Jelena Ciaralli

A problem-solving creative leader with over ten years of experience who inspires large teams, streamlines operations, and boosts performance while winning over clients. I want to work with a group passionate about creating digital solutions that improve user experience, resolve real problems, and help businesses grow.

• As the company acquired new businesses, our franchise marketing teams merged into one unit
• We had a very disjointed operation, lost knowledge via natural attrition, and our playbook suffered
• I documented every step of our digital marketing service onboarding process through cross-functional collaboration and added it to a repository for future use
• This streamlined our franchise digital marketing project management process
• These processes included all our services, from website design sales, onboarding, planning, and execution, and marketing services like Facebook ads, paid ads, etc
• This provided touchpoints and maintenance schedule templates that allowed new project management team members to adhere to a proven workflow to speed up our onboarding process
• CULTURE COMMITTEE
• As one of the founding members of Enspire for Enterprise’s Culture Committee, I helped establish our new company culture
• I created a Sharepoint where fun company announcements and upcoming events were posted
• I ran fundraisers for charities that matched our values and planned drives to achieve our donation goals
• I connected with charities to collect marketing materials and bring events to fruition
• I hosted a company book club to drive engagement and thought leadership
• Additionally, for the software team (which had remote members), I ran fun work events like Bingo, Jeopardy, and more to keep employees engaged and morale high
• SEO PRODUCT IMPLEMENTATION
• I consulted with our SEO team to identify how software or technology could automate and streamline their manual, labor-intensive job procedures
• I identified areas where similar work was being done three times in several different systems to create a work order, produce a client report, and input data to quantify and show value for their services on a dashboard
• We designed and developed an interface that allowed SEO work to be done quickly with selections for repetitive/frequent tasks
• This data was then used to create a report for the client and promptly display the services we provided on the client dashboard.

Certified Associate of Project Management (CAPM)