Jeremiah Guerrero
Fresno,CA
Summary
Proven Social Media Manager with a robust track record at Mini Katana LLC, excelling in brand promotion and community engagement. Leveraged analytics reporting and critical thinking to enhance brand awareness, achieving significant audience growth. Expert in fostering relationships, demonstrated through successful influencer collaborations and strategic content coordination.
Overview
2
2
years of professional experience
Work History
Influencer Coordinator
Mini Katana LLC
, CA
11.2023 - 12.2024
- Teamed with other influencers to put on large-scale promotions.
- Created strategy to secure social media cause with marketing and influencer partnerships.
- Cultivated relationships with influencers and other digital media personalities.
- Reviewed performance metrics from completed campaigns and generated reports summarizing results.
- Assisted in evaluating potential partnerships between the company and prominent social media personalities.
- Negotiated contracts with influencers to ensure fair compensation for their work on behalf of the company.
- Tracked key performance indicators associated with various campaigns over time.
Social Media Manager
Mini Katana LLC
Los Angeles, CA
03.2023 - 12.2024
- Ensured compliance with company policies when publishing content online.
- Maintained an up-to-date knowledge of emerging technologies related to social media marketing.
- Conducted competitor analysis to identify trends and opportunities for brand differentiation on social media.
- Collaborated with public figures, companies and press to boost and enhance brand on social media.
- Implemented SEO best practices in social media content to improve visibility and drive website traffic.
- Directed social media and digital marketing strategy and initiatives to promote brand building, guest retention and revenue-focused activities.
- Identified potential opportunities for collaborations between the company and other organizations.
- Engaged with the online community, responding to comments and messages to foster a positive brand image.
- Managed social media crisis situations, responding promptly to mitigate negative impacts on brand reputation.
- Coordinated with the marketing team to ensure social media strategies aligned with overall marketing and business objectives.
- Utilized social media management tools (e.g., Notion) to schedule posts, track engagement, and analyze performance.
Influencer Coordinator
Waku Waku LLC
, CA
12.2023 - 06.2024
- Provided ongoing feedback to influencers regarding performance expectations during collaborations.
- Managed day-to-day execution of social media messaging with influencer marketing strategies and creative campaigns.
- Negotiated contracts with influencers to ensure fair compensation for their work on behalf of the company.
- Collaborated closely with internal teams to maximize impact of influencer campaigns.
- Grew web traffic with online advocacy efforts, editorial publications and community outreach campaigns.
- Promoted app growth through collaborative videos with influencers.
- Tracked non-sale metrics for demonstrations to help improve future promotions with better information and techniques.
- Implemented strategic plan to grow social media audiences for key demographics.
Education
High School Diploma -
Clovis East
Fresno, CA06-2023
Skills
- Branding support
- Timeline preparation
- Analytics reporting
- Brand awareness
- Social media management
- Trending stories
- Platform expertise
- Marketing analytics
- Critical thinking
- Brand promotion
- Networking and relationship building
- Content coordination
- Community engagement
- Instagram, tiktok, Discord
Timeline
Influencer Coordinator
Waku Waku LLC
12.2023 - 06.2024
Influencer Coordinator
Mini Katana LLC
11.2023 - 12.2024
Social Media Manager
Mini Katana LLC
03.2023 - 12.2024
High School Diploma -
Clovis East
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