JENA KANE
Union,KY
Summary
Results-driven marketing and business development leader with 3+ years of SaaS experience. Currently serving as Senior SDR Team Lead at Precisely, managing high-performing SDR teams, scaling pipeline strategies, and driving collaboration with marketing to create demand-generation campaigns. In addition, provide marketing consulting services to support growth-stage companies with product marketing strategy and execution. Skilled in data-driven decision-making, campaign optimization, and team leadership.
Developed management skills in collaborative and fast-paced environment, focusing on team leadership and operational strategies. Seeking to transition into new field where these skills can be applied to drive efficiency and success. Dedicated to adapting and thriving in diverse professional settings.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Product Marketing Consultant
PolyPhaze
01.2025 - Current
- Provide part-time consulting support to marketing initiatives while maintaining full-time leadership role at Precisely.
- Designed marketing campaigns that expanded the customer base and increased retention.
- Translated technical concepts into clear, market-ready deliverables for sales and marketing teams.
- Analyzed and optimized campaign performance to strengthen ROI and customer engagement.
- Consulting Project
Senior SDR Team Lead
Precisely
06.2022 - Current
- Lead and mentor SDR team to consistently surpass pipeline and qualified lead targets.
- Partner with Marketing to design account-based campaigns and national events that build brand awareness and drive pipeline growth.
- Utilize Salesforce, Tableau, and LinkedIn Sales Navigator to manage reporting, forecasting, and performance optimization.
- Developed innovative outreach strategies that improved engagement rates and conversion efficiency.
- Work cross-functionally with Product and Marketing leadership to ensure aligned go-to-market execution.
Education
BBA - Marketing
University of Cincinnati – Carl H. Lindner College of Business
01.2022
Skills
- Sales Tools: Salesforce, LinkedIn Sales Navigator, ZoomInfo, Outreach, HubSpot
- Analytics: Tableau, Campaign Performance Metrics, Reporting
- Collaboration Tools: Microsoft Office Suite (Excel Certified), Project Management
- CRM management
- Product marketing
- Social media marketing
- Conversion optimization
Websites
Accomplishments
- Resolved product issue through consumer testing.
- Used Microsoft Excel to develop inventory tracking spreadsheets.
- Collaborated with team of 10 in the development of selling automation & making sure we hit process standards.
- Achieved opportunities through effectively helping with strategic marketing placement. .
Certification
- Microsoft Office Specialist – Excel Certification
- OSHA Outreach Certified
Languages
English
Native or Bilingual
Timeline
Product Marketing Consultant
PolyPhaze
01.2025 - Current
Senior SDR Team Lead
Precisely
06.2022 - Current
BBA - Marketing
University of Cincinnati – Carl H. Lindner College of Business
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