JENNA PONTRELLI
Long Valley
Summary
Detail-oriented media buying professional with experience supporting high-budget client buys across multiple accounts and media platforms. Skilled in coordinating buys from planning through live execution, tracking billing and spend, and ensuring accurate financial follow-through once campaigns are live. Experienced across major media and reporting platforms including Microsoft advertising platforms, Adobe, Prisma, Mediaocean, SQAD, Power BI, and P&L tracking, with a proven ability to build and maintain strong relationships with internal teams and external partners in fast-paced environments.
Overview
4
4
years of professional experience
Work History
Negotiator
Orion Worldwide
New York
11.2025 - Current
- Developed strong relationships with clients to enhance communication and trust.
- Trained junior negotiators on best practices and effective techniques.
- Analyzed and evaluated investment opportunities using Prisma, supporting data-driven financial decision-making.
- Utilized Adobe software to prepare, organize, and present investment-related documents and reports.
- Managed coordination of high-budget buys across multiple clients, supporting planning, execution, and post-launch tracking.
- Monitored billing and financial documentation to ensure accurate spend tracking once purchases were live.
- Served as a point of support between clients and internal teams to ensure smooth execution of purchases.
Media Assistant
Active International
03.2023 - 11.2025
- Completed buyer-training program (6 months)- Developed expertise in media buying, negotiation strategies, and the full media buying process. Applied this knowledge to enhance my media planning and drive measurable results for my campaigns.
- Report Compilation & Analysis - Compiled and analyzed detailed reports, including profit and loss and spot separation reports, to assess performance at a granular level. Used data insights to validate results and optimize strategies for desired outcomes.
- Efficiently managed multiple tasks simultaneously, ensuring timely completion of project deadlines.
- Facilitated smooth communication between internal departments and outside reps I worked with.
Influencer Outreach Specialist (CONTRACT WORKER)
BLD
New York
02.2025 - 06.2025
- Conducted outreach to influencer managers to propose and negotiate brand partnership opportunities.
- Coordinated high-budget influencer campaigns across multiple clients from initial outreach through live execution.
- Tracked campaign status, deliverables, and billing after deals went live to ensure accurate financial follow-through.
Sales Support Administrator
Alchemy Media
04.2022 - 11.2022
- Managed the sales process from start to finish which included answering all client's emails in a timely manner, sending appropriate RFPs to clients, and making sure I assisted all clients through the process from beginning to end.
- Facilitated communication between the sales team and other departments, fostering a collaborative work environment conducive to achieving company goals.
- Negotiated contracts/prices with media vendors, securing favorable rates and placement options for clients.
Education
Communication and Media -
Montclair State University
Montclair05.2020
Skills
- Strategic Partnerships
- Cross Functional Collaboration
- Delivering Results
- Team Leadership
- Media & Solution Planning
- Microsoft office
- Adobe software
- Team training
- Trust building
- Persuasion techniques
- Media Ocean
- Media negotiation
Timeline
Negotiator
Orion Worldwide
11.2025 - Current
Influencer Outreach Specialist (CONTRACT WORKER)
BLD
02.2025 - 06.2025
Media Assistant
Active International
03.2023 - 11.2025
Sales Support Administrator
Alchemy Media
04.2022 - 11.2022
Communication and Media -
Montclair State University