Summary
Overview
Work History
Skills
Software & Tools
Education Certifications
Certification
Timeline
Generic

Jeramey Kwan

Chantilly,VA

Summary

Experienced and accomplished Product Manager with over 8 years in marketing and Product Management. Subject matter expertise in Marketing, User-Centered Design, and User Centricity. Known for spearheading initiatives that significantly enhance product performance and grow sustaining clientele, resulting in a revenue increase of $500,000 in 2023 and a user base growth of 30% within a year. Adept at building and leading cross-functional teams to achieve strategic objectives. Seeking to apply my organizational, superior interpersonal, and cross-functional skills in Product Management to drive product efficiency and spur further product growth.

Overview

8
8
years of professional experience
1
1
Certification

Work History

Product Manager | Marketing Manager

CapRelo
Sterling, Virginia
02.2023 - Current
  • Led RFIs and RFPs by creating impactful presentations and collateral, instrumental in securing high-profile clients, generating more than $500,000 in revenue
  • Led the successful campaign launch for new core-flex software resulting in a 23% increase in customer acquisition
  • Manage a diverse team, including 2 blog writers, 2 SEO experts, 1 CRM professional, and 1 social media strategist, to successfully execute strategic initiatives
  • Developed and implemented a robust blog program, contributing to a 31% increase in web traffic
  • Revamped the company website and SEO strategy, resulting in a 47% increase in organic traffic
  • Directed company LinkedIn efforts, generating over 2,000 new followers in 2023
  • Oversaw monthly newsletter, leveraging built-in analytics for a 57% increase in open rates
  • Implemented eBlast campaigns, garnering insights that led to a rapid 20% increase in customer acquisition within 4 months
  • Collaborated with sales to develop a targeted Lunch and Learn webinar for prospect engagement, and created a survey for efficient follow-up, resulting in the acquisition of 2 clients since Q3 2023.

Product Manager

Eyegaze Inc.
Fairfax, Virginia
08.2018 - 02.2023
  • Spearheaded the product launch and marketing campaign for the Encore and Prime cameras, achieving record-breaking sales in 2022 and 2023, increasing annual revenue by $832,000
  • Championed a groundbreaking content marketing campaign, leading to a 66% increase in social media followership, by strategically engaging target audiences and driving brand loyalty
  • Guided website redesign, collaborating with IT, web developers, and SEO experts, achieving a 37% boost in lead conversion
  • Formulated targeted paid acquisition strategies, reducing customer acquisition costs by 46%
  • Cultivated partnerships with key decision leaders that generated over $300k in sales revenue
  • Implemented CRM platform, driving a 65% increase in operational efficiency and $175k in savings
  • Secured TEDx speaking opportunity, increasing web traffic my more than 70% in 2019.

Marketing Manager

Eyegaze Inc.
Fairfax, Virginia
08.2016 - 08.2018
  • Created training videos and documentation, shortening onboarding from 3 days to 3 hours
  • Managed social media campaigns, resulting in a 28% increase in social media engagement
  • Produced graphics for web and print materials, contributing to overall brand awareness
  • Negotiated a $90,000 technology purchase for driving simulators through collaboration with an auto manufacturer
  • Secured a $75,000 investment from a leading virtual reality company, contributing to a new product launch.

Skills

  • Product Management
  • Agile Product Owner
  • User-Centered Design
  • UI/UX
  • Data Analytics
  • Marketing Analytics
  • Product Roadmaps
  • Brand building
  • Product Lifecycle Management
  • ROI Analysis

Software & Tools

Adobe Creative Suite, Office 365, Microsoft Dynamics, Mailchimp, Salesforce, Jira, Google Analytics, Power BI, Hootsuite, Canva, Jasper, Smartsheet, ClickUp, Monday.com, Adobe Analytics, Slack, Zoom, Teams, Google Workspace, Word Press, Visual Studio Code, Adobe Dreamweaver

Education Certifications

  • Master of Business Administration (MBA), The College of William and Mary, Williamsburg, VA, 4.0, 12/2023
  • Bachelor of Arts (BA) in Communication, George Mason University, Fairfax, VA, 3.5, 12/2016

Certification

Project Management Professional– In progress

Certified Scrum Product Owner– In progress

Timeline

Product Manager | Marketing Manager

CapRelo
02.2023 - Current

Product Manager

Eyegaze Inc.
08.2018 - 02.2023

Marketing Manager

Eyegaze Inc.
08.2016 - 08.2018
Jeramey Kwan