Summary
Overview
Work History
Education
Skills
Accomplishments
Additional Information
Volleyball, hiking, active outdoor lifestyle, reading, pottery enthusiast
Timeline
BusinessAnalyst

Jenna York

Summary

Artistic Director with 8 years of experience leading clients in the creative and wedding industry. Intentional motivator in mentoring and coaching artists to encourage development of personal style and techniques.

Overview

8
8
years of professional experience

Work History

Photographer/Digital Storyteller/Creative Director

Self Employed Services
05.2015 - Current
  • Designed innovative creative strategies to raise brand awareness and engagement for my business.
  • Continuously researched industry trends to keep creative materials fresh and engaging.
  • Managed emails, meetings, client bookings, sending proposals/contracts, managing CRM and Quickbooks, purchasing and maintaining equipment, customizing timelines, creating visual storyboards, organizing and executing all details for hired small and large groups of people/events, scheduling travel arrangements, creative directing clients,
  • Developed strategic communication and marketing plans with my clients.
  • Led, evaluated, and contributed to creative team ideas and translated into actionable project plans for workshops/events/conceptual storytelling.
  • Created creative briefs and timeline to manage creative process from concept to completion for all of my clients.
  • Formulated and monitored budgets to manage expenses for workshops/events.
  • Work with clients budgets in order to meet customer needs/wants and creative visions for their event.
  • Mentored and trained other creatives to help enhance their skills and capabilities.
  • Worked with and led creative teams to develop concept designs for events that resonated with target audiences for our attendees that they could implement and grow their own portfolios.
  • Negotiated contracts with vendors to establish timely delivery of materials and achieve mutually beneficial agreements.
  • Developed style guides to promote consistent branding across projects and to give guidance to clients to embrace their own authenticity.
  • Presented creative concepts to clients and implemented continual feedback to achieve client satisfaction.
  • Coordinated with vendors and suppliers to source materials and equipment needed for events.
  • Oversaw implementation of editing, color correction and other post-production processes.
  • Monitored progress of projects, keeping on schedule and within budget.
  • Utilized industry-standard software to create storyboards for visual presentations for my clients.
  • Fostered highly communicative, collaborative team culture with all of my clients.

Education

Bachelor of Science - Restaurant, Hotel, Institutional Management

Texas Tech University
Lubbock, TX
05.2015

Skills

  • Budget Adherence
  • Team Development
  • Storyboard Creation
  • Art Direction
  • Design Understanding
  • Creative Team Collaboration
  • Contract Negotiation
  • Assignment Delegation
  • Creative Team Leadership
  • Administering Social Media Accounts
  • Brand Messaging
  • Time Management

Accomplishments

  • Self taught photographer and business entrepreneur
  • 2021 Top 10 Finalist in the film category in the Wedding Photography Summit Awards amongst artists worldwide
  • Published work on various online platforms and magazines

Additional Information

- Assistant Wedding Videographer for Kale York Productions 2014-Present
- Night to Shine- Tim Tebow Foundation 2016, 2017, 2018
- Tech Professional Convention Management Association 2010-2013

- Texas Tech Athlete (Volleyball) for two years 2010-2012
- Horse Therapy for Autistic Kids 2010-2012

Volleyball, hiking, active outdoor lifestyle, reading, pottery enthusiast

These are just a few things that bring me joy.

Timeline

Photographer/Digital Storyteller/Creative Director

Self Employed Services
05.2015 - Current

Bachelor of Science - Restaurant, Hotel, Institutional Management

Texas Tech University
Jenna York