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Jennifer King Lockridge
Internal Communications Manager
Atlanta,GA
Summary
Creative Internal Communications Manager with excellent interpersonal and time management skills. Skilled project manager with ability to create and manage successful communication campaigns. Adaptive, team-player with in-depth knowledge of internal communications, marketing, social media and operations. Known for working across functions and building empowered, diverse, solution-oriented project teams. Excited to bring more than 20 years of experience in large professional services firms to a challenging new role.
Overview
25
25
years of professional experience
Work History
INNOVATION PROJECT MANAGER
NEUROLEADERHIP INSTITUTE
New York, NY
06.2018 - 04.2020
- Right-hand to Chief Innovation Officer leading strategies to improve internal processes and client experience; Worked closely with sales organization to provide resources for business development activities.
- Developed content management system organization-wide to create intuitive experience for stakeholders Leveraged data to develop lead-generation strategies to increase qualified leads, create powerful client experiences and produce impactful communications across multiple marketing channels Engaged directly with product development team to standardize product development lifecycle process and milestones Project managed C-level events including NLI Insight Labs and NLI Summit Implemented CVent, event management service, in the organization and led set-up, training, and Salesforce.com integration Earned Brain Based Conversation Skills Certificate in NLI’s Brain Based Coachingâ Program.
PRODUCT MARKETING MANAGER
BERSIN, DELOITTE CONSULTING LLP
Oakland, CA
11.2014 - 06.2018
- Product marketing lead bringing B2B solutions to market and launching solutions through integrated marketing campaigns Managed successful launch of three new core products, BersinOne, BersinWorks and BersinEdge into the market.
- Created sales enablement materials, provided training and certification on new products and developed all associated collateral and web content Work closely with product development teams, sales team and research team to create strategic marketing and internal communication campaigns to align with current research trends and product offerings Project managed setup and adoption of Wrike project management for publishing and marketing teams Ongoing promotion activities for Bersin research and products via Marketo, social media and internal channels to promote member and prospect engagement to drive leads and renewals.
MARKETING & COMMUNICATIONS MANAGER
DELOITTE CONSULTING LLP
Atlanta, GA
03.2008 - 10.2014
- Marketing lead for industry-specific benchmark studies, responsible for marketing plan timeline, collateral, web and social media presence, internal and external promotion and communication, and evaluation of the ROI for completed studies.
- Salesforce.com administrator for 50+ users.
- Direct manager for one USI associate.
- Developed internal and external communication and marketing materials and playbook for more than 20 benchmark studies including client communications, internal promotion, and social media messages Created ROI playbook and coached advisors on how to create a tactical and strategic plan for creating ROI from benchmark studies.
- Average ROI from studies increased by 300% over three years Implemented new workflows to automate the inquiry process from web and email, reducing time spent on logging inquiries by several hours per week Certified Salesforce.com administrator for team.
CLIENT RELATIONSHIP MANAGER
THE HACKETT GROUP
Atlanta, GA
07.2007 - 07.2008
- Responsible for developing and executing strategic engagement plan for Human Resources and Payroll program members.
- Created ongoing trusted relationships with more than 20 client organizations, delivering value through personalized support.
- Hosted quarterly client roundtable discussions and published quarterly HR and Payroll practice newsletters to clients.
RESEARCH EDITOR, ADVISORY RESEARCH
THE HACKETT GROUP
Atlanta, GA
08.2006 - 07.2007
- Oversaw editing and layout of a variety of research and marketing publications for business advisory services.
- Collaborated with writers, research advisors and data acquisition team to produce comprehensive and compelling research.
SENIOR REGION OPERATIONS SPECIALIST
GARTNER, INC
Stamford, CT
09.1995 - 08.2006
- Managed regional and national internal communications for national sales organization.
- Responsible for the reporting and analysis of sales achievement, forecast and pipeline activity.
- Supported business development activities.
- Extensive use of Salesforce.com.
- Created standardized reporting process for region operations teams across the country.
Education
Bachelor of Arts - Speech Communication/Business
Auburn University
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Skills
Internal Communication Strategies
Communications Campaigns
Content managementEmployee Communications
Project Management
Writing
Editing
ResearchCampaign Management
Web contentTechnical Writing
Relationship Management
Stakeholder management
Content creation
Intranet management
Employee communications
Creating collateral
Content Development
Campaign management
Reporting
Salesforcecom / CRM
Interests
Timeline
INNOVATION PROJECT MANAGER
NEUROLEADERHIP INSTITUTE
06.2018 - 04.2020
PRODUCT MARKETING MANAGER
BERSIN, DELOITTE CONSULTING LLP
11.2014 - 06.2018
MARKETING & COMMUNICATIONS MANAGER
DELOITTE CONSULTING LLP
03.2008 - 10.2014
CLIENT RELATIONSHIP MANAGER
THE HACKETT GROUP
07.2007 - 07.2008
RESEARCH EDITOR, ADVISORY RESEARCH
THE HACKETT GROUP
08.2006 - 07.2007
SENIOR REGION OPERATIONS SPECIALIST
GARTNER, INC
09.1995 - 08.2006
Bachelor of Arts - Speech Communication/Business
Auburn University