Summary
Overview
Work History
Education
Skills
Software
Timeline
Volunteer
Jeannie Johnston

Jeannie Johnston

Marketing Executive
Hermantown,United States

Summary

Proven ability to work collaboratively with team members. Proven skills in increasing customer engagement and business visibility in online searches through successful SEO approaches. Experienced in developing marketing initiatives, increasing business success and boost sales. Excellent analytical, organizational and decision-making abilities.

Overview

17
17
years of professional experience
4
4
years of post-secondary education

Work History

Talent Acquisition Coordinator

AMN Healthcare/BE Smith
San Diego, CA
06.2022 - 05.2023
  • Created and drove talent acquisition and job placement strategies to attract diverse candidates.
  • Created effective talent acquisition training materials that supported culture and performance objectives.
  • Leveraged employee referrals, direct sourcing, Internet applications, and recruitment agencies to source candidates for positions.
  • Cooperated with company leaders in change management and talent solutions to gain competitive edge in job market.
  • Evaluated resumes, interviewed, and presented qualified candidates to hiring managers and solicited feedback to refine recruiting strategy.
  • Utilized social media platforms and Pardot marketing to source potential candidates and build pipeline of qualified talent.

Marketing Director

Carlson Orthodontics
Duluth, MN
08.2016 - 06.2022
  • Created innovative strategies to drive customer engagement.
  • Devised marketing plans using digital strategies, print advertising, and word of mouth tactics.
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Coordinated with creative team to generate dynamic marketing content and communication tools for promotional campaigns.
  • Created and managed marketing budget, ensuring maximized ROI.
  • Launched successful digital marketing campaigns that achieved goals for increased website traffic.
  • Improved website visibility through development and implementation of SEO strategies.
  • Optimized email campaigns to increase open and click-through rates.

Manager

Timberlodge
Duluth, MN
08.2006 - 01.2016
  • Maintained professional, organized, and safe environment for employees and patrons.
  • Onboarded new employees with training and new hire documentation.
  • Communicated clearly with employees, suppliers and stakeholders to keep everyone on same page and working toward established business goals.
  • Planned and budgeted accurately to provide business with resources needed to operate smoothly.

Education

Bachelor of Arts - Organizational Leadership

Concordia University, St. Paul
Saint Paul, MN
09.2012 - 05.2016

Skills

Candidate pipeline management

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Software

Salesforce/Pardot

Microsoft Office Suite

Google Analytics

Hubspot

Canva

Outlook

Quickbooks

Windows Movie Maker

Adobe Photoshop

Timeline

Talent Acquisition Coordinator

AMN Healthcare/BE Smith
06.2022 - 05.2023

Marketing Director

Carlson Orthodontics
08.2016 - 06.2022

Bachelor of Arts - Organizational Leadership

Concordia University, St. Paul
09.2012 - 05.2016

Manager

Timberlodge
08.2006 - 01.2016
Jeannie JohnstonMarketing Executive