Jeffrey Stewart
Sales
Victoria,MN
Summary
Experienced sales leader with a proven track record of driving revenue growth and exceeding sales targets. Develops and implements strategic sales plans to penetrate new markets and expand existing customer base. Strong relationship builder with exceptional communication skills seeking an opportunity as a Midwest Regional Sales Manager.
Overview
29
29
years of professional experience
Work History
DIRECTOR OF DISTRIBUTOR SALES | CENTRAL
Barcel, U.S.A. (TAKIS)
01.2024 - Current
- Lead a team of eight Regional Sales Leaders responsible for distributor sales providing guidance, coaching and support
- $250M annual revenue experiencing 8% unit growth last 13 weeks
- Created and implemented new job descriptions and leader standard work for Regional Sales Leader team
- Developed monthly business reviews and playbooks for future customer events
- Spearheaded pallet program for independent class of trade selling over 600 pallets resulting in 260,000 incremental unit sales
DIRECTOR OF FIELD SALES
Barcel, U.S.A. (TAKIS)
12.2022 - 01.2024
- Responsible for distributor sales strategy, business excellence, and leadership of sales merchandising team
- Developed and trained distributor Wal-Mart out of stock reporting tool reducing out of stocks by 23%
- Initiated a new model for distributor forecasting increasing distributor forecast accuracy by 10%
- Led merchandising team gaining 5,530 displays, 2,373 vertical feet of shelf space, and $625,000 incremental sales
NATIONAL SALES MANAGER | EMERGING BRANDS
Barcel, U.S.A. - TAKIS
05.2022 - 12.2022
- Built emerging brands expansion strategy for customer team
- Developed selling tools including selling proposition, sell sheets, and sales decks
- Led virtual, in person and one on one trainings
- Gained over 2,000 new points of distribution at key accounts including Ahold, Publix, Giant Eagle, and Walgreens
CENTRAL DIVISION SALES MANAGER | GROCERY
Popcornopolis
12.2020 - 05.2022
- Built and implemented the sales strategy for the Central USA grocery channel
- Gained over 2,200 new points of distribution and +118% growth vs past year while exceeding budget
- Successful transaction to Barcel, U.S.A in September 2021
VICE PRESIDENT OF SALES | GROCERY, CLUB, MASS
Better Bites Bakery
10.2018 - 12.2020
- Responsible for business development in grocery, mass, and club channels
- Developed short and long-term sales strategies to gain market share, uncover new sales opportunities and increase revenue.
- Spearheaded expansion into new territories, establishing a strong presence in untapped markets.
- Secured key accounts with targeted presentations, strengthening brand reputation amongst industry leaders.
- Gained distribution in 2,500+ stores including Target, Kroger, Safeway, Costco, Wegmans, Giant, Wakefern, Schnucks, Cub, Jewel, Hyvee
VICE PRESIDENT OF SALES | CENTRAL-WEST
Angie’s Boomchickapop
09.2015 - 05.2018
- Responsible for conventional grocery, mass, and drug classes of trade representing 27% of overall business
- Direct oversight of 4 sales team members & broker network
- Exceeded gross sales and trade spend goals annually
- National distribution on top 4 items at Walgreens resulting in $6.5 million annual revenues in 2017
- Expanded Target business through optimized assortment, ACV expansion, securing of additional displays, and seasonal programs resulting in consecutive years of double-digit growth while reducing expense through successful deduction resolutions
- Obtained $2 million national business award with Albertsons/Safeway in seasonal program in 2016
- Led the KeHe national business effort with repetitive annual sales growth while reducing expenses through deduction resolutions
- Successful budgeting, forecasting, and reporting on the business annually, quarterly, and monthly
- Successful transaction to Con-Agra Foods in September 2017
DIRECTOR OF SALES | CONVENTIONAL GROCERY
Angie’s Boomchickapop
05.2010 - 08.2015
- Responsible for conventional grocery sales development in Central U.S.A.
- Created emerging brand channel strategy focusing on select mass, grocery & natural classes of trades for proof of concept
- Developed selling proposition and selling materials
- Trained and led the broker network
- Successful and profitable partnerships with distributors namely KeHe, UNFI, Supervalu, Lomar, Serve-U-Success and Lipari Foods
- Gained new distribution at key accounts: Schnucks, Dierberg’s, HEB, Meijer, Hyvee, Central Market, Kowalski’s, Lund’s, Cub, Publix, Coborn’s, Roundy’s, Giant Eagle, Spartan/Nash, United Supermarket, Holiday, Shopko, Roundy’s, Piggly Wiggly Midwest
- Successful transaction to TPG Capital in September 2014
DIRECTOR OF FIELD SALES | MIDWEST REGION
TREE OF LIFE/KEHE
04.2006 - 05.2010
- Responsible for all field sales operations in the Midwest – 180 sales team members and 12 supervisors with annual revenue +200M
- Consistent achievement of KPI’s: topline sales, sales expense, with the lowest voluntary turnover in the company
- Enhanced team collaboration through regular communication, goal setting, and performance evaluations.
- Facilitated cross-functional collaboration for improved decision-making processes within the organization
- Assisted VP of sales in obtaining 36 contracts for business renewals 2008-2010
GENERAL MANAGER | UPPER MIDWEST
NATURAL OVENS BAKERY
04.1996 - 05.2006
- Responsible for sales and operations in western region of Minnesota, West Wisconsin, Iowa, and Missouri
- 37% of total company revenue with average growth rate of +14 annually
- Built all-star route sales team with highest sales growth rate and lowest turnover in the company
- Successful management of all key accounts in the region including Cub Foods, Lund’s, Coborn’s, Kowalski’s, Target, Hy-Vee, Schnucks, and Dierberg’s
Education
Bachelor’s Degree - Government
St. John’s University
Collegeville, MN01.1994
Skills
- Distributor & retail sales expertise
- Broker management
- Sales forecasting & budgeting
- Strategic planning & execution
Notableskills
- Great Team Player
- Leader
- Focused
- Planner + Action Oriented
Timeline
DIRECTOR OF DISTRIBUTOR SALES | CENTRAL
Barcel, U.S.A. (TAKIS)
01.2024 - Current
DIRECTOR OF FIELD SALES
Barcel, U.S.A. (TAKIS)
12.2022 - 01.2024
NATIONAL SALES MANAGER | EMERGING BRANDS
Barcel, U.S.A. - TAKIS
05.2022 - 12.2022
CENTRAL DIVISION SALES MANAGER | GROCERY
Popcornopolis
12.2020 - 05.2022
VICE PRESIDENT OF SALES | GROCERY, CLUB, MASS
Better Bites Bakery
10.2018 - 12.2020
VICE PRESIDENT OF SALES | CENTRAL-WEST
Angie’s Boomchickapop
09.2015 - 05.2018
DIRECTOR OF SALES | CONVENTIONAL GROCERY
Angie’s Boomchickapop
05.2010 - 08.2015
DIRECTOR OF FIELD SALES | MIDWEST REGION
TREE OF LIFE/KEHE
04.2006 - 05.2010
GENERAL MANAGER | UPPER MIDWEST
NATURAL OVENS BAKERY
04.1996 - 05.2006
Bachelor’s Degree - Government
St. John’s University
Similar Profiles
Michael DavisMichael Davis
National Account Manager at Barcel/Takis Salty SnacksNational Account Manager at Barcel/Takis Salty Snacks
Marianne CrespoMarianne Crespo
Operadora de producción at BARCEL U.S.AOperadora de producción at BARCEL U.S.A
Ronaldo MaiaRonaldo Maia
Cashier at Takis PizzaCashier at Takis Pizza
Cordero SmithCordero Smith
Customs and Border Protection Officer at Department of Homeland SecurityCustoms and Border Protection Officer at Department of Homeland Security
Sierrah SchmaltzSierrah Schmaltz
Massage Therapist at Abundant Life ChiropracticMassage Therapist at Abundant Life Chiropractic