University
08.2021 - 01.2023
Project Aide (Internship)
Element One Home Staging & Redesign
04.2021 - 09.2021
Shift Manager
Dairy Queen
04.2018 - 03.2021
High School Diploma -
Thomas Worthington Highschool
07.2017 - 05.2021
Work History
Marketing Team Leader
The All Purpose Center
02.2025 - Current
- Led marketing campaigns that increased brand visibility and engagement across digital platforms.
- Developed and executed strategic marketing plans aligned with corporate objectives and market trends.
- Mentored junior team members, enhancing their skills in project management and campaign execution.
- Analyzed market data to inform decision-making and optimize marketing strategies for improved performance.
- Collaborated with cross-functional teams to ensure cohesive messaging and branding initiatives.
- Improved product marketing objectives by constructing communication initiatives and branding strategies to increase client outreach.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Developed creative presentations, trend reports, kitted assets, and product data sheets.
- Optimized digital marketing efforts with data-driven analysis to improve online presence.
- Developed innovative marketing strategies for increased customer engagement and retention.
- Enhanced brand visibility by creating and implementing strategic marketing campaigns.
Landscape Groundskeeper
KTP Landscaping
03.2022 - 09.2024
- Operated landscaping equipment to maintain grounds, ensuring quality and safety standards.
- Cultivated flower beds, shrubs, and trees, enhancing aesthetic appeal of landscapes.
- Implemented irrigation systems, optimizing water usage and promoting plant health.
- Collaborated with team members to execute seasonal planting and maintenance plans efficiently.
- Monitored plant growth and soil conditions, making recommendations for improvements as needed.
- Trained new staff on best practices for landscape maintenance and equipment operation.
- Developed schedules for regular maintenance tasks, improving overall workflow efficiency.
- Conducted routine inspections of grounds to identify issues and initiate corrective actions promptly.
- Operated various landscaping equipment safely and efficiently, including mowers, trimmers, edgers, blowers, and chainsaws.
- Enhanced landscape aesthetics by regularly mowing lawns, trimming bushes, and planting flowers.
- Contributed to a clean environment by disposing of waste materials responsibly through recycling or composting methods when applicable.
- Communicated effectively with clients addressing concerns about their property''s health or appearance.
- Completed seasonal tasks such as mulching flower beds or leaf removal ensuring landscapes looked well-kept yearround.
- Performed routine maintenance on all tools and equipment to ensure peak performance throughout their lifespan.
- Coordinated with other landscaping professionals to improve outdoor areas.
- Cut trees and shrubs to shape and maintain landscape.
- Removed tree stumps, roots and debris for cohesive landscape appearance.
- Removed debris and waste from outdoor areas.
- Maintained gardening tools by replacing blades and fluids.
- Inspected gardens for pests, weeds and diseases.
Project Aide (Internship)
Element One Home Staging & Redesign
04.2021 - 09.2021
- Coordinated project timelines and deliverables to ensure alignment with organizational goals.
- Assisted in the development of project documentation, enhancing clarity and communication among stakeholders.
- Facilitated team meetings, promoting open dialogue and collaboration across departments.
- Monitored project progress, identifying potential risks and implementing mitigation strategies proactively.
- Implemented process improvements that streamlined workflows and enhanced overall efficiency within the team.
- Managed resource allocation effectively, ensuring optimal utilization of personnel and materials for project tasks.
- Conducted research to support project planning, contributing valuable insights for decision-making processes.
- Reduced project completion time with diligent monitoring of deadlines and efficient resource allocation.
- Improved team collaboration by organizing regular meetings and fostering open dialogue among team members.
- Identified potential risks and developed contingency plans, ensuring timely delivery of projects despite unforeseen challenges.
Shift Manager
Dairy Queen
04.2018 - 03.2021
- Supervised daily operations to ensure compliance with food safety standards.
- Trained and mentored new team members on operational procedures and customer service excellence.
- Managed inventory levels, coordinating stock replenishment to minimize waste.
- Implemented efficient scheduling practices to optimize labor costs and improve service speed.
- Resolved customer complaints effectively, enhancing overall guest satisfaction rates.
- Achieved consistent customer satisfaction by addressing concerns promptly and professionally.
- Cooperated with coworkers to improve customer experience and manage storefront.
- Exercised composure under pressure and in escalated customer service scenarios.
- Collaborated with other Shift Managers to maintain consistency in policies enforcement across all shifts, fostering a cohesive workplace culture.
Overview
8
8
years of professional experience
8
8
years of post-secondary education
Education
Associate of Arts - Marketing
Columbus State Community College
Columbus, Ohio, OH 08.2023 - Current
MBA - Business Management
Otterbein University
Westerville, OH 08.2021 - 01.2023
High School Diploma -
Thomas Worthington Highschool
Columbus, Ohio, OH 07.2017 - 05.2021
Skills
Creative direction
Marketing analytics
Mobile marketing
Multicultural marketing
Podcast advertising
Teamwork
Teamwork and collaboration
Customer service
Problem-solving
Time management
Attention to detail
Problem-solving abilities
Multitasking
Multitasking Abilities
Reliability
Excellent communication
Organizational skills
Team collaboration
Team leadership
Creative thinking
Active listening
Effective communication
Adaptability and flexibility
Verbal and written communication
Decision-making
Detail-oriented
Relationship building
Microsoft office
Computer proficiency
Team building
Microsoft office proficiency
Public relations
Task prioritization
Self motivation
Content creation
Interpersonal skills
Client relationship management
Goal setting
Professionalism
Customer complaint resolution
Interpersonal communication
Strategic planning
Digital marketing
Continuous improvement
Adaptability
Written communication
Social media strategy
Graphic design
Project management
Summary
Results-oriented Marketing Specialist proficient in developing creative marketing collateral for diverse projects. Establishes clear standards and enforces protocols for consistent, high-quality results. Results-oriented achiever with proven ability to exceed targets and drive success in fast-paced environments. Combines strategic thinking with hands-on experience to deliver impactful solutions and enhance organizational performance.
Work Preference
Work Type
Full TimeContract WorkInternshipLocation Preference
On-SiteRemoteHybridImportant To Me
401k matchHealthcare benefitsCareer advancementWork-life balanceStock Options / Equity / Profit SharingCompany CulturePaid time offFlexible work hoursTeam Building / Company RetreatsPaid sick leavePersonal development programsAdditional Information
As a former collegiate athlete and business major turned marketing major, I’ve learned the power of discipline, strategy, and storytelling. Those experiences sparked a passion to pour back into the next generation. Through the All Purpose Center, I’m committed to creating meaningful change for youth—helping them discover their purpose, build confidence, and access opportunities that transform their futures.
Certification
- HSI CPR AED - 4 hour class
- OCCRA Trainings (Trauma-Informed
Care, ASD Strategies, Inclusion,
Social-Emotional Learning, Activity
Planning, Evidence-Based
Practices)