Summary
Work History
Education
Skills
Accomplishments
Work Availability
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JEEVITHA MACHAIAH

JEEVITHA MACHAIAH

Seattle,WA

Summary

PROFILE SUMMARY Results-driven professional with 5 years of expertise in account management, digital advertising, and strategic campaign planning. Proficient in advanced data analysis using Excel, Salesforce, SQL, and Tableau to develop impactful strategies. Motivated to maintain customer satisfaction and contribute to company success. Articulate, enthusiastic and results-oriented with demonstrated passion for building relationships, cultivating partnerships and growing businesses.

Work History

Brand Account Manager

Cognizant Technologies Solutions
06.2019 - 09.2022
  • Successfully pitched and published a portfolio of advertising products, including brand placements, targeting, and direct response advertising for 600+ customers.Increased profitability and revenue by generating $150k in sales.
  • Analyzed advertising campaigns to drive traffic and achieve top-line sales for a Fortune 50 firm
  • Consistently met sales targets by initiating brand contacts through cold calls, in-person presentations, and leveraging existing contact lists.Launched 50+ portfolios/month, generating over $2 million in revenue
  • Developed and maintained strong customer relationships, serving as the dedicated point of contact for advertising inquiries, requests, and issue resolutions.Responded to 30+ daily customer inquiries with exceptional service and timely resolutions
  • Managed and optimized PPC accounts at the campaign, keyword, and ad levels, utilizing sitelink extensions to increase Amazon Ads performance by 12% and Improved key performance indicators (KPIs) through diligent landing page and copy optimization
  • Personally launched over 180 unique ad campaigns on the Amazon platform, showcasing expertise in campaign planning, execution, and optimization.
  • Leveraged Amazon S3 and Advertising Console to gain valuable insights into audience behavior and campaign effectiveness, resulting in a remarkable 25% reduction in CPC and 30% increase in ROAS
  • Conducted in-depth data analysis for high-profile firms like ITC, Nestlé, and Godrej brands, assessing campaign performance and optimizing strategies for maximum results with a monthly budget of 50k

Sr. Analyst

OSB group
10.2013 - 10.2018
  • Processed all banking transactions, including account openings, withdrawals, and additional funds, for a diverse customer base of 500+ clients in the UK
  • Provided excellent customer service and maintained communication with an average of 30+ customers daily, ensuring prompt resolution of inquiries and addressing their needs effectively
  • Successfully managed and grew the client base by acquiring new clients and expanding relationships with existing clients, resulting in more than $50,000 in investable assets
  • Presented data visualizations to the management, showcasing the achievements of achieving a 25% reduction in processing time and a 15% increase in accuracy through data-driven recommendations
  • Implemented RFM analysis, customer segmentation analysis, and customer surveys' feedback to identify high-potential customer segments, leading to a 45% increase in customer retention.

Funds Relationship Manager

Aditya Birla Mutual
08.2011 - 12.2012
  • Key Responsibilities:
  • Worked directly with the senior management team to analyze the returns and risks of diverse portfolio accounts, aiming to increase clients' investment returns on 20-50 million in equity assets
  • Constructed more than 50+ financial models to screen and display portfolio performances to clients, strengthening their portfolios
  • Responsible for identifying needs and providing solution-oriented financial planning assistance
  • Prepared MIS reports for stock planning, analyzed sales data trends, created dashboards, and forecasted new sales targets, successfully achieving them .Handled approximately 70-100 SKUs.
  • Collaborated with various departments to improve communication and deliver individualized customer solutions.

Education

CERTIFICATION - DATA ANALYTICS

Springboard
San Francisco, CA
11.2023

MBA - Marketing, Management Studies

JSS CMS
INDIA
01.2011

Bachelor of Science -

University of Mysore
01.2009

Skills

  • Salesforce
  • Microsoft Excel
  • Business Development
  • Strategic Planning
  • Account Development
  • Product and Service Sales
  • Relationship Building and Management
  • Sales Forecasting
  • Data Analysis
  • Data Validation
  • Data Visualization and Presentations
  • SQL
  • Tableau

Accomplishments

  • Improved delivery of Advertising portal by minimizing the new registration process ,realizing overall increase in customer satisfaction and that significantly impacted efficiency and improved operations.
  • Exceeded sales goals by average of 60% in 2022.
  • Developed relationships with 40 new clients and typically exceeded sales goals by 32%.
  • Recognized as Employee of the 2020-2021 for outstanding performance and team contributions.

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote

There is a powerful driving force inside every human being that, once unleashed, can make any vision, dream, or desire a reality.
Tony Robbins

Timeline

Brand Account Manager

Cognizant Technologies Solutions
06.2019 - 09.2022

Sr. Analyst

OSB group
10.2013 - 10.2018

Funds Relationship Manager

Aditya Birla Mutual
08.2011 - 12.2012

CERTIFICATION - DATA ANALYTICS

Springboard

MBA - Marketing, Management Studies

JSS CMS

Bachelor of Science -

University of Mysore

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JEEVITHA MACHAIAH