JENNIFER LINDSTROM

Lead the Banking and Capital Markets team for Capgemini. Successfully won a new Wealth Management client to redesign and engineer their website for better conversion, integrated the experience for clients during a merger and integration of four entities and led the redesign and replatforming of a fleet vehicle company.

Led the Conduent Digital Innovation Team who worked to re-envision the experiences for products and services like EZ Pass, Medicaid, HR Processes and Patient Experiences. Engaged with internal leaders and external clients to re-imagine the future of their business or service.

Led the financial services group for Accenture Interactive. Successfully sold a Digital Transformation for a large insurance company including the data integration, marketing technology transformation, site design and marketing programs. Acted as CMO for a new insurance product from strategy through product development and design to implementation.

Led the strategy, research, design, development and measurement practice helping clients design and develop transformative products. Managed 400 person team who help to deliver exceptional experiences to customers and employees across all industries including everything from call center redesigns to SAP implementations to Apple Watch apps all based upon Design Thinking principles and Agile development processes.

Led the consumer bank team for the Bank of America account. Managed the integration of all marketing including brand advertising, digital and direct marketing, public relations, etc. across many agency networks. Drove marketing strategy for all segments of the consumer bank from product inception through GTM plans.

Managed all client service teams and project management department servicing clients such as Dell, Land Rover and Levis. Executive lead on Citibank turning around client perception. Led all agency contract and SOW development.

Directed programs for Microsoft’s Servers & Tools business, Dell’s consumer and B2B business and HP’s consumer and B2B businesses. Managed teams of 50–150 people globally. Managed offshore production capabilities.

Oversaw $50M IBM account globally. Managed a team of 100 people in New York. Grew account 100% in 12 months. Directed the development and implementation of global campaigns. Reengineered database and call center operations in Asia Pacific and the US.

Oversaw the management process to establish profitability for IBM account. Managed the development and implementation of marketing programs. Increased Agency revenue by 100% in 6 months through incremental project development. Created skill development program for entire region.

Supervised Citibank for Latin America including brand advertising, direct marketing and public relations. Won clients including Lucent Technologies and the Isla Navidad resort launch.

Acted as Managing Director managing the budget, cash flow analysis, new business development, personnel recruitment as well as account management responsibilities. Managed American Express account for all Latin America. Recommended and implemented regional compensation structure resulting in 25% income growth. Established profitable businesses by solidifying relationship in Argentina and Brazil.