Jenifer Pham
San Jose,CA
Summary
Marketing & Business Management Professional with 4 years of experience in digital marketing, event management, and trend analysis. Adept at optimizing social media strategies, enhancing brand visibility, and fostering strong customer relationships. Passionate about leveraging analytic thinking and innovative solutions to drive business growth and market presence.
Overview
5
5
years of professional experience
Work History
Stylist/Warbrode Assistant
FIDM / Fashion Institute of Design & Merchandising
Los Angeles, CA
10.2023 - Current
- Streamlined styling processes, reducing preparation time and enabling more efficient shoot schedules while maintaining high-quality output.
- Enhanced the overall visual appeal and thematic coherence of shoots through creative input on accessory choices.
- Assisted models in preparation, maintaining a professional and supportive environment for optimal performance.
Fashion PR Intern
CLD PR
Los Angeles, CA
02.2024 - 05.2024
- Conduct influencer research to create a curated list of potential partners, analyzing engagement rates, audience demographics, and content fit to align with our event goals and brand identity
- Assisted in organizing a key event and manned a brand booth, providing hands-on support and guidance to influencers, fostering positive interactions and brand engagement
- Versatile contributor across departments, including events, influencer relations, celebrity outreach, and operations, facilitating cohesive efforts and streamlined communication to elevate brand initiatives
Marketing Intern
OBJoff OFFjob
Ho Chi Minh City, Vietnam
03.2021 - 06.2021
- Orchestrated a successful holiday event, attracting over 100 guests, while managing social media content to effectively promote merchandise and boost brand awareness.
- Contributed to cross-functional projects, including influencer garage sales and social media management, enhancing team synergy and brand outreach efforts.
- Optimized brand's social media presence through strategic content creation and merchandise promotion, driving engagement.
Marketing Intern
Lux
Los Angeles, CA
02.2020 - 03.2020
- Managed and enhanced social media content with proficiency in photo editing software such as Adobe, Canva and PicsArt.
- Conducted research and developed new content strategies, significantly enhancing brand engagement and online presence.
- Fostered relationships with micro-influencers, coordinating merchandise promotion, and measuring their impact on brand visibility.
Education
Masters Degree - Business Administration
Fashion Institute of Design & Merchandising
Los Angeles12.2023
Bachelor of Science - Business Management
Fashion Institute of Design & Merchandising
Los Angeles, CA06.2022
Associate of Arts - Merchandising & Marketing
Fashion Institute of Design & Merchandising
Los Angeles, CA06.2020
Skills
- SEO
- Social Media Management
- Digital Marketing
- Analytic Thinking
- Customer Service
- Event Management
- Photo Editing
- Problem-Solving
- Project Management
- Time Management
- Trend Analysis
- MS Office
- Inventory Management
- POS System Operation
- Trend Awareness
- Retail Sales
Languages
- English
- Vietnamese
Timeline
Fashion PR Intern
CLD PR
02.2024 - 05.2024
Stylist/Warbrode Assistant
FIDM / Fashion Institute of Design & Merchandising
10.2023 - Current
Marketing Intern
OBJoff OFFjob
03.2021 - 06.2021
Marketing Intern
Lux
02.2020 - 03.2020
Masters Degree - Business Administration
Fashion Institute of Design & Merchandising
Bachelor of Science - Business Management
Fashion Institute of Design & Merchandising
Associate of Arts - Merchandising & Marketing
Fashion Institute of Design & Merchandising
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