Jeffrey Stasko
Fairfield,CT
Summary
Results-driven sales performer with 20 plus years of success in bringing in new customers, managing revenue streams and maintaining solid account and association relationships. Continuously monitor competitors and research market conditions to stay responsive and successful in dynamic environments. Persuasive negotiation and management abilities.
Overview
22
22
years of professional experience
Work History
Director of Sales
Informa - Greenbuild Intl Conf & Expo
04.2019 - 01.2025
- Adept at scaling sales operations and driving growth, exceeded revenue target by 20%
- Created new cross-selling strategy contributing to an 18% rise in average sale.
- Developed Digital sales strategy based on market conditions generating $975K in incremental revenue.
- Maximized profitability with effective pricing structures, aligning offerings with market demand while maintaining competitive positioning.
- Implemented Salesforce management to monitor progress against targets, and provide actionable insights for improvement efforts.
Director of Sales
Reed Exhibitions - Vision Expos
04.2018 - 03.2019
- Launched successful marketing campaigns that generated influx of qualified leads increasing teams performance by 35%
- Built sales plan that grew sales and boosted profits, applying proactive management strategies and enhancing sales training.
- Exceeded sales quotas by 20% and increased profitability through effective sales strategy and business planning.
- Leveraged data-driven insights to adjust sales strategies in real-time, adapting to shifting market demands and competitive landscapes.
Director - Customer Success Group
Reed Exhibitions
12.2011 - 04.2018
- Lead and Managed team of 9 Customer Success Specialists.
- Formulate and implemented customer success policies and procedures to help maximize exhibitor experience and ROI.
- Implemented relationship based sales strategy generating $1M in incremental new revenue across 12 events.
- Customer Success Specialist role was leader in exhibitor Satisfaction and Loyalty ratings with scores of 90+ across all 12 events.
- Award 2015 Show Team of Year.
Sales Manager - International Security Conference
Reed Exhibitions
04.2006 - 11.2011
- Responsible for Managing five Domestic Sales Representatives and two International Sales Representatives.
- Established effective relationships with Bellwether accounts, building rapport and maintaining consistent communication growing accounts by 10% each year.
- Created custom turnkey exhibiting packages. Increasing exhibitor retention while also increasing marketing and booth revenue by 20%
- Awarded 2011 and 2013 Sales Manager of the Year.
Sales Exec - International Security Conference
Reed Exhibitions
11.2002 - 03.2006
- Managed portfolio of existing clients, nurturing long-term relationships that led to sustained revenue growth over time.
- Enhanced customer experience through personalized follow-ups, ensuring satisfaction and addressing any concerns promptly.
- Consistently ranked as top producer in daily customer contacts resulting in a 20% increase in resigns.
- Awarded Sales Rookie of Year 2002
Education
Associate of Science - Business
Fairfield University
Fairfield, CTSkills
- Sales Leadership
- Solution selling
- Operations Management
- Client Account Management
- Lead Generation
- Sales Strategies
- Relationship Development
- Sales Effectiveness
Timeline
Director of Sales
Informa - Greenbuild Intl Conf & Expo
04.2019 - 01.2025
Director of Sales
Reed Exhibitions - Vision Expos
04.2018 - 03.2019
Director - Customer Success Group
Reed Exhibitions
12.2011 - 04.2018
Sales Manager - International Security Conference
Reed Exhibitions
04.2006 - 11.2011
Sales Exec - International Security Conference
Reed Exhibitions
11.2002 - 03.2006
Associate of Science - Business
Fairfield University
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