Summary
Overview
Work History
Education
Skills
Dream Sinclair Sports Podcasts
Timeline
Generic

Jeff Gregor

Brooklyn,NY

Summary

Account Director with a proven track record of driving revenue growth and cultivating strategic relationships across the media ecosystem. Named Spotter's 2024 Account Director of the Year by leveraging my extensive experience working directly with media decision-makers in the NYC and Boston markets to align industry-leading brands with top-tier YouTube talent and authentically integrate campaign messaging into creator content.

Overview

8
8
years of professional experience

Work History

Account Director

Spotter
New York, NY
03.2024 - Current
  • Currently fueling consistent revenue growth by building and deepening strategic partnerships with top media decision-makers in the Boston and NYC markets.
  • Trusted advisor to agencies and brand leaders, delivering high-impact & integrated solutions that drive measurable success and long-term value for their businesses.
  • My current partners include, but are not limited to, Hasbro, The NBA, The MLS, Little Caesars, Electronic Arts, Keurig, Puma, Dr. Pepper, etc.
  • Recognized as Spotter's 2024 Account Director of the Year for outstanding leadership & sales performance.
  • Currently sitting at 197% of my 1H'25 revenue goals.

Account Executive

FANDOM
New York, NY
03.2019 - 03.2024
  • Established full-funnel media partnerships across video, experiential, social, and research initiatives at Fandom, including TV Guide, Gamespot, and Metacritic.
  • Collaborated directly with agency and brand decision-makers to secure fan-first 360 partnerships focused on strategic SOV sponsorships, influencer solutions, & custom content executions with iconic brands such as: Coca-Cola, Sony Playstation, Dunkin' Donuts, Electronic Arts, NBCUniversal, etc.

Programmatic Partner Manager

FANDOM
New York, NY
01.2017 - 03.2019
  • The lead for generating programmatic demand with Fandom's DSP, SSP, and ad network partners.
  • Provided operational, programmatic support for Fandom's U.S., European, and APAC sales teams.
  • Optimized and monetized Fandom's programmatic open marketplace in Google Ads & TTD.

Education

Bachelor of Arts - Advertising

University of Georgia
GA
05-2015

Skills

  • Cultivation of Agency & Brand Relationships
  • Effective Client Management
  • Integrated Client Partnership Execution
  • Content Sponsorship Negotiation
  • Influencer & Content Creator Strategy
  • Cross Platform Campaign Strategy

Dream Sinclair Sports Podcasts

  • Bed, Bath, & Bijan with Bijan Robinson
  • Live, Laugh, Ladd with Ladd McConkey
  • Joey Freshwater's Watercooler with Lane Kiffin
  • Garbage Time with Jose Altuve
  • Backhanded Compliments with John McEnroe

Timeline

Account Director

Spotter
03.2024 - Current

Account Executive

FANDOM
03.2019 - 03.2024

Programmatic Partner Manager

FANDOM
01.2017 - 03.2019

Bachelor of Arts - Advertising

University of Georgia