Summary
Overview
Work History
Education
Skills
Personal Information
Affiliations
Timeline
Generic

Jeremy Coykendall

Orlando,FL

Summary

Creative and results-driven digital marketer with a background in business management and hands-on experience in social media strategy, content creation, and e-commerce growth. Proven track record of scaling a personal brand to over 150K TikTok followers, and building a six-figure online business from scratch. Strong collaborator with a passion for storytelling, audience engagement, and data-informed decision-making. Currently pursuing a second degree in Business Marketing with a focus on digital strategy

Overview

10
10
years of professional experience

Work History

Digital Marketing Strategist & Content Creator

Freelance Creator
Orlando, FL
06.2023 - Current

• Created and managed a viral TikTok fan page that reached over 150,000 followers and more than 7 million views through consistent, high-quality edits and storytelling.

• Produced and scheduled daily video content using trend research, caption testing, and audio matching to maximize reach and engagement.

• Build connections with music industry professionals to support content launches, promotions, and audience engagement initiatives.

• Achieved an average of over 10K views per post, with multiple videos surpassing 500K views.

• Implemented analytics tracking to refine post timing, hashtags, and video structure for optimal visibility.

• Developed a recognizable brand identity that aligned with underground rap culture while staying community-focused and respectful of the artist’s vision.n

Business Manager

Self-Employed
New York, US
02.2021 - Current

• Launched and scaled SlinkCreationsCo into a 6-figure lifestyle brand using organic content and strategic product positioning
• Grew TikTok audience to 150,000+ followers and generated over 7 million views, driving consistent monthly traffic and sales
• Increased monthly revenue from $500 to $10,000+ using trend-based content, platform analytics, and targeted promotions
• Managed 100+ orders per month through Shopify and Etsy, handling customer service, fulfillment, and packaging
• Boosted email opt-in rate by 30% through call-to-action content and link-in-bio strategy
• Produced and edited 200+ custom video campaigns across TikTok, Pinterest, and Instagram
• Improved product page conversion rate by 15% through A/B testing thumbnails, descriptions, and reviews

Merchandising Specialist

CH Wright Distributing Co. Inc
Buffalo, US
01.2019 - 03.2021
  • Enhances store and display appearance utilizing seasonal promotions and trends to drive strategy
  • Updates a 178-square-foot store to offer customers more visually pleasing product experiences
  • Follows planograms to arrange consistent shelves, racks and bins across 32 locations
  • Monitors and reordered inventory items to fulfill displays and executed design changes to align with available inventory
  • Consults with management and advertising teams to plan optimal promotions

Ship Serviceman

United States Navy
Yokosuka, Japan
06.2016 - 10.2018
  • Managed retail operations aboard the ship, including a barbershop, laundry services, vending, and the ship’s store, serving over 2 personnel daily.
  • Conducted market research and customer feedback collection to tailor inventory and services to crew preferences, increasing ship store revenue by 30%.
  • Executed merchandising strategies and visual displays in ship stores, increasing product visibility and sales efficiency.
  • Provided high-quality customer service in high-tempo environments, enhancing morale and daily satisfaction for deployed service members.
  • Trained and supervised junior personnel, fostering team leadership, and ensuring compliance with Navy retail and supply chain protocols.
  • Balanced and audited financial transactions and sales reports, maintaining 100% accountability in all retail operations.

Sales Associate

Ferguson enterprise
Lancaster, US
05.2015 - 06.2016
  • Prepared cash deposits up to $1000 with zero discrepancies
  • Helped customers sign up for loyalty programs and submitted completed paperwork
  • Stocked shelves and supplies and organized displays to focus customer attention on specific items
  • Recommended optimal merchandise based on customer needs and desires
  • Helped average of 30 customers per day by responding to inquiries and locating products
  • Built and maintained effective relationships with peers and upper management to drive team success toward common sales, service and operational goals

Education

Associate of Arts - Business

Valencia College
Orlando, FL
06-2026

Associate of Science - Business Management

Bryant And Stratton College
Orchard Park, NY
06-2020

Skills

  • Digital Marketing
  • Social media management
  • Branding and Storytelling
  • Customer acquisition and retention
  • Content Creation
  • Analytics and Performance Tracking
  • Communication and team collaboration
  • Adobe and Microsoft Office

Personal Information

Work Permit: Authorized to work in the US for any employer

Affiliations

  • Organized and led a grassroots humanitarian initiative benefiting over 150 low-income families in the Mabasa community.
  • Coordinated the procurement and distribution of 100+ kitchen appliances, 200+ pairs of shoes, and 150 food baskets, improving quality of life for underserved households.
  • Recruited and managed a team of 15 volunteers, ensuring smooth logistics and equitable distribution.
  • Collaborated with local barangay officials to identify recipients, assess community needs, and maximize impact.
  • Secured in-kind donations and support from local partners and donors to sustain outreach efforts.

Timeline

Digital Marketing Strategist & Content Creator

Freelance Creator
06.2023 - Current

Business Manager

Self-Employed
02.2021 - Current

Merchandising Specialist

CH Wright Distributing Co. Inc
01.2019 - 03.2021

Ship Serviceman

United States Navy
06.2016 - 10.2018

Sales Associate

Ferguson enterprise
05.2015 - 06.2016

Associate of Arts - Business

Valencia College

Associate of Science - Business Management

Bryant And Stratton College