Jennifer Leto
DesMoines,IA
Summary
Dynamic Senior Media Account Manager with a proven track record at Strategic America, excelling in digital marketing and strategic planning. Spearheaded impactful advertising campaigns and negotiated key contracts, enhancing client satisfaction. Mentored junior staff, showcasing leadership and media buying expertise. Known for staying ahead of industry trends to deliver outstanding results.
Overview
27
27
years of professional experience
Work History
Senior Media Account Manager
Strategic America
1998.01 - 2024.11
- Enhanced client satisfaction by developing and executing strategic media plans tailored to their unique needs.
- Coordinated efforts across multiple departments including sales, marketing, finance and production in order to ensure smooth delivery of client projects.
- Mentored junior account managers, sharing industry knowledge and providing guidance on best practices for effective client management.
- Spearheaded the development of new business opportunities by identifying potential clients and presenting customized media solutions.
- Collaborated with creative teams to develop impactful advertising campaigns that resonated with target audiences.
- Negotiated favorable contract terms with media vendors, securing the best rates for clients while maintaining strong relationships.
- Delivered exceptional customer service, fostering long-lasting relationships with both new and existing clients.
- Conducted comprehensive market research to identify trends and inform strategic decision-making for clients'' campaigns.
- Expertly navigated the ever-evolving media landscape by staying current on industry trends, new platforms, and emerging technologies, applying this knowledge to benefit both clients and the agency.
Real Estate Agent
Keller Williams
2004.01 - 2012.01
- Managed contracts, negotiations, and all aspects of sales to finalize purchases and exceed customer expectations.
- Negotiated, facilitated, and managed real estate transactions.
- Advertised client properties through websites, social media, and real estate guides.
- Maintained connections with clients to encourage repeat business and referrals.
Education
High School Diploma -
East High School
Des Moines IA1989-05
Skills
- Digital marketing
- Online advertising
- Google analytics proficiency
- Mobile marketing
- Media buying expertise
- Advertising campaign management
- Strategic planning
Timeline
Real Estate Agent
Keller Williams
2004.01 - 2012.01
Senior Media Account Manager
Strategic America
1998.01 - 2024.11
High School Diploma -
East High School