Jennifer Ebert
Summary
Goal-oriented manager with distinguished experience in Travel, Sales and Healthcare industries and proven leadership abilities. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent. Strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities.
Overview
19
19
years of professional experience
1
1
Certification
Work History
Executive Recruiter, Bus Development Senior Living
Gecko Hospitality
06.2021 - Current
- Worked with recruiting teams and human resources representatives to accomplish hiring objectives.
- Negotiated unique compensation packages to attract and close candidates.
- Followed up with selected job candidates about decisions.
- Discussed contracts, benefits packages and executive compensation facets with new hires.
- Reviewed resumes and applications to screen candidates to fill job positions.
- Developed recruiting strategies to identify qualified candidates and build network.
- Assisted with writing job postings and job descriptions for boards.
- Wrote executive job descriptions and lists of qualifications for client companies.
- Cultivated in-depth understanding of Senior Healthcare industry trends and hiring desires.
- ZoomInfo Marketing Software CRM/ Bullhorn /Excel
Travel Advisor
Key To The World Travel
01.2018 - Current
- Booked transportation using booking engines, made hotel reservations and collected payments to optimize trip planning.
- Attended training sessions, familiarization trips and site inspections to maintain current industry knowledge and gain insight into tourism trends.
- Researched cruises, airfare options and siteseeing options to best meet client expectations.
- Maintained favorable working relationships with co-workers to foster and promote cooperative working environment.
- Contacted preferred suppliers for air, hotel and ground transportation to receive incentives, upgrades and other amenities for clients.
- Leveraged travel industry connections to fulfill client vacation desires for cruise, resort and tour packages.
- Arranged travel accommodations for groups, couples, executives, and special needs clients.
- Advised customers on necessary travel documents and visa requirements to successfully reach planned destination.
- Supervised payments via credit and debit cards and handled sensitive information with professionalism and discreteness.
- Followed up with customers to increase customer service with travel plans.
- Organized memorable and exquisite travel itineraries and vacations for high-level clients, celebrities, politicians and business executives.
- Maintained operational proficiency in coordinating both international and domestic travel accommodations for customers, arranging for airfare as well as hotel and rental car reservations.
- Developed loyal clientele base due to excellent listening and research skills and keen understanding of travel budgets.
- Recommended travel insurance plans to customers to reduce uncertainty and risk of financial loss.
- Implemented automated office systems, optimizing client, and data communications as well as records management. Zoho CRM/ Travefy/ Canva/
Social Media Management /Editorial Content Manager
Network Magazine
08.2016 - Current
- Manage content/ proof / manage social media platforms- LinkedIn/ Facebook/ Instagram/Website
- Prepared, rewrote, and edited pieces to improve readability and impact.
- Determined readiness of written pieces, made changes, and approved final versions for publication.
- Posted and promoted articles on social media platforms to engage target audience.
- Devised attention-grabbing headlines and summaries to increase clicks and engagement.
- Edited and reviewed content for grammar, spelling and punctuation.
- Wrote and created content for various topics and mediums.
- Collaborated with writers and graphic designers to develop content schedules and plan workflows.
Marketing/ Sales Manager/ Caregiver
Home Helpers Northern Lehigh Valley
07.2012 - 12.2018
- Managed and motivated employees to be productive and engaged in work.
- Accomplished multiple tasks within established timeframes.
- Cross-trained existing employees to maximize team agility and performance.
- Developed and maintained relationships with customers and suppliers through account development.
- Monitored and analyzed business performance to identify areas of improvement and make necessary adjustments.
- Communicated clearly with employees, suppliers and stakeholders to keep everyone on same page and working toward established business goals.
- Controlled costs to keep business operating within budget and increase profits.
- Developed and implemented business strategies to achieve business goals and stay competitive.
- Improved marketing to attract new customers and promote business.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Improved staffing during busy periods by creating employee schedules and monitoring call-outs.
- Sales Force CRM/ Quick Books software office management / MS Office
Virtual Assistant
Gail W Shearer ESQ. Elder Law Attorney
01.2014 - 01.2018
- Organized documents to manage paper and electronic filing systems of clients.
- Prepared and drafted correspondence and legal forms to maintain smooth communications.
- Managed accounts and client records of clients, observing confidentiality, and extreme discretion.
- Prepared for court hearings by organizing and summarizing documents, preparing exhibits and reviewing evidence.
- Conducted legal research, compiled and organized evidence and identified relevant legal articles and statutes to use for legal proceedings.
- Prepared and managed attorney travel itineraries to optimize scheduling.
- Assisted with preparation of trial materials and documents.
President
Lehigh Valley Aging, LVAIP National Coalition
01.2008 - 07.2014
- Cultivated strong relationships with external partners to foster collaboration and maximize resources.
- Reduced operational costs through strategic cost management initiatives.
- Prepared annual budget forecasts and monitored performance to meet organizational objectives.
- Developed innovative sales and marketing strategies to facilitate business expansion.
- Led recruitment and development of strategic alliances to maximize utilization of existing talent and capabilities.
Director of Sales and Marketing
Atria Senior Living
06.2010 - 07.2012
- Developed pricing strategies while balancing firm objectives withcustomer satisfaction maximization
- Applied sales forecasting techniques and strategic planning to verifysales and profitability of product lines and services
- Directed and coordinated marketing activities and policies topromote products and services
- Managed a high volume of inbound and outbound customer calls
- Followed up on leads with a high sales 92 % conversion rate
- Interviewed and screened customers to qualify them
- Improved administration processes by compiling and analyzing dataand identifying areas of improvement for staffing., Boosted company revenue by more than 80% by increasing membership levels and fundraising
- Directed planning, budgeting, vendor selection and quality assurance efforts
- Reviewed sales, Membership concerns and new opportunities to drive business strategy at weekly planning sessions
- Increased consumer awareness and achieved sales targets to expand membership
- Designed and implemented strategic business plan objectives
- Managed and created marketing material and media kits
- Represented the organization to customers, the public, government officials and other Senior related sources
Sales and Admission Director
The Palmerton Assisted/ Independent and Memory Care
06.2005 - 06.2010
- Worked closely with organizational leadership and board of directors to guide operational strategy.
- Oversaw operations and provided corrective feedback to achieve daily and long-term goals.
- Monitored office workflow and administrative processes to keep operations running smoothly.
- Monitored and coordinated workflows to optimize resources.
- Developed new website and all advertising campaigns reaching target audience
- Organizational management establishing effective relationships among the staff. Cross trained on understanding of our organization and coached to sell more effectively
- Performed ongoing customer/market research and demographic profiling to identify and capitalize on unmet market needs ahead of the trends
- Produced vital marketing analytics and demographics for sales presentations, credited as instrumental in closing numerous high-level deals. Developed and launched multi-channel marketing campaigns that propelled sales by 2007, bringing census to 100% capacity & highest profit margin.
- Cost-effective marketing management and vendor negotiations to end each year an average of 15% under budget (without compromising business growth goals)
- Assisted in all Executive Director Duties and Business management
Education
Bachelor of Arts - Healthcare Marketing And Business Management
Ashford University
San Diego, CAMaster of Arts - Organizational Management
Ashford University
Los Angeles, CA04.2016
Skills
- MS Office/social media/Artificial Intelligence
- SalesForce, Zoho,CRMs / Bullhorn and other ATS/ Search Engine Optimization
- Public Speaking
- Project Management
- Market Research
- Executive Networking
- Multitasking
- Relationship Building
- Organizational Skills
- Social Media Recruiting
- Self-Motivated Work Ethic
- Entrepreneurial Spirit
Certification
Silver SneakersActive AgingFormer Certified Senior AdvisorCLIA
Affiliations
- CLIA
Additional Information
Certified Travel Advisor - Travel Institute
Timeline
Executive Recruiter, Bus Development Senior Living
Gecko Hospitality
06.2021 - Current
Travel Advisor
Key To The World Travel
01.2018 - Current
Social Media Management /Editorial Content Manager
Network Magazine
08.2016 - Current
Virtual Assistant
Gail W Shearer ESQ. Elder Law Attorney
01.2014 - 01.2018
Marketing/ Sales Manager/ Caregiver
Home Helpers Northern Lehigh Valley
07.2012 - 12.2018
Director of Sales and Marketing
Atria Senior Living
06.2010 - 07.2012
President
Lehigh Valley Aging, LVAIP National Coalition
01.2008 - 07.2014
Sales and Admission Director
The Palmerton Assisted/ Independent and Memory Care
06.2005 - 06.2010
Bachelor of Arts - Healthcare Marketing And Business Management
Ashford University
Master of Arts - Organizational Management
Ashford University
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