Summary

Overview

Work History

Education

Skills

Websites

Certification

Awards

Publications

EXHIBITIONS

FEATURED MEDIA

Timeline

Jens Schleicher

San Antonio,USA

Summary

Creative Director with over 15 years of experience in building a successful business and establishing a distinguished reputation as an Artist within the international Star Wars community, recognized as a Diorama Creator. Demonstrated exceptional talent and creativity, along with strong communication skills, effectively engaging with clients and fostering lasting relationships. Proven ability to create long-term partnerships, ensuring client satisfaction and loyalty as essential components of business success. Featured in Voyage San Antonio Magazine in June 2025 for creative work and contributions to the arts. Work featured in the Official Star Wars Magazine as an Editor since January 2023, interviewing key figures such as Roger Christian, the set designer for the original Star Wars films. Successfully presented artwork at events, including Big Texas Comic Con 2023, with exhibitions in museums across Germany and an 80s-themed restaurant in Boerne, Texas. Actively engaged in podcasts and YouTube videos, showcasing a commitment to the arts and community involvement. Proficient in leveraging social media and marketing strategies to enhance brand visibility and outreach, contributing to success as an artist and business owner.

Overview

2026

years of professional experience

Certification

Work History

Creative Director | Graphic Designer | Owner

Legacy Arts Custom Dioramas LLC

San Antonio, TX

04.2022 - Current

Company Overview: It is a company specializing in crafting high-quality, one-of-a-kind custom dioramas in 1/6 scale. They create meticulously detailed dioramas for collectors, often depicting iconic scenes from popular films, focusing on premium materials and hand-painted finishes.
Supervise daily operations, ensuring efficient production and high-quality craftsmanship for each custom diorama.
Create and develop new products, conceptualizing unique dioramas based on customer requests, themes, and popular trends.
Foster customer relationships, delivering excellent service and ensuring client satisfaction from start to finish.
Direct marketing initiatives, managing social media platforms, website content, and promotional efforts to expand brand reach and attract customers.
Guarantee quality control, monitoring the production process to maintain high detail, durability, and visual appeal standards.
Oversee material sourcing and inventory, securing top-tier supplies and ensuring efficient stock management.
Establish contracts and pricing, determine competitive pricing strategies, and negotiate agreements with suppliers and clients.
Administer financial management, planning budgets, tracking revenue, and ensuring business profitability.
Address customer feedback and concerns, resolving issues promptly and using input to improve products and services.
Developed a global fan base with 143 customers across 18 countries, establishing a worldwide presence.
Achieved over 100K subscribers on TikTok, 7.8K on YouTube, and 11.7K on Instagram, significantly boosting visibility and engagement.
My artwork has been featured in prestigious venues, including the Outpost One Museum and the Stars of the Galaxy Museum in Germany, as well as at Darkside Brick Oven Pizza in Boerne, Texas.
Featured in the Official German Star Wars Magazine, “The Journal of The Whills,” where I served as an editor.
Work featured in the Official Star Wars Magazine as an Editor since January 2023, interviewing key figures such as Roger Christian, the set designer for the original Star Wars films.
Engaged in podcasts and appeared on local TV channels and news broadcasts to further enhance visibility.
Did the Logo Design, Merch, Menu Design, Marketing Material for Neda’s Coffee Haus LLC, San Antonio Texas in 2024
Did the Logo Design, Merch, Menu, Poster, Flyer, Marketing Material for The Dark Side Brick Oven Pizza Co., Boerne Texas in 2024
Designed the logo and corporate identity for Zahn Technik, a dental laboratory based in Irvine, California

Creative Director | Graphic Designer | Owner

Legacy Arts Custom Dioramas Germany

Norderstedt, Schleswig-Holstein

01.2021 - 12.2022

Company Overview: It is a company specializing in crafting high-quality, one-of-a-kind custom dioramas in 1/6 scale. They create meticulously detailed dioramas for collectors, often depicting iconic scenes from popular films, focusing on premium materials and hand-painted finishes.
Supervise daily operations, ensuring efficient production and high-quality craftsmanship for each custom diorama.
Create and develop new products, conceptualizing unique dioramas based on customer requests, themes, and popular trends.
Foster customer relationships, delivering excellent service and ensuring client satisfaction from start to finish.
Direct marketing initiatives, managing social media platforms, website content, and promotional efforts to expand brand reach and attract customers.
Guarantee quality control, monitoring the production process to maintain high detail, durability, and visual appeal standards.
Oversee material sourcing and inventory, securing top-tier supplies and ensuring efficient stock management.
Establish contracts and pricing, determine competitive pricing strategies, and negotiate agreements with suppliers and clients.
Administer financial management, planning budgets, tracking revenue, and ensuring business profitability.
Address customer feedback and concerns, resolving issues promptly and using input to improve products and services.
Developed a global fan base with 143 customers across 18 countries, establishing a worldwide presence.
Achieved over 100K subscribers on TikTok, 7.8K on YouTube, and 11.7K on Instagram, significantly boosting visibility and engagement.
My artwork has been featured in prestigious venues, including the Outpost One Museum and the Stars of the Galaxy Museum in Germany, as well as at Dark Side Brick Oven Pizza in Boerne, Texas.
Featured in the Official German Star Wars Magazine, “The Journal of The Whills,” where I served as an editor.
Work featured in the Official Star Wars Magazine as an Editor since January 2023, interviewing key figures such as Roger Christian, the set designer for the original Star Wars films.
Engaged in podcasts and appeared on local TV channels and news broadcasts to further enhance visibility.
Did the Logo Design, Merch, Menu Design, Marketing Material for Neda’s Coffee Haus LLC, San Antonio Texas in 2024
Did the Logo Design, Merch, Menu, Poster, Flyer, Marketing Material for The Dark Side Brick Oven Pizza Co., Boerne Texas in 2024
Designed the logo and corporate identity for Zahn Technik, a dental laboratory based in Irvine, California

Managing Director

Jens Schleicher GmbH “Quickbury”

Quickborn, Schleswig-Holstein

12.2015 - 03.2020

Company Overview: Quickbury is a premium German brand known for its high-quality baked goods, including cookies, wafer rolls, and other snacks. The company focuses on using top-tier ingredients and traditional baking methods, ensuring luxury and flavor in each product. Their range includes indulgent treats like chocolate chip cookies, mini brownies, and sugar-free options, catering to diverse tastes and preferences.
Oversee overall company operations, ensuring alignment with business goals and growth strategies, while ensuring smooth day-to-day functioning.
Develop and implement strategic plans to increase market share and brand visibility within the baked goods sector.
Lead the development of new products including packaging design, working with R&D and marketing teams to introduce innovative cookies, cakes, and other baked goods to meet consumer demands.
Build and maintain relationships with key partners, such as suppliers, distributors, and major retail chains to ensure a strong market presence and sustainable growth.
Monitor financial performance, manage budgets, control costs, and drive revenue growth to meet profitability targets.
Lead business development initiatives, identifying new markets and opportunities to expand the company's reach locally and internationally.
Ensure compliance with industry regulations, overseeing quality control processes, food safety standards, and certifications, particularly in exporting markets.
Manage the leadership team, provide mentorship and guidance to department heads, ensuring effective collaboration across departments.
Represent the company externally, attending industry events, negotiating contracts, and managing public relations efforts to enhance brand reputation.
Analyze market trends and consumer behavior, using insights to adapt strategies and maintain a competitive edge in the ever-evolving food industry.
Organizing international exhibitions, deciding and organizing which products will be presented, booth design, set up meetings with international clients.
Streamlined work processes and routines to minimize errors and boost efficiency.
Implemented additional team meetings and established comprehensive checklists to enhance communication and collaboration within the team.
Consistently increased sales and expanded the customer base, contributing to overall business growth and sustainability.

Export Manager

Jens Schleicher GmbH “Quickbury”

Quickborn, Schleswig-Holstein

06.2008 - 12.2015

Company Overview: Quickbury is a premium German brand known for its high-quality baked goods, including cookies, wafer rolls, and other snacks. The company focuses on using top-tier ingredients and traditional baking methods, ensuring luxury and flavor in each product. Their range includes indulgent treats like chocolate chip cookies, mini brownies, and sugar-free options, catering to diverse tastes and preferences.
Develop export strategies, identify new international markets, and assess potential sales channels for the company's products.
Manage relationships with international clients and distributors, ensuring effective communication and strong business partnerships across borders.
Oversee the logistics of exporting goods, coordinating shipments, customs clearance, and compliance with international trade regulations.
Ensure product compliance with international standards, managing certifications, quality control, and any other regulatory requirements in target markets.
Monitor global market trends and competitor activities, using insights to adjust strategies, pricing, and positioning to stay competitive.
Negotiate export contracts and pricing agreements, ensuring favorable terms and profitability for the company while meeting customer expectations.
Collaborate with internal teams, like marketing, sales, and production, to ensure the timely delivery of products and support for international sales.
Track and manage export documentation, ensuring accuracy and timely submission of all paperwork for customs, import-export compliance, and international orders.
Provide training and support to sales teams and distributors, ensuring alignment on product knowledge, brand positioning, and export processes.
Successfully led creative direction, overseeing package design for new products and updates, as well as web design, exhibition booth design, and marketing strategies.
Executed a comprehensive rebranding of corporate identity, including logo redesign, exhibition booths, marketing materials, package aesthetics, and website design to enhance overall brand image.
Acquired over 20 new international customers annually, contributing to monthly gross sales of $700K and generating over $300K in sales each month.

Graphic Designer

Self-employed

Quickborn, Schleswig-Holstein

08.2007 - 05.2009

Company Overview: Self-employed graphic designer specializing in creating unique visual identities, branding, and marketing materials. Experienced in working directly with clients to deliver tailored, high-quality designs across digital and print media.
Create and develop visual designs for various types of media, including digital, print, and social, meeting each client's specific needs.
Interact directly with clients to understand their needs, brand objectives, and design requirements, ensuring the delivery of a final product aligned with their expectations.
Design brand identities, creating logos, color palettes, and typography that enhance brand presence and recognition.
Edit and manipulate images to ensure the visual pieces meet the desired quality and impact standards.
Create layouts for materials such as brochures, posters, advertisements, websites, and social media, ensuring consistency with the brand identity.
Manage deadlines and projects autonomously, staying organized and meeting the established timelines for project delivery.
Research design trends to offer innovative and up-to-date solutions, keeping up with technological and aesthetic developments in the market.
Adapt designs for different platforms, such as websites, social media, emails, and others, considering the specific requirements of each medium.
Communicate and provide constant feedback to clients to adjust and refine projects, ensuring the final result meets the brand’s expectations and goals.
Corporate Design and Website for Cleaning Company Nord in Norderstedt, Germany http://www.cleaning-company-nord.de/
Aesthetic Dental Arts (Dentist from California) - https://bhdentalarts.com/, website shows a new version, wasn’t designed by him.
Cooperate Design, Website, marketing material for Poker Helden (engl. Poker Heroes) local Poker Club from Hamburg, Germany
Logo and Intro for Universal TV, Somalia TV Channel https://www.youtube.com/@univsomalitv, over 1M Subscribers.
Logo Design, Merch, Marketing Material, Web design for Golden Dragon Records, Hamburg Germany

Graphic Design Area

Generate creative ideas and concepts for visual communications.
Create layouts, logos, and other designs using software tools like Adobe Creative Suite (Photoshop, Illustrator, InDesign).
Work closely with clients to understand their vision, goals, and requirements.
Develop and maintain brand identity guidelines, ensuring consistency across media.
Edit and enhance images for various projects, ensuring high-quality visuals.
Choose and apply appropriate typography that aligns with design objectives.
Revise designs based on feedback from clients or team members.
Manage multiple projects simultaneously, adhering to deadlines and budget constraints.
Stay updated on industry trends and competitor designs to inform creative strategies.
Design for both print (brochures, posters) and digital platforms (websites, social media).
Prepare and present design concepts to clients or stakeholders.
Organize and maintain design files and assets for easy access and collaboration.

Social Media and Marketing Area

Develop engaging content (text, images, videos) tailored for platforms like Facebook, Instagram, TikTok, and YouTube.
Plan and execute social media campaigns aligned with business goals, targeting the right audience for measurable results.
Build and nurture a community of followers by engaging with comments and fostering customer loyalty.
Use analytics tools (e.g., Google Analytics, Facebook Insights) to track performance and optimize campaigns.
Manage and optimize paid advertising campaigns, including budget setting and ROI measurement.
Maintain a consistent brand voice and image across all digital platforms, aligning with company values.
Identify and collaborate with influencers or brands to expand their reach and drive sales.
Manage multiple projects to ensure timely and budget-compliant campaign execution.
Stay updated on social media trends, algorithm changes, and technologies for data-driven decision-making.

Education

Apprenticeship - Foreign Trade

Berufliche Schule des Kreises Pinneberg

01.2011

Bachelor’s degree - Graphic Design

Kunstschule Alsterdamm

01.2007

Skills

Content creation
Graphic design
Social media strategy
Product development

Brand management
Digital marketing
Customer relationship management
Effective communication

Websites

Certification

Merchant in wholesale and foreign trade – Specialization: Foreign Trade - Career-related learning area - Certificate of Chamber of Commerce Exam preparation for wholesale and foreign trade merchants - 2011
Certificate of Chamber of Commerce tested for Business English Sep 15, 2010
Certificate of Kunstschule Amsterdam for Graphic Design Aug 29 2007

Awards

Editor of the Official German Star Wars Magazine "The Journal of the Whills” 2022 to 2025

Publications

As Editor
Issue #118. The Official German Star Wars Magazine “The Journal of the Whills” (June, 2025)
Issue #117. The Official German Star Wars Magazine “The Journal of the Whills” (March, 2025)
Issue #116. The Official German Star Wars Magazine “The Journal of the Whills” (Dec, 2024)
Issue #115. The Official German Star Wars Magazine “The Journal of the Whills” (Sep, 2024)
Issue #114. The Official German Star Wars Magazine “The Journal of the Whills” (June, 2024)
Issue #113. The Official German Star Wars Magazine “The Journal of the Whills” (March, 2024)
Issue #112. The Official German Star Wars Magazine “The Journal of the Whills” (Dec, 2023)
Issue #111. The Official German Star Wars Magazine “The Journal of the Whills” (Sep, 2023)
Issue #110. The Official German Star Wars Magazine “The Journal of the Whills” (June, 2023)
Issue #109. The Official German Star Wars Magazine “The Journal of the Whills” (March, 2023)
Other articles
Issue #107. The Official German Star Wars Magazine “The Journal of the Whills” (Sep, 2022)
Issue #106. The Official German Star Wars Magazine “The Journal of the Whills” (June, 2022)

EXHIBITIONS

Big Texas Comic Con, San Antonio, Texas

06 Oct - 8 Oct 2023

Legacy Arts Custom Dioramas Booth

Outpost One Museum, Dassow, Germany

2022

Various exhibits from Legacy Arts Custom Dioramas

Stars of the Galaxy, Monchengladbach, Germany

2022

Various exhibits from Legacy Arts Custom Dioramas

Dark Side Brick Oven Pizza, Boerne, Texas

2024

Designed rooms and dioramas