Summary
Overview
Work History
Education
Skills
Current Board Positions
Accomplishments
Timeline
Generic
Jennifer Allen

Jennifer Allen

Melbourne,Florida

Summary

Dynamic Seasoned Senior sales professional with extensive experience within Brevard County Healthcare Market, excelling in strategic sales planning and community engagement, account management. Proven track record of exceeding admission goals and enhancing program goals specifically within VITAS Healthcare LTC/ALF Market. Highly Skilled in account management and conflict resolution, I foster strong relationships and drive business growth through innovative marketing and education initiatives.

Overview

12
12
years of professional experience

Work History

Senior Sales Representative

Vitas Healthcare
Melbourne , Florida
12.2021 - Current
  • Responsible for community education on earlier prognostication for hospice eligible referrals, account management, customer service recovery, event planning with an education focus, and working alongside Vitas IDT Teams to ensure exceptional customer/patient experience throughout the process of care continuum with Vitas Healthcare and improve quality of patient care
  • Ensure patients who are entitled to hospice benefits are correctly identified and referred for services
  • Consistently meets and exceeds admission goals and strives for excellence in providing support to accounts to strengthen community partnerships and grow business along Vitas Healthcare BBL Ladder for account growth expectations
  • Works alongside the internal sales team to bridge cooperation and teamwork mentality to support referral and admissions for overall ADC growth
  • Exceeds expectations using Vitas Healthcare proprietary tools for high-quality education opportunities within accounts to ensure understanding of hospice benefits for potential patients.
  • Analyzed sales data to identify trends and adjust strategies accordingly.
  • Established long-term relationships with key accounts by providing superior service levels.
  • Monitored competitor activities to identify potential threats or opportunities in the marketplace.
  • Established exemplary skills in verbal and written communication and active listening through working closely with customers and sales support staff.
  • Supported upper management in creating strategic plans to achieve company goals.
  • Expanded network by attending industry events, identifying and pursuing leads and establishing rapport with new accounts and community partners.

Business Development Director/Community Liaison

Life Care Centers of America
Melbourne
09.2018 - 12.2021
  • Planned, Coordinated, and Completed Admissions for rehabilitation services for short-term rehabilitation unit and long-term care placements
  • Marketed to community physicians, hospitals, home health care, and community partners in healthcare
  • Educated families and patients on healthcare options and insurance benefits
  • Advocated for patients and families in transition progress throughout admission to the facility
  • Coordinated and planned community events and drove facility census
  • Exceptional communication skills and maintained community presence throughout the entire healthcare market
  • Seasoned and highly skilled liaison between community partners, medical director, executive director, and interdisciplinary team within the facility, strives to maintain and improve exceptional patient and family experience throughout the care continuum
  • Successfully met and exceeded sales goals, optimized community trends, and studied data to create new lines of business

Marketing and Admissions Director

Northport Health/ West Melbourne Health and Rehabilitation
01.2013 - 01.2018
  • Worked alongside the corporate regional director, executive director, and medical director to improve quality measures and patient experience while growing facility census and meeting or exceeding corporate sales goals
  • Successfully launched EICU program which partnered with Health First Hospitals, reduced hospital readmission rates from the facility and helped grow the facility from 1 star rated facility to a 4 star rated facility and successfully maintained the highest community census in over 20 years at West Melbourne Health and Rehabilitation Facility

Education

AA - Associates of Arts

Brevard Community College
05.2003

High School Diploma - General

Cocoa Beach High School
05.1999

Skills

  • Public Speaking
  • Customer Service Recovery
  • Community engagement
  • Account management
  • Market research
  • Networking skills
  • Conflict resolution
  • Strategic sales planning
  • Sales development
  • Strategic prospecting
  • Business development
  • Key account management

Current Board Positions

BAHS- Brevard Association of Human Services Board Member, 2018- Present -Develops and plans monthly marketing networking events at area venues for over 80 healthcare community partners, organizes sponsorships, and facilitates fundraising opportunities for charities each quarter.

FHCA District XV Board Member-2024-2025

Engages with Brevard County NHA's, plans and coordinates monthly meeting and networking events to foster a sense of collaboration within Brevard County LTC Market, keeps NHA's updated with new regulations, policies and trends for the long term care community.

Accomplishments

  • P3 Rookie of the Class VITAS Healthcare 2023
  • Leadership Award WINNER for ALF/LTC Market 2022-2023
  • P5 Graduate VITAS Healthcare 2024
  • VITAS ALF/LTC National Advisory Board Member 2024-2025

Timeline

Senior Sales Representative

Vitas Healthcare
12.2021 - Current

Business Development Director/Community Liaison

Life Care Centers of America
09.2018 - 12.2021

Marketing and Admissions Director

Northport Health/ West Melbourne Health and Rehabilitation
01.2013 - 01.2018

AA - Associates of Arts

Brevard Community College

High School Diploma - General

Cocoa Beach High School

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Jennifer Allen