Jeffrey C. Baillargeon
Huntington Beach,CA
Summary
Strategic product executive with a track record of developing innovative product strategies, driving market leadership, and achieving exponential growth. Proven ability to align cross-functional teams and foster customer-centric innovation. Skilled in executing effective go-to-market strategies, resulting in global success. Results-oriented professional with a strong focus on delivering impactful solutions and driving business growth.
Overview
27
27
years of professional experience
Work History
Vice President, Global Accounts, IT OEM and Private Label
The Outdoor Recreation Group Holdings, LLC (TORG)
03.2023 - Current
- Drive product strategy for private label and branded consumer goods within the IT accessories and lifestyle space, managing $12M in revenue
- Collaborate with marketing, design, and regional sales teams to develop compelling consumer-focused products tailored to retail, e-commerce, and wholesale channels
- Spearheaded the launch of an eco-conscious product line, aligning with emerging consumer preferences for sustainable goods, achieving a 15% increase in market penetration
- Led a cross-functional team of ten to align inventory, logistics, and production plans with sales forecasts and consumer demand trends
Director of Product Management and Product Development -Alliance IT OEM
Targus Inc.
05.2018 - 09.2022
- Redesigned the Alliance Team Design process, reducing RFI/RFQ response time by 30% and accelerating client engagement, resulting in a 20% increase in new business leads
- Managed a global team of 3 developers driving $64M in annual revenue through strategic consumer product development and enhanced assortment strategies
- Developed data-driven product roadmap aligned to market trends, driving a 15% increase in new product adoption and expanding market penetration in APAC regions
- Delivered a 7% profit increase in FY 2020 by driving consumer-centric innovation and revamping the product mix to focus on growth-driving SKUs
- Developed data-driven insights for product positioning, identifying trends in consumer behavior, color palettes, and feature preferences to inform product design
- Championed the launch of the Lenovo Commuter Backpack, earning the Lenovo Supplier Innovation Award for outstanding consumer design and functionality
Global Product Marketing Manager: Gear and Apparel
Razer Gaming
01.2017 - 05.2018
- Drove strategic partnerships with consumer brands such as Sony PS, Riot Games, and EA Sports to expand licensed product offerings, resulting in a 57% YoY sales increase
- Managed the development of consumer lifestyle products, ensuring alignment with brand identity and customer demand
- Launched the company's first customizable online product experience, enhancing consumer engagement and boosting sales conversion rates
- Managed cross-functional teams to ensure successful product launches, achieving company objectives.
- Launched successful digital marketing campaigns that achieved goals for increased website traffic.
SIC Paddle Sports Global Brand Manager and Product Lead
Flow Sports Inc.
01.2015 - 01.2017
- Expanded the paddle sports product portfolio by identifying high-growth segments and creating innovative designs that enhanced consumer performance and safety
- Led creative development for all advertising, promotional materials, and in-store merchandising.
- Developed and executed branding campaigns to educate target audiences on product features, benefits and values.
Global Category Manager: Boardshorts, Surf Apparel, and Accessories
Oakley Inc.
10.2010 - 12.2014
- Managed product innovation for performance-driven apparel, ensuring product designs resonated with surf and lifestyle consumers
- Developed strategic retail marketing initiatives that enhanced visibility and consumer engagement across global markets
Merchandise Manager: Non-Cut and Sew: T’s and Fleece
Volcom, Inc.
01.2009 - 10.2010
Director of Merchandising: Men’s, Fleece, T’s, Sweaters, Wovens, Jackets
Quiksilver Inc.
03.2006 - 01.2009
Business Unit Director: Gloves and Bags (exiting Role)
Burton Snowboards
08.1998 - 03.2006
Education
Bachelor of Arts - English Literature, Business Administration
St. Michael’s College
Specialized Training - Integration of Sustainability into Business Practices
University of Utah
Skills
- Product Lifecycle Management (PLM)
- Agile Development
- Customer Experience (CX) Mapping
- Data-Driven Decision Making
- Innovation Frameworks
- Go-To-Market Strategy
- Stakeholder Management
- Team leadership
- Relationship building
- Decision-making
- Critical thinking
Personal Information
Title: Product Innovation Leader Consumer Goods Executive
Technical Tools And Systems
- Adobe Creative Cloud
- Microsoft Office Suite
- SAP
- SAP Business Warehouse
- PLM
- Full Circle
- Jira
- ServiceNow
- Media Valet
- Smartsheet
Timeline
Vice President, Global Accounts, IT OEM and Private Label
The Outdoor Recreation Group Holdings, LLC (TORG)
03.2023 - Current
Director of Product Management and Product Development -Alliance IT OEM
Targus Inc.
05.2018 - 09.2022
Global Product Marketing Manager: Gear and Apparel
Razer Gaming
01.2017 - 05.2018
SIC Paddle Sports Global Brand Manager and Product Lead
Flow Sports Inc.
01.2015 - 01.2017
Global Category Manager: Boardshorts, Surf Apparel, and Accessories
Oakley Inc.
10.2010 - 12.2014
Merchandise Manager: Non-Cut and Sew: T’s and Fleece
Volcom, Inc.
01.2009 - 10.2010
Director of Merchandising: Men’s, Fleece, T’s, Sweaters, Wovens, Jackets
Quiksilver Inc.
03.2006 - 01.2009
Business Unit Director: Gloves and Bags (exiting Role)
Burton Snowboards
08.1998 - 03.2006
Specialized Training - Integration of Sustainability into Business Practices
University of Utah
Bachelor of Arts - English Literature, Business Administration
St. Michael’s College
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