Jennifer Ritz
Watchung,NJ
Summary
Entrepreneurial and creative sales and marketing professional successful in seizing viable opportunities for expansion and innovation in business. Track record of growing sales exponentially and leading teams of professionals to maximize profits and deliver success. Adept at implementing strategic business plans, creating new products and services, and developing business opportunities. Collaborative with relentless work ethic.
Overview
25
25
years of professional experience
Work History
Founder | CEO
Jennifer Ritz, Inc.
01.2019 - Current
- Established a successful business by identifying market needs and developing innovative solutions.
- Spearheaded marketing initiatives that effectively communicated brand value propositions, resulting in higher customer acquisition rates.
- Directed market expansions to propel business forward, meet changing customer needs.
- Drove revenue growth by launching new products and services that met customer demands.
- Initiated strategy to drive company growth and increase market share and profitability.
Director of Sales and Marketing
MedLife Diagnostic Laboratories
06.2020 - 11.2022
- Increased sales revenue by implementing innovative marketing strategies and fostering strong relationships with clients.
- Developed comprehensive sales plans for business growth, resulting in significant market share expansion.
- Established new distribution channels, expanding the company''s reach into untapped markets.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
Founder | CEO
Expert Petcare LLC
01.2020 - 05.2020
- Established a successful business by identifying market needs.
- Led the strategic planning process to define business goals.
- Spearheaded marketing initiatives that effectively communicated brand value propositions, resulting in higher customer acquisition rates.
Director of Sales
Royal Imports
09.2014 - 01.2019
- Increased sales revenue by developing and implementing strategic plans and setting performance goals for the sales team.
- Achieved regional sales targets through effective territory management and relationship building with key clients.
- Streamlined sales processes by identifying inefficiencies, implementing new tools, and providing training to the team.
- Developed high-performing sales teams through targeted recruitment, training, mentoring, and coaching activities.
- Exceeded sales goals and service targets by cultivating and securing new customer relationships.
- Achieved dramatic sales increase by skillfully managing relationships and proactive sales approaches.
Capture Manager
Milspray Military Technologies
06.2012 - 06.2014
- Enhanced proposal win rates by developing and implementing effective capture strategies.
- Streamlined the capture management process for improved efficiency and resource allocation.
- Collaborated with cross-functional teams to create compelling proposals that secured high-value contracts.
- Identified and pursued new business opportunities, resulting in a significant boost in company revenue.
- Navigated complex contract negotiations successfully, securing favorable terms for the organization.
Marketing Manager
Shifman Mattress Co.
01.2011 - 02.2012
- Increased brand awareness by developing and implementing strategic marketing campaigns.
- Boosted sales performance through the creation of engaging promotional materials and targeted advertising strategies.
- Analyzed market trends to identify new opportunities, adjusting marketing plans accordingly for maximum effectiveness.
- Established strong relationships with media outlets through regular outreach efforts, securing valuable press coverage for company news and events.
- Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
Sales Manager
NYS Collection Eyewear
01.2008 - 11.2010
- Increased sales revenue by developing and implementing effective sales strategies.
- Led a successful sales team by providing motivational coaching and performance-based incentives.
- Managed key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
- Facilitated cross-functional communication between sales, marketing, and product development teams to ensure cohesive efforts towards shared goals.
Director of Marketing and Sales
Latin Percussion
09.1998 - 01.2008
- Boosted brand awareness by implementing targeted marketing campaigns and strategic partnerships.
- Developed comprehensive marketing plans for product launches, resulting in increased sales and market share.
- Managed cross-functional teams to execute successful marketing initiatives, enhancing company reputation and customer engagement.
- Cultivated strong relationships with industry influencers and media outlets, securing positive coverage and maximizing brand exposure.
- Led a team of marketing and sales professionals to successfully achieve annual KPIs and business objectives.
- Conducted market research to inform decision-making and ensure alignment with target audiences' needs and preferences.
- Negotiated favorable contracts with vendors and agencies, reducing costs while maintaining high-quality results.
- Launched innovative experiential marketing campaigns that drove customer engagement and generated buzz around new products or services.
- Regularly presented marketing insights and recommendations to executive leadership, ensuring alignment with overall business objectives.
- Developed and implemented successful marketing strategies to increase brand visibility and sales performance.
- Built strong relationships with industry professionals and influencers.
- Conducted market analysis and research to identify trends and opportunities.
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
Education
Bachelor of Arts - Fashion Design
Parson's School of Design
New York / ParisAssociate of Applied Science - Fashion Marketing
Laboratory Institute of Merchandising
New York, NYSkills
- Business Development
- Brand Management
- Marketing Strategy
- Visionary Leadership
- Strategic Planning
- Product Development
- Team Building
- Digital Marketing
- Content Creation
- Entrepreneurial and Innovative
Languages
English
Native or Bilingual
French
Professional Working
Timeline
Director of Sales and Marketing
MedLife Diagnostic Laboratories
06.2020 - 11.2022
Founder | CEO
Expert Petcare LLC
01.2020 - 05.2020
Founder | CEO
Jennifer Ritz, Inc.
01.2019 - Current
Director of Sales
Royal Imports
09.2014 - 01.2019
Capture Manager
Milspray Military Technologies
06.2012 - 06.2014
Marketing Manager
Shifman Mattress Co.
01.2011 - 02.2012
Sales Manager
NYS Collection Eyewear
01.2008 - 11.2010
Director of Marketing and Sales
Latin Percussion
09.1998 - 01.2008
Bachelor of Arts - Fashion Design
Parson's School of Design
Associate of Applied Science - Fashion Marketing
Laboratory Institute of Merchandising
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