Jennifer Townsend
Portland,United States
Summary
Dynamic Senior Sales & Marketing Executive specializing in business software solutions with a strong focus on account management and regional business development. Over 18 years of experience with a proven track record of success in relationship building, lead generation, contract negotiation, and employee motivation programs. Skilled in securing key clients, increasing product distribution, and driving market share growth. Proficient in tackling challenges, creative problem-solving, multi-tasking, negotiating, planning, priority-setting, and team management. Known for sales leadership, multi-million-dollar account development, and exceptional relationship management. Knowledgeable Regional Business Development Specialist with a solid background in development projects and fostering growth through strategic initiatives that drive continuous improvement and operational efficiency. Demonstrated expertise in project management and stakeholder communication.
Overview
36
36
years of professional experience
1
1
Certification
Work History
Regional Development Specialist-St of OR
American Credit Acceptance
10.2022 - Current
- ROAD WARRIOR
- Manage and maintain a territory of new & existing client-dealer relationships. 2 weeks over- night travel.
- Execute a prospecting plan to grow the existing client dealer base within a defined market in the State of Oregon.-meet and exceed sales goals.
- High priority! Prospect dealerships weekly for new enrollment.
- Demonstrate the value and benefits of ACA’s Total Allowance Program and dealer education to explain the process for rehashing and capturing the deal in-house.
- Work closely with Underwriting and Funding to ensure a 2-day fund with a clean package submitted.
- Visit dealers in person daily, creating dealer relations, and promoting real-time rehashes.
- Once in the house, responsible for collecting stips , welcome call, and ensuring dealer is encouraging buyer to perform.
Sales Manager/ President
Go Green Realty
02.2004 - 12.2023
- Recruited, trained/coached and established a team of real estate professionals to promote and create lead generation to obtain listings and buyers.
- Designed and implemented strategic marketing campaigns which included 88 billboards, Luxury Home Magazine, bus stop/ golf tee bench marketing, TV commercials, social media and direct and online mailers.
- Negotiated and purchased Preferred Level Season Blazer tickets for customer appreciation, as well as, marketing billboards throughout the Rose garden and created half time promotional incentives.
- Attended several networking and charity events to cultivate new relationships and clients.
- Recognized and awarded for achieving highest sales status in real estate, Diamond –Platinum Member.
- Licensed in OR
Energy Analyst Sales Auditor/Business Development
Smartwatt Energy / Centrica Business Solutions-Sustainable Energy Solutions
06.2018 - 07.2020
- Generate new business by conducting outreach and providing education to targeted customers on the advantages and value of participating in the energy efficiency utility programs.
- Road warrior with overnight travel-State of Oregon with extensive cold-calling
- Provide whole building energy assessments and implement lighting retrofits, variable-frequency drive upgrades, and control system enhancements to help commercial, industrial, government, and utility customers meet their sustainability goals.
- Complete audits and design energy efficiency solutions primarily focused on lighting; this includes determining qualifying measures and techniques, evaluating successful measure implementation, identifying energy-saving measures, and recording audit findings.
- Develop and present proposals to business customers that explain the audit results and effectively promote the project as an Energy as a Service solution.
- Achieve assigned sales goals requiring high volume activity and customer interaction. Consistently 200% over goal.
- Adhere to all program requirements and best practices pertaining to data collection, energy savings, and customer eligibility for the program.
- Connect and collaborate with SmartWatt Construction Manager(s), procurement, and administration to ensure that sold projects are completed to meet customer and utility expectations while providing a positive impact on SmartWatt’s Net Promoter Score.
- Record all sales activity in the Customer Relationship Management (CRM) system ensuring to maintain current, accurate, and updated activity.
- Out of business-Covid
SaaS Sr. Account Executive- State of Oregon/ SW WA
HomeNet Automotive
01.2012 - 10.2012
- Created and developed marketing advertising for the State of Oregon and SW Washington.
- Connected with 5 dealers face to face daily through cold calling, telemarketing and/or Go to Meetings to demonstrate and / or train on merchandising and advertising software.
- Documented daily visits and sales activities in CRM & generated sales and financial reports.
- Consulted and expanded strong relationships with Owners and General Managers to retain and up sell business.
- Extensive overnight travel throughout the United States for auto conventions, trade shows, training and sales seminars.
- Managed a at home office and provided management with daily, weekly, monthly sales reports and market analysis.
- Educated clients on SEO/SEM marketing software, lead generation and product merchandising.
- SaaS, Expertise in Ad Logic, Video Online, Inventory Hosting, Send Me A Friend & IOL Merchandising & Hosting.
Senior/Key Beverage Account Representative
Filterfresh /AL VanHoutte Beverage
01.1998 - 01.2003
- Acquired and managed the largest, nationwide client, Adidas of America. Fortune 1000,Willamette Industries, IBM, Weyerhaeuser, IDC, Gunderson, Hunt Air, C-stores and Restaurants.
- Trained and educated clients on brands/blends of Starbucks, Torrefazione, Peet’s, Tully’s, Seattle’s Best, Boyd’s and Al VanHoutte.
- Performed site surveys for required plumbing, electrical and equipment placement.
- Consistently met and exceeded quota; only representative in region to receive gross profit.
- Trained and assisted new hires both in office and in the field.
- Solicited business through cold calling, telemarketing, trade shows, internet and direct mail.
- Arranged and attended trial installations and events for product demonstration and review.
Sales Representative
Day Wireless Systems
01.1995 - 01.1997
- Marketed wireless and two way technology to residential and commercial business.
- Penetrated territories, finalized contracts, planned and executed sales presentations and maintained customer satisfaction.
Senior Personal Banker
U.S. Bank
10.1989 - 12.1994
- Accurately and efficiently process and record routine transactions for bank customers including cashing checks, accepting deposits and withdrawals, processing loan payments and money transfers.
- Promote and advise on the bank’s products and services.
- Initiate and open new accounts
- Notarized documents
- Conduct business in compliance with all state and federal regulations.
- Assisted customers in determining which type of mortgage best meets their needs, as well as which mortgage product is most likely to be approved.
- Negotiate the terms and conditions of loans with customers.
- Collected all necessary credit reports/ financial information for the loan applications and submitted completed loan packages to underwriters for review.
Education
Principal Broker/President, Real Estate Broker - Real Estate Business/Law
Pro Schools
Portland, OR01-2008
Dale Carnegie Training
Certified - Green building & sustainability., Earth Advantage & eSTAR
Earth Advantage
01.2007
Business, Management, Marketing, and Related Support Services
Chemeketa Community College
01.1992
High School/Secondary Diplomas and Certificates - undefined
Sprague
01.1990
Skills
- Market expansion strategies
- Engaging presentation delivery
- PowerPoint presentation design
- Business development strategies
- Long-term planning
- Strategic goal setting
- Initiative-driven professional
- Strategic team engagement
- Strong relationship-building abilities
- Data-driven decision making
- Expert in conflict resolution
- Upholding professional integrity
- Adaptive learning
- Data collection
Certification
- HUD Certified
- Short Sale & Foreclosure Certified
- ESTAR Certified
Awards
Diamond-Platinum Achievement
Publications
Renovated Condo w/ river views! Coming Soon In John's Landing
Timeline
Regional Development Specialist-St of OR
American Credit Acceptance
10.2022 - Current
Energy Analyst Sales Auditor/Business Development
Smartwatt Energy / Centrica Business Solutions-Sustainable Energy Solutions
06.2018 - 07.2020
SaaS Sr. Account Executive- State of Oregon/ SW WA
HomeNet Automotive
01.2012 - 10.2012
Sales Manager/ President
Go Green Realty
02.2004 - 12.2023
Senior/Key Beverage Account Representative
Filterfresh /AL VanHoutte Beverage
01.1998 - 01.2003
Sales Representative
Day Wireless Systems
01.1995 - 01.1997
Senior Personal Banker
U.S. Bank
10.1989 - 12.1994
Certified - Green building & sustainability., Earth Advantage & eSTAR
Earth Advantage
Business, Management, Marketing, and Related Support Services
Chemeketa Community College
High School/Secondary Diplomas and Certificates - undefined
Sprague
Principal Broker/President, Real Estate Broker - Real Estate Business/Law
Pro Schools
Dale Carnegie Training
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