Jennifer Concepcion
Chicago,IL
Summary
Accomplished and motivated executive with successful career history in business operations. Offering exceptional leadership and staff development skills proven to build trust and communicate effectively across all organizational levels. Coordinated with board members and C-suite executives to initiate and execute strategic business plans that achieve key objectives.
Overview
17
17
years of professional experience
Work History
VP of Brand and Design
The Greene Turtle Sports Bar & Grille
Columbia, MD
01.2022 - Current
- Collaborated with executive team members on major decisions regarding company-wide initiatives.
- Maintained relationships with key stakeholders by attending meetings and responding promptly to inquiries or requests for information.
- Executed on-time, under-budget project management to adhere to project road map.
Sr. Director of Brand and Merchandising
The Greene Turtle Sports Bar & Grille
Columbia, MD
03.2021 - 01.2022
- Analyzed financial performance metrics and identified areas for improvement.
- Managed multiple projects simultaneously while ensuring deadlines were met.
- Oversaw budgeting processes and ensured fiscal responsibility was maintained throughout the year.
Director of Merchandising
The Greene Turtle Sports Bar & Grille
Columbia, MD
01.2021 - 03.2021
- Organized promotional events at retail stores to increase brand awareness.
- Identified dead inventory and created solutions for excess liquidation through creative inventory management solutions.
- Prepared detailed financial forecasts for merchandise categories based on historical data.
- Represented companies in negotiating contracts and formulating policies with suppliers.
Merchandise Manager
The Greene Turtle Sports Bar & Grille
Columbia, MD
05.2020 - 01.2021
- Managed merchandise assortments, ensuring a balanced and appealing mix of products that meet customer demands.
- Monitored and adjusted pricing strategies to remain competitive while ensuring profitability.
- Established guidelines for ordering, stocking, merchandising, displaying products, and maintaining visual standards of the store.
Store Owner
Naje Handbags
Minneapolis, MN
04.2017 - 05.2019
- Utilized CRM tools to track customer interactions and sales conversions, optimizing for future marketing efforts.
- Analyzed competitor strategies and adjusted approaches to maintain a competitive edge in the market.
- Developed email marketing campaigns to engage with existing customers and attract new ones.
Associate Product Manager- INC and Style and Co. Handbags
Macy's Inc. Corporate
New York, NY
06.2014 - 04.2017
- Manage the on-order report and receipt flow to ensure timely deliveries and accurate open-to-buys in order to react to current business trends for a business segment with $30 million in annual revenues.
- Present product assortments, along with sales strategies, to buyers and senior management on a quarterly basis.
- Collaborate with planning, design, marketing, quality control, and logistics to adhere to time and action calendar deadlines.
- Negotiate costs to meet pricing and markup goals, and prepare materials and production reservations with domestic and overseas manufacturing partners.
- Responsible for the brand launch, development, and merchandising of INC Handbags, which grew from a $1 million annual revenue business in 2014 to a current run rate of $15 million.
Product Assistant- Style & Co. Shoes
Macy's Inc. Corporate
New York, NY
10.2011 - 06.2014
- Prepare and analyze weekly reports in order to identify opportunities to maximize sales, or drive inventory turn.
- Perform competitive shopping to identify market trends, and provide feedback to management.
- Work with vendors to select and develop products that drove $60 million in annual sales.
- Maintain and create orders for both online and brick-and-mortar businesses to ensure timely delivery to stores.
- Negotiated and managed contracts with national retailers, vendors and manufacturers.
Visual Merchandising Co- Manager
Bebe
Chicago, IL
06.2008 - 06.2010
- Responsibilities included ensuring all visual merchandising complied with corporate standards, updating visual displays and windows, and improvising displays based on inventory on hand.
- Developed in-depth product knowledge, including product features and benefits, new colors and prints, and seasonal offerings.
- Analyzed sales data in order to identify customer segments and preferences, and tailor merchandising plans to maximize sales.
Education
Bachelor of Science Degree - Fashion Merchandising Management with a concentration in Product Development
Fashion Institute of Technology, State University of New York
05.2011
Skills
- Proficient in Microsoft Word
- Proficient in PowerPoint
- Proficient in Excel
- Sales and marketing leadership
- Market trends and analysis
- Corporate branding
Hobbies and Interests
- Yoga
- Pilates
- Spin
- Travel
Affiliations
- Product Design.
- Executive Development Training at Macy's, 2012.
- Macy's Business Innovation Certificate, 2016.
Languages
Spanish
Professional
Timeline
VP of Brand and Design
The Greene Turtle Sports Bar & Grille
01.2022 - Current
Sr. Director of Brand and Merchandising
The Greene Turtle Sports Bar & Grille
03.2021 - 01.2022
Director of Merchandising
The Greene Turtle Sports Bar & Grille
01.2021 - 03.2021
Merchandise Manager
The Greene Turtle Sports Bar & Grille
05.2020 - 01.2021
Store Owner
Naje Handbags
04.2017 - 05.2019
Associate Product Manager- INC and Style and Co. Handbags
Macy's Inc. Corporate
06.2014 - 04.2017
Product Assistant- Style & Co. Shoes
Macy's Inc. Corporate
10.2011 - 06.2014
Visual Merchandising Co- Manager
Bebe
06.2008 - 06.2010
Bachelor of Science Degree - Fashion Merchandising Management with a concentration in Product Development
Fashion Institute of Technology, State University of New York
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