Jenni Wycough
Deer Park
Summary
Results-driven professional with extensive experience at Universal Weather and Aviation, specializing in strategic revenue planning and customer relationship management. Achieved a 25% increase in client retention through innovative pricing strategies and data-driven insights. Proven ability to enhance sales support operations while fostering strong client relationships and driving revenue growth.
Overview
14
14
years of professional experience
Work History
Revenue Strategy
Universal Weather and Aviation
Houston
09.2023 - Current
- Developed comprehensive revenue strategies based on market analysis and customer segmentation, resulting in a significant increase in reoccurring revenue to solidify long term client relationships.
- Collaborated with sales and operations to align pricing strategies and sales enablement efforts, streamlining both the onboarding process and ongoing account retention.
- Partnered with cross-functional teams across the enterprise to develop and implement innovative pricing products, spearheading system integrations that ensured an accurate invoicing process and enhanced revenue and reporting integrity.
- Developed individualized pricing strategies tailored for customer needs, empowering the global sales team with compelling presentations that boosted engagement and drive conversions.
Sr. Account Manager
Universal Weather and Aviation
Houston
04.2017 - Current
- Developed and executed comprehensive strategic account plans for a diverse private aviation client portfolio, reinforcing long-term loyalty while identifying targeted cross-selling and upselling opportunities that contributed to a 25% increase in client retention and revenue growth.
- Utilized advanced CRM tools and sales analytics to monitor key account performance, and capture actionable insights; further boosting cross and upsell outcomes.
- Negotiated dynamic pricing and multi-year contracts based on in-depth strategic account reviews, consistently uncovering upsell opportunities that optimized recurring revenue and solidified long-term client relationships.
- Collaborated with operations management to support key account's critical missions.
Sales Enablement Manager
Universal Weather and Aviation
Houston
06.2015 - 04.2017
- Collaborated closely with sales, marketing, and product teams to create unified messaging and dynamic sales content including playbooks and product guides, contributing to increased conversion rates.
- Established and maintained a centralized sales enablement repository containing up-to-date collateral, resulting in an increase in sales rep engagement and knowledge retention.
- Initiated regular enablement sessions and workshops, incorporating real-time feedback to refine strategies and enhance sales tactics, contributing to a consistent upward revenue trend.
- Oversaw the integration and adoption of advanced CRM and sales enablement tools that streamlined workflow, enabled effective data capture, and supported real-time decision-making.
Sales Support & Operations Manager
Universal Weather and Aviation
Houston
07.2011 - 05.2015
- Lead a dedicated team of sales support professionals focused on pre-qualifying leads and ensuring a smooth transition to the sales force, resulting in high-quality lead pipelines.
- Assisted with sales team event planning and preparation of materials for customer meetings.
- Assisted in the onboarding of new sales representatives by providing training on CRM systems, sales processes, and sales tools.
- Lead the enhancement and maintenance of CRM systems, ensuring accurate recording of data and generation of detailed performance reports for sales leadership.
Education
Some College (No Degree) - Sales & Marketing
San Jacinto College
Pasadena, TXSkills
- Strategic revenue planning
- Sales support and account oversight
- Customer relationship management
- Data-driven insights
References
References available upon request.
Timeline
Revenue Strategy
Universal Weather and Aviation
09.2023 - Current
Sr. Account Manager
Universal Weather and Aviation
04.2017 - Current
Sales Enablement Manager
Universal Weather and Aviation
06.2015 - 04.2017
Sales Support & Operations Manager
Universal Weather and Aviation
07.2011 - 05.2015
Some College (No Degree) - Sales & Marketing
San Jacinto College
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