Jenna Scott
San Marcos,CA
Summary
Strategic-thinking individual experienced in turning low-performing organizations into top revenue producers. Offering engaging and pleasant personality with expertise improving customer relationships.
Overview
13
13
years of professional experience
Work History
Director, Foodservice Sales West
Dr. Praeger's Sensible Foods
01.2022 - Current
- Develop and execute strategic sales plans to achieve revenue and growth targets for the foodservice division in the Western region.
- Executed high double digit growth year over year, totaling 2.5M in new annual sales.
- Build and maintain strong relationships with key accounts, including QSR chains, to drive sales and secure long-term partnerships.
- Collaborate closely with the marketing and product development teams to align sales strategies with market demands and product offerings.
- Maintain a deep understanding of industry trends, regulations, and best practices, staying ahead of the competition.
- Drive innovation and creativity in developing sales strategies and tactics, continuously striving for improved efficiency and effectiveness.
Director of Sales, Foodservice
Daring Foods
11.2020 - 01.2022
- Implement and execute a successful sales strategy which strategically and profitably drives the achievement of the company's revenue, customer acquisition and brand awareness goals
- Increased sales revenue by developing and implementing strategic plans and setting performance goals for the sales team.
- Streamlined sales processes by identifying inefficiencies, implementing new tools, and providing training to the team.
- Pioneered sales, totaling over 6 million in new annual revenue
Director of Sales, West
Kettle Cuisine
05.2018 - 11.2020
- Formulate and implement sales growth strategies for Kettle Cuisine's foodservice division on the West Coast
- Largest percentage growth overall in Foodservice, Fiscal 2019
- Grew region 12 percent, totaling $1.3 million in annual revenue
- Strategically identified and secured new business totaling over 700k in annual revenue.
President & Co. Founder
Wolfpeach Salsa Co.
04.2014 - 05.2018
- Implement and evolve high-impact strategies to target new business opportunities and markets for natural food manufacture
- Created strategic sales growth through strong, consistent follow-up, account management and quick response to client needs
- Grew average per-account revenue, accessing larger clients and employing cross selling techniques
- Responsible for driving growth throughout the California market in the natural food retail and wholesale space.
Regional Sales Manager
Albert Uster Imports
10.2010 - 04.2014
- Direct the sales activities for the industry segment, selling gourmet food products to over 100 accounts
- Executed a territory turnaround and increased sales by 30% in a 12 month period
- Received 'Outstanding Salesperson of the Year' award
- Opened several key accounts totaling over 750k in new annual sales.
Education
Business Administration / Marketing -
San Francisco State University
San Francisco, CA01.2004
Skills
- Leadership
- Sales Processes
- Contract Management
- Hospitality
- Budgeting
- Project Management
- Strategic Partnerships
- Business Development
- Problem Solving
- Effective Communication
- Client Relations
- Presentations
Personal Information
Title: Director of Sales
Timeline
Director, Foodservice Sales West
Dr. Praeger's Sensible Foods
01.2022 - Current
Director of Sales, Foodservice
Daring Foods
11.2020 - 01.2022
Director of Sales, West
Kettle Cuisine
05.2018 - 11.2020
President & Co. Founder
Wolfpeach Salsa Co.
04.2014 - 05.2018
Regional Sales Manager
Albert Uster Imports
10.2010 - 04.2014
Business Administration / Marketing -
San Francisco State University
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