Jeannine Mesa
Cutler Bay,FL
Summary
Experienced Account Executive with 18+ years of working knowledge in media advertising across multiple platforms. Skilled at building and maintaining client relationships to drive loyalty, retention and revenue.
Overview
22
22
years of professional experience
Work History
Market Retail Sr Account Executive
Effectv
03.2021 - Current
- Develop new business presentations and proposals to meet client needs including TV/Linear, Digital/OTT, Sports and High Value Programming packages
- Strategic analyzation of reporting to show the effectiveness of campaigns to support client KPI’s and optimize future media plans
- Interact with various internal departments to carry out client requirements such as scheduling advertising; monitor account activities and monitor and manage billing and collections
- Addressed each customers' needs and wants to recommend suitable product options
Temporary Instructor
Miami Dade County Public Schools
09.2018 - 03.2021
- Increased student participation via engaging lectures and assignments.
- Improved student performance by defining clear goals and communicating performance metrics
- Evaluated and revised lesson plans and course content to achieve student-centered learning
Automotive/Retail Account Executive
Comcast Spotlight
08.2007 - 01.2018
- Meet budgeted revenue goals on a monthly, quarterly and annual basis to ensure compliance with advertising sales objectives
- Manage and maintain all aspects of client’s needs
- Have a clear understanding of the marketplace including demographic profiles, marketing strategies, competitive media, strategies, and territorial growth potential.
- Maintained routine communication with clients to assess overall satisfaction, resolve complaints, and promote new offerings
Sales Planner
Comcast Spotlight
06.2005 - 08.2007
- Assist the sales department in maintaining and increasing sales volume from current and proposed clients
- Prepare sales presentations and materials that address and highlight the needs of our clients
- Gather research, marketing and automotive information and data to assist Account Executives in positioning our product favorably.
Sales Coordinator
CEMUSA Miami, LTD
03.2004 - 06.2005
- Coordinate all advertising placement and distribution
- Manage individual groups within the sales team for advertisement maintenance
- Control all software, mapping and excel spreadsheets for the entire sales team.
Administrative Assistant
CEMUSA Miami, LTD
10.2002 - 03.2004
- Establish and maintain all administrative procedures and accounting logs and registers
- Work side by side with the General Manager
- Responsible for supporting all company executives, local, national, and all departments within the company.
Customer Care Representative
SunTrust Online Inc
07.2001 - 09.2002
- Provide one on one customer service ensuring that specialized and individual service is rendered to customers
- Responsible for any bank related operations
- Meet Sales requirements monthly in order to ensure the company’s expansion.
Education
B.A. Degree - Business Management
Florida International University
Miami, FL06.2007
A.A. Degree -
Miami Dade College
2002
Southwest Miami Senior High School
2000
Skills
- Client Relationships
- Negotiation
- Word, Excel, PowerPoint, Salesforce, D365 and CRM
- Nielsen, Kantar, AdMall, Strata, Citrix, Cable Qual, Polk, AutoFlyte
Languages
English
Native or Bilingual
Spanish
Native or Bilingual
Timeline
Market Retail Sr Account Executive
Effectv
03.2021 - Current
Temporary Instructor
Miami Dade County Public Schools
09.2018 - 03.2021
Automotive/Retail Account Executive
Comcast Spotlight
08.2007 - 01.2018
Sales Planner
Comcast Spotlight
06.2005 - 08.2007
Sales Coordinator
CEMUSA Miami, LTD
03.2004 - 06.2005
Administrative Assistant
CEMUSA Miami, LTD
10.2002 - 03.2004
Customer Care Representative
SunTrust Online Inc
07.2001 - 09.2002
B.A. Degree - Business Management
Florida International University
A.A. Degree -
Miami Dade College
Southwest Miami Senior High School
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