Social media-driven professional committed to applying great brand promotion skills in a fast-paced environment. A determined individual ready to handle a variety of duties and responsibilities as part of a dynamic team.
Overview
1
1
year of professional experience
Work History
Jr. Social Media Coordinator
GoldMill Co.
01.2023 - Current
Create social media content with consistency and tone for in-house brands.
Write social media content to increase engagement with customers.
Track and analyze social media and online marketing initiatives.
Track competitors' content and social presence and respond appropriately
Assistant Director for Greenwood Ave. Magazine shoots.
Copy writing for Greenwood Ave. website.
Assistant Creative Director
Oral Roberts University National Advertising Team
08.2023 - Current
Fast Moving Consumer Goods (FMCG) + Consumer Packaged Goods (CPG)
Q4 2023 CPG study which included
Completed online survey research through surveymonkey and recruited through social media channels (1367 respondents).
Themed qualitative data using Ai enabled app for more efficient data analysis.
Conducted intercept interviews of fabric care consumers.
Completed a competitive analysis using deep web secondary research.
Monitored industry trends to keep creative materials fresh and engaging.
Developed strategic communication and marketing plans.
Evaluated and contributed to creative team ideas and translated into actionable project plans.
Oversaw design of final campaign deck for Tide Laundry brief.
Created timeline to manage creative process from concept to completion.
Marketing Intern
ORU Athletics
08.2022 - 05.2023
Helped market game days to students for various sports events.
Responsible for half time entertainment guests and participants on game days.
Social Media Manager
Granville - College of Art + Cultural Studies
08.2022 - 12.2022
Designed and implemented social media strategies to align with agency goals.
Collaborated with team members to develop creative campaigns for Instagram.
Social Media Team Lead
Addicted Love Conference
01.2023 - 01.2023
Developed social media calendar, which included scheduling social media posts, marketing campaigns, and platform audits.
Ran social media (day of event).
Young Adults Worship Lead Scheduler
Victory Church
06.2023 - 08.2023
Scheduled volunteers for the band, and singers for the young adult service weekly.
Ensured volunteers were aware of rehearsal times and service changes.
Education
Bachelor of Science - Public Relations And Advertising
Oral Roberts University
Tulsa, OK
Skills
Copy Writing
CapCut Editing Software
Campaign Optimization
Adobe Creative Suite
Storyboards
Photography
Klaviyo Email Marketing Software
Audience Targeting
Media Planning
Timeline
Assistant Creative Director
Oral Roberts University National Advertising Team
08.2023 - Current
Young Adults Worship Lead Scheduler
Victory Church
06.2023 - 08.2023
Jr. Social Media Coordinator
GoldMill Co.
01.2023 - Current
Social Media Team Lead
Addicted Love Conference
01.2023 - 01.2023
Marketing Intern
ORU Athletics
08.2022 - 05.2023
Social Media Manager
Granville - College of Art + Cultural Studies
08.2022 - 12.2022
Bachelor of Science - Public Relations And Advertising